Event Marketer

OCTOBER 27, 2023

More than 15,000 event professionals gathered at IMEX 2023 , Oct. 17-19, at the Mandalay Bay Convention Center in Las Vegas, breaking attendance records and signaling that the business of events is in full-on growth mode. But how do you impress pros who do events for a living?

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Expo Pass

JANUARY 25, 2023

These events give you the chance to make real connections with like-minded people, learn from industry experts, and come up with fresh new ideas. In this article, we share our list of event-planning conferences in 2023 that you won’t want to miss out on! Catersource + the Special Event. The Event Planner EXPO.

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SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). American event technology company).

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Exhibitor Magazine

FEBRUARY 22, 2023

EXHIBITOR magazine, the leader in trade show and corporate event marketing education, recently announced its 2023 Best of CES award w. ROCHESTER, MN.

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Event Industry News

JANUARY 13, 2023

The Peterborough-based independent fish and chip shop supplier, Friars Pride, has announced that its catering supplier trade exhibition, FRY I.T, will be returning to the East of England Arena and Events Centre for the first time since 2020, on March 5, 2023.

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Event Marketer

MAY 31, 2023

The annual event put on by the Entertainment Software Association (ESA) is one of the biggest gaming conferences to falter in the headwinds of an industry-wide trade show evolution brought on by pandemic-related interruptions and strategy shifts by headlining brands. Georges agrees.

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Event Marketer

DECEMBER 15, 2023

As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. 3, leaned into that narrative. Rosie the Riveter would have been proud.

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Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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Event Marketer

OCTOBER 11, 2023

Fusing fashion and tech, Vision Expo West 2023 welcomed eyecare professionals from all facets of the optical and vision industry at The Venetian Convention Center & Expo in Las Vegas Sept. Anytime you put an eyepatch on something, people love it,” said Janna Ossinsky, marketing manager for Tura. Patches and custom t-shirts.

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Expo Pass

JANUARY 3, 2024

2023 has come to an end, and that means taking time to reflect on the year’s wins, challenges, highlights, and personal victories. For us at Expo Pass, it means looking back at the top event planning articles in 2023. 2023 saw massive growth in sustainable practices. New horizons, new events, New Year 2024!

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Exhibitor Magazine

APRIL 25, 2023

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces the winners of its EXHIBITORLIVE 2023 Best.

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Event Marketer

DECEMBER 12, 2023

Sabrina Gonzales, Director of Events, Shutterstock A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. At Shutterstock, she oversees the execution of all the brand’s events in the U.S.

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Event Marketer

FEBRUARY 22, 2024

Higher air fares are replacing the flight delay challenges of 2023. The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels.

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Event Industry News

FEBRUARY 15, 2023

After a stronger than expected market bounce-back last year for the springtime trade show, all signs point to a return to greater strength for this year’s leading marketplace for the global meetings and events industry. IMEX Frankfurt […]

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Event Marketer

APRIL 3, 2023

Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. Spotlight on the Circularity of Electronics At an event like CES, where countless new tech products are unveiled, the circular economy model comes to mind.

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Event Industry News

MARCH 3, 2023

What can event and strategy professionals learn from Mobile World Congress 2023 (“MWC”)? Smyle Strategy Director Dax Callner spent three days at the MWC and shares his insights with us: If MWC 2023 has demonstrated anything, it is that European industry trade shows are back with a vengeance. Huge crowds.

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Event Industry News

FEBRUARY 23, 2023

Melbourne Convention and Exhibition Centre (MCEC) hosted over 3,000 people ready to connect and do business last week at the 2023 Asia Pacific Incentive and Meetings Event (AIME). AIME brings the business events industry together, connecting event planners with exhibitors, building knowledge and inspiring events of the future.

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Event Marketer

JANUARY 22, 2024

Most event marketers know how difficult it can be to get budget dollars when their peers in other marketing disciplines have better data. But there are countless ways to measure the impact of events and collect compelling data that proves how live experiences ladder up to real business goals.

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Smart Meetings

MARCH 25, 2024

There will even be more content designed just for destination marketers. The annual Event Marketing and Management Product Roadmap will outline where the company is investing in development for the future. Check out the largest trade show with over 300 exhibitors. Network at the closing party that night.

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Expo Pass

FEBRUARY 1, 2023

We’ve done the research for you and created a list of the topics people most want to engage in 2023. Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. The post Unlock the power of virtual events: Our top 5 webinar topics for 2023.

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Event Marketer

NOVEMBER 9, 2023

Kerry Lamont, Manager-Shows and Events, Bombardier On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. COVID did many things for us, good and bad.

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Eventscase Blog

MARCH 23, 2023

The event will focus on the return on investment (ROI) of marketing and other intangible assets such as event sustainability programmes. Madrid City Tourism Forum 2023 On March 27th, the “Madrid City Tourism Forum” will be held at the Hotel Meliá Castilla.

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Event Marketer

FEBRUARY 23, 2024

Aaron Conk, Senior Merchandising & Trade Show Manager, Delta Faucet Co. You have to be comfortable with ambiguity and always be coachable, says Aaron Conk, senior merchandising and trade show manager for Delta Faucet Co. Event Marketer: How is your exhibit design strategy changing post-pandemic?

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Exhibitor Magazine

MAY 30, 2023

ROCHESTER MN � EXHIBITORiLIVE/i, The Conference and Exhibition for Trade Show and Corporate Event Marketing, is a href="[link]

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Event Marketer

OCTOBER 24, 2023

As trade show properties make moves to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. Photo credit: Shutterstock for BDG; Taylor Regulski/Liquid I.V.

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Exhibitor Magazine

AUGUST 3, 2022

ROCHESTER, MN - EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, is excited to announce that the ci.

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Exhibitor Magazine

JUNE 14, 2023

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education and publisher of EXHIBITOR magazine, ROCHESTER, MN.

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Event Marketer

DECEMBER 12, 2023

Sabrina Gonzales, Director of Events, Shutterstock A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. At Shutterstock, she oversees the execution of all the brand’s events in the U.S.

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Socio Events

MARCH 15, 2023

In addition, an efficient event management platform equipped with all the necessary tools is crucial to ensure the success of the event, whether it is virtual, in-person, or hybrid. With 2023 promising more exciting and informative events for attendees, it’s time to gather inspiration from these corporate event planning tips.

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Event Marketer

FEBRUARY 23, 2024

Trade show attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. How does this translate to demos on the show floor? We’re seeing a shift away from that.”

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Event Marketer

DECEMBER 14, 2023

Looking at the changing trade show landscape, Torregroza noted that some exhibitors are starting to take risks to stand out in the “sea of sameness.” With Barbie , Taylor Swift, and Beyonce injecting new life in face-to-face events and experiences, he urges brands to up their game. “It Agency: The Taylor Group.

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Event Industry News

JANUARY 30, 2023

Exhibit 3Sixty, the leading exhibition builder and contractor, has teamed up once again with Lego to deliver the Lego stands at The Toyfair, Olympia London, 24-26 January, 2023. Lego’s main stand, located in a private room, covered 200m² of exhibition space and employed design and color cues from Lego.

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Socio Events

MARCH 27, 2023

What type of event are you planning? Once you consider a few questions, you’ll be able to decide what type of virtual event will work best. Here are some popular options: Trade show Virtual conference Seminar Exhibition Product launch or demo Holiday party 4. Request a demo of Webex Events’ virtual event platform today.

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Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

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Event Marketer

JANUARY 19, 2024

If your NRF 2024 booth didn’t have a coffee bar, did you really exhibit at “Retail’s Big Show?” Indeed, many of the 1,000-plus exhibitors at the annual trade show, this year Jan. Build: Freeman) Google’s booth also featured color-coded zones that showcased its GenAI chops across disciplines like marketing and digital commerce.

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Event Marketer

FEBRUARY 13, 2023

Read on to discover how five automotive brands engaged CES 2023 attendees with their latest technologies fueling the future of mobility. More CES 2023 Coverage: Reddit’s CES Experience Immerses Brands in its Early-adopter Audiences Canon Partners with M. For all things related to CES 2023, reach out to: jchavarro@accessintel.com.

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Eventtia

FEBRUARY 16, 2023

Are you looking to reinforce your brand in 2023? Integrating recurring events into your company’s revenue strategy could be the answer. Events can take multiple forms, allowing brands to cover all the touchpoints in a buyer’s journey. In contrast, recurring events happen regularly, such as weekly, monthly, or annually.

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