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Twitter Prioritizes Interactive Exhibits Over Stage Time at its 2022 NewFronts Event

Event Marketer

But for its in-person return to the IAB’s 2022 NewFronts in Manhattan on May 4, the brand didn’t want to rely on its pre-pandemic, stage-focused strategy to illustrate that value proposition to media buyers—so, it “dimensionalized” its approach, enveloping attendees at New York’s Pier 17 in an experiential journey through its timeline instead.

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Cannes Lions 2023: Eight Creative Experiential Tactics We Loved

Event Marketer

The interactive, AR-powered experience invited attendees to digitally travel to the oceans in “Avatar: The Way of Water,” rocket into space with the “Guardians of the Galaxy” crew and find out how wishes are granted in Disney’s upcoming film “Wish,” among experiences. (For Agency: Amplify.

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The Complete Guide To Virtual Events in 2022

Eventtia

The normal procedure is for a host to be joined by one or more presenters to discuss a topic for a set amount of time, usually around the hour mark. It needs to be well designed with powerful messaging and branding that also includes any key information regarding the event. Continue providing value after the event.

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AR, AI Poised to Change Business Events Industry

PCMA Convene

Augmented reality (AR) and artificial intelligence (AI) are not new to the business events industry, but we have seen only a glimpse of the powerful influence both can have. There’s much more to come from both of these technologies.

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Guest Blog: The top event technology trends for 2019 — According to 27 event experts

Event Industry News

As Christy Lamagma brilliantly phrases this below, “Technology can be a powerful tool to streamline processes (and) automate tasks…(but) what it can’t do is replace the face to face experience that is unique to events and that is integral to building relationships.” These 27 experts told us, among other things.

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The Top Event Technology Trends for 2019 — According to 27 Event Experts

Event Industry News

As Christy Lamagma brilliantly phrases this below, “Technology can be a powerful tool to streamline processes (and) automate tasks…(but) what it can’t do is replace the face to face experience that is unique to events and that is integral to building relationships.” ”— Travis Stanton , Editor of EXHIBITOR Magazine.

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Grand Ex 2023: Reddit and Giant Spoon Score the Campaign of the Year with ‘Find Your People’

Event Marketer

Therein lies the brand’s point of difference: While other social networks are letting algorithms run the show, the power of Reddit lies in the autonomy, and anonymity, of its users. Showcasing its upvote feature at Cannes, a voting apparatus invited passersby to vote on lighthearted topics like the above.

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