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8 Tips for Your Hybrid or Virtual Event Marketing Strategy

Attendease

This led to a quick shift in how to approach one’s virtual event marketing strategy. In 2022, statistics show that virtual events still held a firm place in the industry. Marketing these types of events can be pivotal to drawing huge numbers of registrations and high levels of engagement.

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Top 10 Highlights from the 2022 Event Safety Guide

Event Farm

Still, planning a live event these days requires quite a bit of planning that wasn’t necessarily a part of your pre-COVID event checklist—and a higher level of awareness by those who aim to keep their attendees, speakers, vendors and staff safe. What is the 2022 Event Safety Guide? Top 10 Highlights from the 2022 Event Safety Guide.

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Concerns about using facial analysis at events

Conferences that Work

Governments have adopted biometric systems to meet security concerns. Such systems are appearing in public arenas like airport gate check-ins too. Facial recognition in the event industry In the event industry, companies have developed facial recognition systems to streamline event registrations. Over a dozen U.S.

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Energy Disruptors Unite Summit 2022

Canadian Special Events

This conference, produced by e=mc² events in partnership with Energy Disruptors, took place way back in September 2022 and won Best Conference at the 2023 Canadian Event Awards. The in-house restaurant, Bar 1912, hosted VIPs and sponsors for daily meals and intimate meet and greets with their keynote speakers.

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5 nightmare event scenarios (and how to sleep easy in 2022).

Expo Pass

So to help you out, these are our top 5 nightmare scenarios and everything you can do to sleep easy in 2022. Keep in mind, as we get back to in-person events, there may be more devices on the system. The keynote speaker wants to go virtual but they are totally unprepared. Make sure the speakers all know how to present virtually.

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Meeting Safety Trends in 2022

Smart Meetings

The New Year is upon us and as we look at 2022 for our meetings and group gatherings, we gaze into the future with bright eyes and positive grins and think, what the heck is going on? It’s more than breach of data and risk of your members’ information because hackers can disable entire systems, like gasoline pipelines and energy grids.

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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.