PCMA Convene

FEBRUARY 14, 2022

Tim Simpson and Liz Smith, both from Maritz Global Events, speak during their Convening Leaders 2022 session, “Transforming Event Experiences: How to Deliver Meaningful Human-to-Human Moments.”. On-demand access is available through March 12, 2022. Guess what, everybody,” Simpson said. We’re starting over.

Marketing 98

Marketing 2022 Global Events Events 98

Smart Meetings

JUNE 23, 2022

At the Thursday lunch, attendees were treated to a taste of the festivities that await next year when the annual event moves to the Mexican Caribbean, Riviera Maya, June 12-15, 2023, as a culmination of conversations that have been going on at the highest levels of MPI and the Mexican government since 2011.

Education 59

Education 2011 2023 Healthcare 59

MeetingsNet

DECEMBER 21, 2023

“If the theme is just about marketing or a varnish with some signs at the event, you might as well do nothing. Make it authentic, not just a marketing ploy.” For Megan Henshall, CMP, DES, global events strategic solutions lead at Google, building connections through conferences is urgently needed.

2023 52

2023 2024 Conference Meetings 52

Event Marketer

JANUARY 3, 2024

With more emphasis on performance metrics among new c-suites and procurement teams, and lingering expectations from the pandemic era and all of the engagement metrics delivered by virtual events, agency executives found 2023 to be a year of rising expectations, volatility and change. PADDY DAVIS: I think creativity will rise to the top.

2024 57

2024 2023 Sustainability Event Marketing 57

SmartMeetings

OCTOBER 25, 2021

Snapshot from a People-first Event in Seattle. Wanda Johnson, CEO of American Society for Parenteral and Eteral Nutrition in Silver Spring, Maryland, has produced a handful of virtual events designed to draw robust attendance, keep people glued to their screens and deliver measurable success. Engaging Audiences. Her approach? “I

Food and Beverage 111

Food and Beverage Contracts Hotels Meetings 111