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Monetizing Your Virtual Conference When Competing with Free

Velvet Chainsaw

The dynamics that we’re seeing impact conferences and their business models are very similar to the Freemium movement we experienced way back in 2009. I’ll never forget a blog post, entitled “ Malcolm is Wrong ,” which Seth Godin penned back then on Chris Anderson’s book Free: The Future of a Radical Price. You want to be first.

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Conference Go/No-Go Decisions in a Pandemic

Velvet Chainsaw

This is the second in a series of blogs posts, written collaboratively by our team, which uncover lessons learned in advising dozens of our clients on their events in the time of COVID-19. The Conference Board has the best we’ve come across so far: May Reboot – quick recovery. Scenario Planning. Fall Recovery – Extended contraction.

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Event Trends for 2019–2020

GEVME

Even if your 2018 events made an incredible impression, in 2019–2020, you should learn how to make these experiences even more memorable and impressive. The top 10 event planning trends in 2019–2020. Transformation is the trend that will define the primary direction of event industry development in 2019–2020.

2020 219
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Steps You Should Be Taking Now for Your Fall Conference

Velvet Chainsaw

This is the fourth in a series of blogs posts, written collaboratively by our team, which uncover lessons learned in advising dozens of our clients on their events in the time of COVID-19. In our Conference Go/No-Go Decisions in a Pandemic post , we provided a framework for scenario planning. Scenario and Contingency Planning.

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Some Thoughts on the State of Business Events (2020)

GEVME

The naysayers have predicted the end of conference era, while others foresee the death of trade shows. The post Some Thoughts on the State of Business Events (2020) appeared first on GEVME Blog. Physical Business Events are Still The Future. Is it fair to say that physical events are going through an existential crisis?

2020 156
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Case Study – UAKON 2020

e2m.live

UAK organizes UAKON, an annual conference every year to improve the standard of clinical practice and to promote research activities in Urology. UAK had to pivot their conference from in-person to virtual adhering to the COVID-19 restrictions. e2m OnAir turned UAKON 2020, their 34th annual conference into a virtual event.

2020 98
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7 of the Top Event Planning Conferences in 2021

Social Tables

Many event planning conferences were canceled or postponed, and most of those that weren’t took place virtually. While 2021 may still look a little different than normal, expect to see many conferences back and ready to help industry professionals navigate the massive changes in the way they do business.

2021 193