Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensure registered attendees show up to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Hubilo Blog

MARCH 7, 2020

This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. In this blog, we are representing the industry’s brightest minds that are renowned for their own contributions and the work they are doing. She even launched her own events agency DAHLIA+.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Capterra Event Management

JULY 31, 2017

“Update 08/01/2017: This piece has been updated to include more ways to use Snapchat for event marketing. Using Snapchat for event marketing , you can reach a whole new set of millennials, a demographic which is harder and harder to reach through conventional marketing in television and print.

Event Marketing 74

Event Marketing Marketing Social Media Advertising 74

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 117

Social Media Speakers B2C Event Marketing 117

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? That’s almost a quarter of your budget going to events such as: Breakfast/Lunch & Learn Series. In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018.

Social Media 167

Social Media Marketing Speakers 2017 167

GEVME

DECEMBER 24, 2018

Case: 8 Northumberland Avenue 2017 Christmas Themes Launch, London. The screen and 18 additional LED panels served as a canvas for the presentation of each of the forum speakers. Leave your craziest event format suggestions in the comments below! The post Innovative Event Format Ideas appeared first on GEVME Blog.

Corporate Events 184

Corporate Events Banking 2016 Events 184

Hubilo Blog

AUGUST 14, 2018

Event gamification. Though this event tech trend has been popular since the second half of 2017, it has started gaining widespread acceptance and become more efficient just this year. The emergence of gamified booths at event venues is not only helping audience engagement but is also useful for attendee networking.

Event Tech 181

Event Tech Tech 2018 Social Media 181

Bizzabo

AUGUST 22, 2018

We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Read on to learn the in’s and out’s of event engagement.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Bizzabo

AUGUST 1, 2019

In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. Think is IBM's biggest conference of the year and features well-known speakers like Joe Montana and Tony Hawk; dozens of workshop sessions on various technology subjects; and plenty of networking opportunities.

Speakers 56

Speakers B2B 2019 Technology 56

Bizzabo

FEBRUARY 5, 2019

Brandon: Was the initial position for event marketing? Danielle: No, actually, the initial position was for marketing administration supporting the whole marketing team. This gave me a lot of exposure to different marketing specialties and I found that events was an area I was most interested in.

Speakers 55

Speakers Sponsorships 2019 Conference 55

EventBank Insights

FEBRUARY 22, 2019

That means your back end system is not only going to need a landing page that's relevant, but it also needs a payment processor, and ticketing management system running your event's registrants, but that's a blog for another time.We caption]No matter the size of your event, whether it is a large conference or just a small workshop.

Marketing 113

Marketing Social Media Speakers Negotiating 113

Planner WIre

OCTOBER 10, 2019

Blown away… Rachel is a real deal, ass-kickin, event marketer, of the first order… and she and her company have super-powers when it comes to a specific type of marketing know as “Influencer Marketing” which once you get past the fancy name is just a niche of marketing that focuses on targeting your industry leaders, a.k.a.

Event Tech 36

Event Tech Tech 2001 Advertising 36

Planner WIre

OCTOBER 10, 2019

Blown away… Rachel is a real deal, ass-kickin, event marketer, of the first order… and she and her company have super-powers when it comes to a specific type of marketing know as “Influencer Marketing” which once you get past the fancy name is just a niche of marketing that focuses on targeting your industry leaders, a.k.a.

Event Tech 36

Event Tech Tech 2001 Advertising 36

a2z Innovation Insider

JULY 17, 2018

In 2017, per eMarketer.com, the total digital ad spend in the US was a whopping $83 Billion ! However, one powerful option for referral and influencer marketing that you may have overlooked for your event is promotion through your existing exhibitors and speakers. New Trends Digital Marketing Teams Need to Act on Today.

Advertising 40

Advertising Automotive Speakers 2017 40

Endless Events

MAY 8, 2018

You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? How to Get the Right People to Attend Your Event (Podcast). Get Smarter With Your Event Marketing! Starting Your Own Event Company – #EventIcons Episode 4.

Marketing 69

Marketing B2B 2017 Event Marketing 69

Hubilo Blog

MAY 14, 2019

She is passionate about events and values the power of live events and cares about how event makers create and deliver. She has had a multitude of accolades and to name a few: – Diary of an #Eventprof listed as a top 10 blog that is a must read by every event professional ( Pheedloop ).

Food and Beverage 61

Food and Beverage Social Media 2017 2015 61

Capterra Event Management

JUNE 21, 2017

All of this information is unbelievably helpful for event marketers and ultimately, event managers. Luckily, facial recognition technology is making it easier to quantify human expressions into readings on event crowd interest and excitement (or lack thereof). So, how do technologies like this benefit event planners?

Technology 76

Technology Social Media 2011 Event Management 76

Bizzabo

FEBRUARY 12, 2020

Learn all about Bon Appetit's unique approach to event marketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit has also begun investing in live events and creative marketing activations to help promote its brand. The same is true for your events.

2011 63

2011 2012 B2C Marketing 63

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? That’s almost a quarter of your budget going to events such as: Breakfast/Lunch & Learn Series. In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018.

Social Media 60

Social Media Marketing Speakers 2017 60

Bizzabo

OCTOBER 17, 2018

Many event promotion strategies like digital ads can be very effective, but can also take a serious bite into your budge. On the other hand, many event marketers are employing innovative promotion ideas that are able to squeeze more juice out of marketing efforts with less cost. 3) Retargeting. Source: Zapier.

Social Media 70

Social Media Marketing Event Marketing Events 70

a2z Innovation Insider

JULY 25, 2018

“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” ” – Content Marketing Institute. Source: Adobe ). Watch this space!

B2B 58

B2B Marketing Advertising Government 58

Bizzabo

FEBRUARY 4, 2019

This guide is full of examples, case studies and best practices for planning an event roadshow in 2019—and beyond. One of the biggest event trends of event of 2019 is the event roadshow. Laying the Blueprint for Your Event Roadshow. Danielle Launders, Community Events Manager, Moz. Source: Marketo blog.

2019 55

2019 Social Media Travel Speakers 55

Hubilo Blog

SEPTEMBER 4, 2018

With the transformation of events, the manner in which events are planned and engaged including the overall event experience has also changed. People have had it all, they have seen it all, from the extravagant decor, amazing speakers to fun ice-breaking sessions. Have tips or experiences that you’d like to share with us?

Event Technology 97

Event Technology Technology Social Media Event Apps 97

Bizzabo

MAY 14, 2018

She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience. In this Event Heroes spotlight we discuss: Growing an annual conference. Letting data drive the event marketing process. Content marketing promotion. Selecting an event theme.

Marketing 50

Marketing Conference Speakers Social Media 50

Planner WIre

OCTOBER 10, 2019

Blown away… Rachel is a real deal, ass-kickin, event marketer, of the first order… and she and her company have super-powers when it comes to a specific type of marketing know as “Influencer Marketing” which once you get past the fancy name is just a niche of marketing that focuses on targeting your industry leaders, a.k.a.

Event Tech 28

Event Tech Tech 2001 Advertising 28

Cvent: Event Marketing

APRIL 27, 2018

We’re pleased to announce that Bethenny Frankel–Entrepreneur, TV Personality, Author, and Philanthropist–will headline as a keynote speaker at this year’s Cvent CONNECT conference taking place July 23-26, 2018 at The Venetian | The Palazzo in Las Vegas. Exciting news! Haven’t registered yet? Register for Cvent CONNECT 2018 now!

2018 34

2018 2011 2017 Speakers 34

Hubilo Blog

MAY 30, 2019

Mariska Kesteloo is a founder of the Word of MICE which she established in the year of 2017. Mariska Kesteloo is a renowned public speaker, President of MPI in Belgium. MPI has a global community of 60,000 meeting and event professionals including more than 17,000 engaged members worldwide.

B2B 40

B2B Social Media Marketing Tourism 40

Bizzabo

OCTOBER 8, 2018

No where is that more evident than when it comes to trying to sell out an event. The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. We're all too aware of this challenge that event marketers and professionals face.

Social Media 74

Social Media Marketing Event Technology Speakers 74

e2m.live

FEBRUARY 4, 2019

The global event management software market was valued at $6.4 billion in 2017 and is estimated to be $11.06 In less than ten years, the event tech market will nearly double. Fear not about data breaches as only those data are gathered which are publicly shared by event attendees on their social media accounts.

Event Tech 72

Event Tech Tech 2019 Social Media 72

Bizzabo

OCTOBER 24, 2019

The Artificial Intelligence Conference is hosted by O’Reilly, a leader in the B2B event marketing industry, and is the place to “Get the AI insights you need to drive results in your business.” The partnership lasted until 2017 and produced many comical commercials that showcased the power of Intel’s technology. Source: Intel.

2018 48

2018 2019 Tech Conference 48

Hubilo Blog

DECEMBER 7, 2018

The idea for developing an event application still remains the same; interacting with the audience, the modes of which have far evolved. The initial event app contained a defined list of features that were enough to help attendees out with the basics of the event such as agenda, schedule, speakers, etc. . Event MB , 2017.

Event Apps 85

Event Apps Social Media Tech Trade Shows 85

Capterra Event Management

JUNE 4, 2018

There are several boxes you must check off before committing to an event venue: technological needs , logistical hurdles, and, of course, the cost. Who wants to attend an event at an inconveniently located or expensive location, all because you chose the wrong venue? 5 Metrics that Will Determine Your Event ROI.

Venues 64

Venues Transportation Hotels Event Planning 64

Bizzabo

JUNE 14, 2019

In the words of the New York Times itself, its conferences aim to “bring readers closer to our journalism through more than 100 in-person events around the world." At each of these events, celebrated speakers engage with award-winning journalists to address the wide range of most pressing topics in current news. Source: WSJ.

Financial 58

Financial Speakers Conference 2019 58

Bizzabo

MARCH 7, 2019

August 9, 2017. In 2019, event goers can expect to hear from another slate of expert speakers and attend in-depth workshops on the current state and future of machine learning— all from beautiful, sunny Long Beach, CA. Description: A truly global event featuring speakers and attendees from many countries around the world.

2019 63

2019 Conference Speakers Technology 63

Expo Logic

DECEMBER 27, 2019

The EPA has called out the meetings and events industry as one of the most wasteful today. The typical conference attendee will throw away over 4 pounds of waste per day, according to Event Manager Blog. While exact stages and operations will vary, green event planning tenets cover: Transportation. Research backs it up.

Event Apps 36

Event Apps Food and Beverage Transportation Sustainability 36

Bizzabo

JUNE 27, 2018

Once the event comes to a close, your goal should be to carry on the momentum. Similar to live event social media monitoring, think of ways to encourage and capture online buzz after your event. Are people blogging about your event? How many people are sharing content related to your event? Key Takeaways.

Social Media 50

Social Media Event Apps Speakers 2017 50