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The Power of Advocacy: How Two Medical Conferences Empowered a Family with Disabilities

PCMA Convene

In 2014, Brouhard worked with four other women to found Families at the Forefront of Technology (FFT), a grass-roots organization committed to finding solutions for people with disabilities. Brouhard emailed and wrote letters to Apple urging them to make a fix, but never heard back.

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Yelp Is on the Way

PCMA Convene

The idea originated several months earlier in a brainstorming session for BIO 2017’s social-media campaign. BIO has hosted three conventions in San Diego over the last 10 years, including BIO 2014, which brought 15,667 attendees to the city and ranked sixth among its convention-center events, with an economic impact of $53 million. “We

2017 45
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Convene Celebrates Our 30th Anniversary

PCMA Convene

For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals. Outside of medical meetings, “those [organizations] that were going to have a meeting, instead of Mickey Rooney and Judy Garland [putting on a show], it was the new secretary in the department.

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PCMA’s 20 in Their Twenties Class of 2017

PCMA Convene

A few months before this announcement, I had a large conference where I pushed attendees further than they wanted to go by incorporating QR codes, iPads, and social media throughout the entire program. My favorite part of my job is being on site at our Annual Meeting. I love you, Shocklogic!

2017 69