Green Lights: These Eco-friendly Giveaways ‘Self-destruct’
Event Marketer
OCTOBER 2, 2023
Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.
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