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An Ode to 40 Women Influencers In the Events Industry

Hubilo Blog

Rachel in her wide career of journalism and events has mastered Trade Shows. Helen’s marketing and events career span of over 20 years. Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy. She is currently the EVP of business development at the Tarsus Group.

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Will Meeting Planners Be New Targets for Influencer Marketing?

PCMA Convene

Oklahoma City is using influencer marketing in the form of a travel-writing team who will highlight the city’s leisure attractions — and is also bolstering its meetings portfolio with a new convention center. People just don’t know really what to think of Oklahoma City,” said Seth Spillman, the CVB’s director of marketing and communications.

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iBeacon for Events

Expo Logic

Sold before the event, a beacon can be placed in the exhibitor’s booth or in key strategic areas of the conference venue to determine: Attendee counts by hour/day. We are so excited about being the first to successfully deploy the technology and to do it at one of the largest trade shows in the world is just incredible!

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How the International Baking Industry Expo Keeps from Getting Stale

PCMA Convene

“We all work in the industry,” said IBIE 2016 Commit-tee Chair Michael Cornelis, vice president of American Pan, “and are heavily invested in the success of our show.”. Wholesale baking makes up most of that particular market, but we also brought in the retail-baking segments—tortillas, biscuits and crackers, snack foods, pizza.

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The 2021 Guide To Virtual Conferences (And Why You Might Want to go Hybrid)

SpotMe Blog

Virtual conferences aren’t a groundbreaking idea anymore, but event planners are continually learning how to use them in groundbreaking ways. Learn how virtual conferences work, which key components you need to include to really stand out in your field, and how going hybrid may be the trick in a post-pandemic world. Trade shows.

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American Institute of Architects Convention Becomes Better by Design

PCMA Convene

The annual conference was a good solid performer, but a pretty conventional show — mostly male, mostly white, mostly older, with many exclusive events,” said Kathron Compton, AIA’s senior vice president for brand and engagement. “It It felt typical of every conference I’d ever attended.”. Architects are a unique breed.

2013 40
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Which meeting design books should I buy?

Conferences that Work

In 2013, Eric de Groot and Mike van de Vijver published this unique, extraordinary, and important book on meeting design. Conferences That Work: Creating Events That People Love ( ebook , paperback , or both ). In Conferences That Work I lay out four key assumptions that lurk behind the traditional meeting format.