Event Marketer

APRIL 18, 2024

The Indio, CA-based event at the Empire Polo Club, hosted this year April 12-14 and April 19-21, features headlining performances by No Doubt, Lana Del Ray, Tyler, The Creator and Doja Cat; a new blockchain-based scavenger hunt dubbed Coachella Quests; and a new stage that’s home to extended sets.

2024 102

2024 Marketing Food and Beverage Sponsorships 102

Attendease

APRIL 9, 2024

Planning a corporate event? The secret ingredient to an engaging and memorable event is…drumroll please… the theme ! A creative theme brings cohesion to all the moving parts of your event — from décor, activities, catering, and more. But coming up with a corporate event theme idea is easier said than done.

Corporate Events 195

Corporate Events Food and Beverage Entertainment Events 195

Planning Pod

APRIL 8, 2024

A well-optimized landing page is like a persuasive salesperson; it clearly communicates your event business value proposition and entices viewers to take action. That’s where optimized landing pages come into play in your digital marketing strategy. When a visitor clicks on your ad, they are acting on a specific expectation.

Social Media 88

Social Media Events Marketing Advertising 88

Guidebook

APRIL 19, 2024

Planning and coordinating events isn’t a walk in the park. However, in an age where almost everything can be simplified with technology, an event app plays a crucial role in changing the landscape of event planning and management. Event apps have already revolutionized the way we see and handle events.

Event Apps 78

Event Apps 2024 2028 Speakers 78

Event Marketer

APRIL 25, 2024

The MGM Grand Las Vegas came alive with the sounds of lively networking, industry speak, music and laughter, as attendees took part in day one of the Experiential Marketing Summit (EMS) on April 24. I encourage you to borrow from friends in improv and say, ‘Yes, and…’” said Jessica Heasley, group editor and publisher of Event Marketer.

2024 93

2024 Trade Shows Healthcare Marketing 93

Eventtia

APRIL 22, 2024

Choosing the right event ticketing platform can be a game-changer for event managers. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees. Eventtia Eventtia is an all-in-one event management platform, offering a wide variety of features and solutions.

2024 62

2024 B2B Apparel Events 62

Glow Global Events

APRIL 11, 2024

Microsites can be powerful tools for enhancing the online presence and effectiveness of events. Here are some best practices explaining why you should consider using a microsite for your event: **Focused Content**: Microsites allow for focused content related specifically to the event.

Social Media 52

Social Media Events Event Technology Global Events 52

Event Marketer

APRIL 2, 2024

“For as much back and forth as there is going over these designs and the concepts and location, I’ve always found the simpler you keep it, the better. So we tapped Stephen Kill, marketing director at Nespresso USA, for tips and insights on creating mini activations that pack a big punch. There may be structural limitations.

Marketing 83

Marketing Hotels Event Marketing Events 83

StraussCA

APRIL 12, 2024

A marketing dashboard is a practical e-tool that can provide significant value to an association by helping them effectively track and optimize their marketing efforts. But what is a marketing dashboard and how is it used? But how do you get started with your association’s marketing dashboard?

Marketing 52

Marketing Social Media Management Meetings 52

MeetingsNet

APRIL 12, 2024

Lesson 2: Managing an Institutional Events Program Rachel Andrews, head of global events for Cvent, presented planners with the framework of her organization’s 30-person events division that coordinates more than 700 large, mid-sized, and small in-person and online meetings each year. Everyone has help along the way.

Meetings 105

Meetings Trade Shows Education Travel 105

Event Marketer

APRIL 22, 2024

This summer, Stella is teaming up with First We Feast’s streaming series and pop culture sensation, “Hot Ones,” to produce fiery live experiences that will culminate with the first-ever Hot Ones live event in Chicago. before the program concludes with the Hot Ones Chicago event (the exact location has yet to be revealed).

Travel 94

Travel Social Media Tourism Contracts 94

Event Marketer

APRIL 17, 2024

She started in mobile tours with Chobani more than 12 years ago, driving an F-350 with a 26-foot trailer around the country, and learned from the ground up everything from negotiating contracts to developing event partnerships and executing programs. Now, overseeing Oatly’s experiential marketing for the U.S.,

Trade Shows 91

Trade Shows Negotiating Contracts Hotels 91

Prestige Events Magazine

APRIL 10, 2024

The news comes as the sustainability consultancy completes a year-long project with major global experiential marketing agency, Jack Morton Worldwide which saw The Bulb tasked with creating the agency’s first ever global organisation sustainability strategy: The PLANET Plan.

2015 59

2015 Sustainability Consulting 2022 59

Event Marketer

APRIL 17, 2024

John Lynch, Trade Marketing Manager, Lacoste North America Lacoste once again took over a VIP hospitality suite to engage key stakeholders. We’ve been evolving the Miami Open [activations] over the years,” says John Lynch, trade marketing manager at Lacoste North America. Agency: Factory 360.

Sponsorships 95

Sponsorships Apparel Retail Fashion 95

Ins'Tent

APRIL 12, 2024

With so many canopy tent designs and options on the market, it’s easy to feel overwhelmed by the decision-making process when choosing the perfect outdoor canopy tent for health fairs, conventions, and other important events. Or they can pop up into shape for festivals, fairs, and other events.

Trade Shows 52

Trade Shows Consulting Marketing Meetings 52

The Planner's Lounge

APRIL 17, 2024

Episode Overview: This episode kicks off our five-part series designed to explore the initial stages of starting a wedding planning business. We’ll cover everything from understanding the wedding industry to creating a solid business plan and marketing strategy. The importance of having legally sound contracts was also emphasized.

Financial 52

Financial Insurance Contracts Marketing 52

MeetingsNet

APRIL 5, 2024

The chairman of Clarion Events has launched On Deck Ventures to assist entrepreneurs seeking to make a mark in the live-show space. I'm going to bring my knowledge, my network, and potentially money if that's what they need to help them accelerate their event’s growth. Greg Topalian has been rather busy lately.

Event Ideas 59

Event Ideas Trade Shows Sports Events 59

Smart Meetings

APRIL 18, 2024

The sustainability program is designed to assist guests and meeting planners in developing a deeper understanding of their carbon footprint while traveling. She has served as an ardent steward of climate-positive business.

Sustainability 87

Sustainability 2011 2015 Banking 87

Event Marketer

APRIL 15, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover scented billboards, denim cafés and BARK Air. In what has to be a first, BARK is launching BARK Air , a “dog-first” airline that provides a first-class experience designed for pups, and plenty of perks for their humans. No hang-ups here.

Wireless 83

Wireless Airlines Retail Travel 83

Prestige Events Magazine

APRIL 23, 2024

The Science Museum welcomed over 50 clients on Wednesday 17 th April to an exclusive drinks reception in the Smith Centre and intimate dinner in Illuminate as part of a celebratory event designed to ‘reveal the wonder of the Science Museum’.

Corporate Events 52

Corporate Events Entertainment Venues Event Design 52

Event Marketer

APRIL 11, 2024

The Power Play platform officially launched March 18-19 with Marie Claire’s reimagined women’s summit at the Santa Monica Proper Hotel, where 100 local business leaders and up-and-coming entrepreneurs were immersed in the brand’s “New Ambition” event theme. Each topic was designed to demonstrate the brand’s authority in the space. “We

Retail 94

Retail Sports Fashion Conference 94

Event Marketer

APRIL 11, 2024

“The flair and the style of Hockey House and the sub-brand that we’ve created with it kind of screams, ‘How can we put this in a home?’” –Abby Budgeon, Manager-Brand Activations and Events, CCM Hockey A hockey-themed activation usually involves some kind of slapshot challenge, putting the participant in pro players’ shoes… or skates.

Retail 81

Retail Apparel Social Media Marketing 81

Prestige Events Magazine

APRIL 23, 2024

The Business of Events is pleased to announce its collaboration with the International Congress and Convention Association (ICCA) to introduce the Global Advocacy Alliance. The culmination of this initiative will be a comprehensive toolkit designed to aid stakeholders in advocating effectively to governments.

Government 52

Government 2024 Education Events 52

Event Marketer

APRIL 11, 2024

Partner : Czarnowski) Kia’s Sleek Design Elements LED lined square frames hanging from the ceiling, a sleek black and white color scheme, and dynamic moving graphics were among some of the features that drew us into Kia’s booth. Participants received a branded medal to wear around their necks.

2024 110

2024 Automotive Sports 2025 110

Do Good Events

APRIL 18, 2024

Check out Do Good Events Give Back Campaign for 2023! It took the market by storm. Our industry’s experts quickly designed product dupes and overnight, it seemed, drinkware suppliers were launching their version of the 40-ounce tumbler. Check out our past blog about event trends to see how things have progressed.

2024 52

2024 Apparel Retail Sustainability 52

MeetingsNet

APRIL 5, 2024

The event, owned by MeetingsNet’s parent company Informa, connects meeting buyers and suppliers for one-on-one conversations but also weaves in educational opportunities; a trade show featuring destinations and experiential activations; and after-hours networking events. Published: TableLogo_1.jpeg

Trade Shows 52

Trade Shows 2024 Social Media Education 52

ePly

APRIL 2, 2024

Professional event planners are often drawn to the industry because they have certain innate skills. To structure an event from start to finish, whether it’s a child’s birthday party or a multiday company retreat, takes a lot of work. Here, we look at the top event planning skills of professional planners, and why they’re so important.

Negotiating 62

Negotiating Financial Event Planning Events 62

Smart Meetings

APRIL 25, 2024

Each space has seen iconic achievements from celebrated creatives, and they all offer space for events. It offers several outdoor event spaces for groups. of meeting and event space and 522 guest rooms. of meeting and event space and 681 guest rooms. This genteel house now serves as The Hemingway Home and Museum.

Hotels 89

Hotels Meetings 2010 2011 89

Smart Meetings

APRIL 22, 2024

Together, they named the event “Earth Day,” and Hayes’ team expanded the event to include the entire U.S. Read More: Tracking Your Group’s Carbon Footprint Now a Reality Earth Day 2024: Planet vs. Plastics This year, EarthDay.org , the official site for the annual event, has set “ Planet vs. Plastics ” as the theme.

Sustainability 88

Sustainability 2024 2023 Hotels 88

Management Events

APRIL 24, 2024

In the dynamic landscape of today’s market, making connections with key players can be the catalyst for your business’s expansion. Management Events specializes in creating dynamic environments conducive to effective networking. Management Events excels in crafting platforms that foster these essential connections.

B2B 40

B2B Tech Technology Sustainability 40

Management Events

APRIL 14, 2024

At Management Events, we recognize the importance of strategic alignment with executive concerns. This means staying informed about market trends, regulatory changes, and the competitive landscape that these leaders navigate daily. Management Events specializes in facilitating connections that drive business forward.

Management 40

Management Speakers Meetings Marketing 40

Unique Venues

APRIL 16, 2024

Sustainable Decor Options Embrace the natural beauty of spring by incorporating sustainable decor options into your wedding design. Choose decor elements that can be repurposed or donated after the event, such as lanterns, vases, and signage.

Sustainability 36

Sustainability Food and Beverage Transportation Travel 36

Event Industry News

APRIL 12, 2024

Multilearning has changed the format of meetings worldwide by introducing the concept of Oral ePoster Sessions which has helped hundreds of medical and scientific meeting organizers successfully transition from paper posters to sustainable digital poster solutions.

Technology 127

Technology Event Technology Sustainability Meetings 127

Event Industry News

APRIL 16, 2024

Iventis, the leading provider of collaborative event and venue planning solutions, is pleased to announce the appointment of Matthew Wilson as Chief Revenue Officer (CRO), making a strategic addition to its senior leadership team as the company continues its focus on expansion and growth.

Venues 113

Venues Events Event Design Event Marketing 113

Event Industry News

APRIL 15, 2024

million delegates to 32,600 business events, which has brought £413 […] The UK has hosted 1.02million conferences in the last year alone, generating an outstanding £16.3 billion for the economies of popular conference destinations1.

Conference 113

Conference Events Event Design Event Marketing 113

Event Industry News

APRIL 8, 2024

has been delivering exceptional meetings and events. Our event expertise, creativity, work ethic, and event producers are second to none. For over 25 years, planit inc. Our portfolio includes Fortune 500 firms to emerging small businesses. We are a client-centric firm that provides unmatched service and professionalism.

Event Technology 113

Event Technology Technology Events Meetings 113

Event Industry News

APRIL 23, 2024

As the world sets ambitious targets to combat climate change, live events are under increasing scrutiny for their environmental impact. Raccoon Media Group (RMG) reflects on its sustainability efforts in the past year and questions the feasibility of achieving true net zero status in this dynamic industry.

Sustainability 109

Sustainability Events Event Design Event Marketing 109