Momencio

OCTOBER 10, 2022

Trade shows provide a valuable opportunity to make serious face-to-face contacts. And as we all know, consumer perception of a brand is greatly influenced by how it is presented in person. If you take them to heart, your booth at the next trade show will definitely be an experience worth having for you and your visitors.

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Event Age by Swapcard

OCTOBER 5, 2023

In this guide, we'll present the 15 factors you should consider when choosing the ideal platform for your in-person trade show. Each platform has advantages and disadvantages, and the specific features and functionalities you'll require will hinge upon your event's unique goals and objectives. Let's jump right into it! ?

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Event Industry News

JANUARY 30, 2020

Trade shows provide a place for industry leaders and businesses to share ideas as well as view the latest technology, products, and services. Planning a trade show and ensuring the selection of a premier venue , however, can be a daunting task. Trade Show Activities. Audience Considerations.

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Exhibitor Magazine

FEBRUARY 13, 2024

The National Farm Machinery Show continues to present itself as a premier industry trade show where exhibitors showcase the latest. LOUISVILLE, Ky. �

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EventMB

NOVEMBER 15, 2017

You can’t just be present anymore, your booth needs to engage with attendees. The trade show floor is brimming with excitement and with each booth being more colorful and wonderful than the next, it can be hard to stand out. The post 11 Immersive Experiences At Trade Shows by EventMB Team appeared first on [link].

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Socio Events

APRIL 10, 2023

A trade show booth serves as a first impression of your brand, and a successful design gets people to stop to learn more. Start the 2023 trade show season off on the right foot with these trade show booth ideas. Good branding Finally, every exceptional trade show booth has good branding.

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webMOBI

APRIL 29, 2022

The hybrid trade show is a new way to market products and services to potential customers. This type of trade show combines the best features of conventional trade shows and webinars. Hybrid trade shows are interactive and allow attendees to ask questions during presentations.

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Unique Venues

MARCH 6, 2023

Trade show season is upon us, and it seems to come up even more quickly with each passing year! That’s why we’re helping to highlight some of this year’s best venues to host a trade show in New England. field house, is an ideal location in New England for large group presentations, performances, banquets, and trade shows.

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Socio Events

NOVEMBER 16, 2022

As we continue to ride the virtual wave that began in 2020, virtual trade shows are more popular than ever. But how do you host a successful virtual trade show? An introduction to virtual trade shows. The benefits of hosting a virtual trade show. Download the guide. The sky’s the limit.

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PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. It’s up to trade-show organizers to keep that spark alive.

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Eventmobi

APRIL 10, 2024

In other words, you need to make the most of your company’s presence at every event–which is something planner Alistair Fernandes has quite the knack for, honed over 16 years at events including IMEX America , BCTECHSummit , and DiscoveryX Conference and Trade Show. This thoughtful touch will resonate with your audience.

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Endless Events

JUNE 22, 2018

Running out of trade show ideas for improving your B2B events? If you want to see your trade show attendance and exhibitor count to grow, you need to focus on the experience of the show. Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place.

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Core-apps

DECEMBER 5, 2018

If you’re in the know, you already heard a bit of buzz on augmented reality or AR as a new tool in trade show exhibits. To help you stay on the up and up, it’s important to know a few ways you might encourage your trade show exhibitors to leverage AR to attract their target audience and elevate the overall quality of your event.

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Bizzabo

MAY 15, 2019

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. 30 Trade Show Ideas.

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Exhibitor Magazine

JANUARY 9, 2022

Trade show season is upon us, and there is no time like the present to begin preparing. With a sea of exhibitors battling for attendees' attention, th.

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InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Attention-grabbing unique gizmos can keep your customers engaged with the material that.

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Event Industry News

OCTOBER 20, 2021

Best practices when managing exhibitors in a trade show. Remind exhibitors to upload downloadable files (brochures, presentations, etc.) The Eventscase platform offers marketing and management tools specifically developed for trade shows. that website or app users can access. With it, organisers can.

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Velvet Chainsaw

AUGUST 2, 2016

Trade show organizers who have re-imagined their expo floors into a solutions-based destination rather than one of a hard-sell shopping place are winning at delivering attendee value. How has the value of CEUs evolved for your trade show or conference? The way we buy has evolved for both the B2B and B2C sectors.

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Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every trade show. Get the scoop on Astro’s lore here.)

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Plan Your Meetings

OCTOBER 1, 2018

We settled on two events that charged no registration fee for attendees, thinking we’d save much of our meagre marketing budget by walking the trade show floor and handing out literature about our company. RELATED STORY: 8 top tips: Land quality leads at trade shows. Some were veteran suitcasers. I have a recommendation.

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PCMA Convene

FEBRUARY 21, 2019

As event marketers work to attract traffic to their trade-show floors, it’s common to tailor messaging based on where those prospective attendees live, what type of companies they represent, their age, and a number of other demographic factors. Age, though, is an important factor in understanding the makeup of trade-show audiences.

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Connect Your Meetings

SEPTEMBER 16, 2019

“Actionable” is the keyword for trade show data, according to Jimmy Abraham, chief operating officer of event technology solutions provider enVu. The trend is collecting data, but it’s important to set goals before the trade show to generate insights you can act on,” he says.

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PCMA Convene

MAY 28, 2021

Exhibitions and trade shows are key to the growth of business and the local economies in which they take place. “It has been a very hard year for all of our customers, visitors, and our teams,” he said in the case study, “but I’m delighted to say that physical events are back.

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Event Industry News

JULY 10, 2018

This UK’s largest outdoor trade show (OTS) took place at EventCity for the first time from 3-5 July this year. The event was opened in spectacular style when world-renowned British Army parachute team, The Red Devils, parachuted into the EventCity car park to mark the show’s opening on Tuesday, 3 July. .

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PCMA Convene

FEBRUARY 19, 2021

SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando. When Surf Expo — the first major B2B trade show in the U.S. Photos courtesy of Surf Expo).

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SmartMeetings

OCTOBER 23, 2019

As an event professional, you may understand the science of producing a trade show—ordering pipe and drape and carpet, selling booth space and scanning badges—but are you a master of the art of the trade show? Related : Las Vegas Ranked Top Trade-Show City. Related : Las Vegas Ranked Top Trade-Show City.

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Ins'Tent

SEPTEMBER 23, 2019

Savvy marketers know that trade shows are a powerful way to increase brand awareness and boost sales. It can be a profitable strategy too, as trade shows generate more than $13 billion in revenue on average in the United States. Consider purchasing your own booth and bringing it to the trade show.

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Exhibitor Magazine

MARCH 30, 2022

LAS VEGAS  LightFair is set to present some 300 exhibitors showing trendsetting architectural and commercial lighting ideas and products in more tha.

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Exhibitor Magazine

MAY 30, 2023

ROCHESTER MN � EXHIBITORiLIVE/i, The Conference and Exhibition for Trade Show and Corporate Event Marketing, is a href="[link]

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Ins'Tent

MAY 13, 2019

Trade shows are a fantastic opportunity to sell your product or service if you use them to their full potential. At a trade show, some salespeople let the table and booth structure change the way that they approach prospects. In fact, many sit behind the table and stay distant from the trade show attendees.

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Eventory

JUNE 26, 2018

Reading Time: 8 minutes There are plenty of reasons why you have considered presence of your company at a trade show. In order to gain this ability, it is worth familiarizing yourself with trade show tips for exhibitors presented In this article. TIP #10 Free stuff is always a must in a trade show booth.

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Event Marketer

NOVEMBER 14, 2023

Revving engines, tire smoke, meticulously restored classics, and futuristic concepts were all part of the action at the 2023 Specialty Equipment Market Association (SEMA) Show, a trade show for the automotive aftermarket industry that brought about 2,200 exhibitors and 160,000 attendees to the Las Vegas Convention Center from Oct.

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Event Marketer

JANUARY 16, 2024

Starting her career in journalism and working on both the agency and corporate sides of events, she now oversees more than 300 events annually for Siemens, ranging from small meetings to massive trade shows, such as CES and Hannover Fair. Taking a wider view, how do you see trade show activations changing post-pandemic?

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Techsytalk

APRIL 11, 2017

Planning to attend a trade show can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show. 6 Months Before the Show.

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Event Industry News

JANUARY 31, 2020

Omanexpo is the pioneer and biggest international trade show organiser in Oman with more than 30 years of organising internationally certified events that cover key industries in the sultanate.

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International Institute of Event Management

MAY 5, 2014

One word comes to mind when the words “Trade Shows” comes up: Opportunity. If this isn't the first word that comes to mind when you think of your company attending trade shows, take another look. The opportunities for networking at trade shows are beyond what you can imagine! By Jody Long.

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Event Industry News

OCTOBER 31, 2018

The Indoor Lab has officially unveiled its company and flagship solution, EventAnalyzer, featuring its Brokered Connection engine, which provides a new suite of services designed to generate stronger leads, make better connections between exhibitors and attendees and ultimately drive ROI for everyone across the trade show and event ecosystem.

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