EventMB

MAY 27, 2022

He first studied business administration Frankfurt/Main and during this time went on to found his first IT company. Needless to say, Tony is well placed to discuss the state of the virtual event tech world. . The post Podcast: The Rollercoaster Ride of Virtual Event Tech appeared first on Skift Meetings.

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Event Industry News

JUNE 1, 2022

Event Tech Live ’s (ETL) flagship show moves to ExCel London in-person on Wednesday 16th and Thursday 17th November and organisers are calling for speakers to join their illustrious cast. Adam Parry, co-founder of Event Tech Live, comments: “Moving to London ExCeL lends itself to even more opportunity for Event Tech Live this year.

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Event Tech Speakers 2022 Tech 117

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Curiosity: “Lineup for ABC conference is out!”

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Eventmobi

NOVEMBER 22, 2018

Gamification is one of the biggest buzzwords of the event tech industry. Even if your audience is more tech-savvy, event planners can’t rely on participants being motivated on their own to participate in gamification challenges. Pretty much everyone likes to play. Games have a certain addictive quality – but why?

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Tourism Event Apps Tech Event Tech 150

Picatic by Eventbrite

FEBRUARY 26, 2019

According to a recent MarketingCharts study, 80% of marketing leaders believe events are crucial to their business’s success. But only 60% of marketers say they’re satisfied with their event ROI. The post Integrating Salesforce for a Perfect Marketing-Sales Handoff After an Event appeared first on Eventbrite US Blog.

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MeetingsNet

MARCH 31, 2023

Also, the strong interest in mental-health topics wasn’t a surprise “as we come out of a pandemic and there are a lot of job layoffs, especially in the tech sector.” Those presentations can focus on a range of topics, from anxiety and depression to addiction and suicide prevention.

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Event Marketer

SEPTEMBER 27, 2023

Get a peek behind the scenes and strategies of top shops, take a page from outstanding case studies, and grab a seat at the table with experiential marketing experts as they tackle of-the-moment challenges and opportunities.

2023 59

2023 Tech Entertainment Marketing 59

Velvet Chainsaw

AUGUST 9, 2023

Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporate event marketers but can be applied to association annual conferences. Where possible, build in 30 minutes between sessions.

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Conference Education Corporate Events Tech 195

Smart Meetings

FEBRUARY 23, 2023

European Travel Is Rebounding Says New Study The European Travel Commission (ETC) has released a new study that says European destinations are “on their way to recovering pre-pandemic tourist arrivals.” Arrivals from this market to Europe are 25% below 2019 levels in 2022 and are expected to recover 82% of 2019 volumes in 2023.

Travel 90

Travel Airlines Tech 2028 90

Event Industry News

FEBRUARY 11, 2021

The first Event Tech Live USA & Canada – a content rich virtual show – opens on Tuesday June 8th and organiser Event Industry News is calling for speakers to join an already illustrious line-up. Adam Parry, co-founder of Event Tech Live, comments: “Taking the show to the States and Canada is about cross pollination.

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Event Tech Speakers Tech 2021 100

Ins'Tent

JUNE 19, 2019

When it comes to marketing and staying ahead of the curve, companies everywhere are expanding their marketing budgets to take advantage of the plethora of technology at our fingertips. One space that is taking a huge leap in terms of technology is in event marketing. Branded Apps. See below for some of these options: Smart Mats.

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Event Marketing Tech Marketing Social Media 72

Bizzabo

SEPTEMBER 17, 2018

This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Overseeing much of PLAY's growth has been Britta Schellenberg, the VP of Corporate Marketing Operations at Brightcove. Britta: Sure.

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Event Marketing Marketing Tech Events 110

StraussCA

AUGUST 25, 2022

Marketers are storytellers, and gone are the days when it was a straight-up sales pitch, and customers would flock and buy. Associations aren’t big tech; they are driven by members from a specific industry or profession. helps you write the most compelling marketing messages for them. Who is my Audience? . What’s your Story?

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SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. That functionality will allow Cisco’s Webex product to be more competitive with the market dominator, Zoom.

Tech 110

Tech Management Meetings 2007 110

Event Industry News

MAY 29, 2019

A new research study from Eventsforce has found that 90% of event planners are still facing a number of challenges meeting GDPR requirements, one year after the EU data protection law first came into effect. . The study also investigated the challenges organisers still face in meeting GDPR requirements.

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Government Tech Event Tech Management 86

Event Industry News

FEBRUARY 8, 2022

Launch show Event Tech Live (ETL) Las Vegas, which runs virtually on June 7 followed by two live and direct days at The Expo at World Market Center on June 8 and 9, is calling for speakers. Adam Parry, co-founder of Event Tech Live, comments: “The last 12 months has been a very long time. “We

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Event Tech Speakers Tech 2021 57

PCMA Convene

AUGUST 29, 2019

Brexit popped up as both a threat and opportunity for the events industry in the new “Europe as a Destination for Meetings and Conferences” study. Therefore, the study advises destinations to fine-tune their marketing to particular segments in which they excel. Photo courtesy of London & Partners). The Economy.

Tourism 76

Tourism Site Selections Sustainability Tech 76

Eventory

JUNE 24, 2021

Ringier Axel Springer Polska started a review of online event tools available on the market in order to be able to fully transfer the experiences, impressions and effects of in-person events into digital. Webinars did not provide the attendees with the same experiences as in-person events.

Education 78

Education B2B Management Marketing 78

Bizzabo

NOVEMBER 29, 2018

Ready for the most authoritative list of 2019 women in tech events on the internet? The number of women in tech events have been increasing year over year, further highlighting the importance of a more inclusive culture in tech. Something especially important given the findings of our recent gender study. January Events.

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2019 Tech Conference Education 147

Event Industry News

JULY 15, 2019

A new study by Loughborough University and Imago Venues has revealed the most and least effective ways to network at meetings and conferences. Study reveals top tips for networking at meetings & conferences. Event Tech. Areas of interest. Brand Events. Concerts & Tours. Conferences. Exhibitions. Sporting Events.

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Conference Sports Venues Event Tech 99

Event Marketer

JANUARY 23, 2023

More often than not, technology and experiential marketing are partners in crime, working hand-in-hand to personalize engagement, alleviate pain points, deliver moments of surprise and delight and create a more seamless attendee experience overall. Take a look. 6-9, in Los Angeles. Is life a story ’bout the lives of thugs?”

Tech 83

Tech 2023 Technology Advertising 83

Event Marketer

OCTOBER 4, 2022

They’re carpenters and metal workers, artisans and acrylics specialists, tech engineers and content masters. CASE STUDY OF EXCELLENCE. The post Fab 50: Leading Fabrication Shops on the Tactics, Tech and Tools Powering their Top Programs appeared first on Event Marketer. BRIDGEWATER STUDIO. EEI GLOBAL.

Tech 52

Tech Social Media Event Marketing Marketing 52

Bizzabo

DECEMBER 18, 2019

The study spanned 58 countries across five continents, 45 industries and thousands of the world’s largest professional events. Forward thinking business leaders, and marketers intuitively know that gender balance is important to the overall success of an event,” said Eran Ben-Shushan, Co-Founder & CEO at Bizzabo. In the U.K,

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Speakers 2013 2019 Education 71

Quickmobile

SEPTEMBER 12, 2017

In the first installment of this ongoing blog series, we are going to cover some extraordinary ideas that you can use in your events for low cost and with your existing event tech. This social tactic essentially provides the added bonus of free marketing for the event.” Listen to the broadcast: [link].

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Event Tech Tech Social Media Corporate Events 108

Bizzabo

AUGUST 28, 2020

From Microsoft to HPE, Gainsight, and more, leading tech brands are going virtual. Luckily, nearly every industry has embraced virtual events , including tech companies. Here are 10 well-executed virtual event ideas from tech companies and what you can learn from them. 10 Well-Executed Virtual Events From Tech Companies.

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Tech 2020 Conference Speakers 160

Event Industry News

MAY 6, 2021

Heidi is also the creator of “The digital trip”; an innovative, immersive virtual event concept and deep-dive strategy, redefining destination marketing, virtual incentives and corporate collaboration platforms. Favourite piece of tech for work and personal life? What’s the best way to utilise tech at an event?

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Event Tech Tech 2021 Meetings 94

Event Industry News

JULY 9, 2019

A new study by Loughborough University and Imago Venues has revealed the most and least effective ways to network at meetings and conferences. Event Tech. Areas of interest. Brand Events. Concerts & Tours. Conferences. Exhibitions. Sporting Events. Yes, I agree with the privacy policy. Please fill out all required fields.

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Conference Meetings Venues Sports 111

Event Farm

JUNE 21, 2017

Online interaction with your prospects and customers is, of course, an important part of the marketing and selling processes, and keeping track of how your prospects are engaging online helps you better engage with and sell to them. Plan your on-site engagement, and use tech to help you execute. But what happens during events? 

.

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Event Tech Tech Marketing Events 122

SmartMeetings

MAY 22, 2020

Tech companies tested virtual meetings before they were cool. But planners who have been orchestrating user conferences, trainings and town halls for tech audiences for years say capturing and holding audience attention—so they retain the information—requires a form of performance art based on an understanding of data science.

Tech 99

Tech Meetings Education Technology 99

SmartMeetings

MARCH 23, 2020

Why was Corporate Event Marketing Association (CEMA) created? CEMA was created in 1990 by a group of senior event marketers—representing mostly tech brands and agencies—to create a diverse and intimate professional community for event-marketing leaders who could offer unparalleled expertise, unique experiences and comprehensive resources.

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Event Marketing Marketing Education Tech 56

Event Industry News

SEPTEMBER 18, 2018

Apple’s iWatch is the current global market leader in wearable technology, but the festival industry was actually one of the first to pioneer the idea of a wearable piece of technology to improve efficiency and enhance the experience of festival-goers. Bonnaroo Festival Case Study. Popular uses of wearable tech at festivals.

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Tech Social Media 2014 2015 107

Event Industry News

DECEMBER 14, 2018

Event Tech Live is Europe’s only show dedicated to event technology. From the Brand & Buzz Stage at Event Tech Live 2018. Now the hype has died down, what does it take to create a truly impactful VR or AR marketing campaign? Panelist: Tom Szirtes, Founder, Mbryonic.

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Marketing Social Media 2018 Event Tech 81

Event Industry News

JUNE 27, 2019

Event Tech Live (ETL) 2019, which returns to the Old Truman Brewery, East London on 6 and 7 November, promises more content than ever and the organiser is calling for speaker applications. The show’s acclaimed seminar spread will feature a new stage this year dedicated to Marketing/MarTech.

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Event Tech Tech 2018 Sports 74

Endless Events

APRIL 20, 2018

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. There are also a few new rules back home since the FTC released their guidelines for influencer marketing. Inbound Marketing: Are You Doing It Right? GDPR and Marketing: Does It Affect You?

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Marketing Advertising Event Marketing Tech 103

Attendease

MARCH 28, 2024

Whether you need help with your virtual fundraising event’s marketing strategy or selecting the right technology, this guide is here to help. Do this by checking reviews, reading testimonials, viewing case studies, and scheduling demos with the provider.

Social Media 195

Social Media Technology Events Marketing 195

PCMA Convene

JUNE 6, 2017

How do marketers see those experiences within the context of their overall marketing strategy? To take their pulse, Freeman recently commissioned an independent study —the 2017 Freeman Global Brand Experience Study — of 1,000 of B-to-B and B-to-C marketers in a variety of roles across North America, Asia, and Western Europe.

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Trade Shows Advertising Sponsorships 2017 63

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Related reading: How to Choose the Right Influencers for Your Event Marketing Activities. Sign up here.

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Social Media 2020 Tech Transportation 87