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How the Food Community is Coming Up With Innovative New Ideas Online

Picatic by Eventbrite

Despite our current worldwide pandemic, the last two months have been some of the busiest for Bow Market, a retail and food space in Sommerville, MA. “We We have tons of different kinds of shoppers coming through,” says Leah Pringle, the venue’s event coordinator.

Retail 369
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5 Great Ways To Use SMS for Events and Retail Experiences

Eventtia

As brands search for innovative ways to interact with their audiences, SMS for events and retail experiences has emerged as one of the main channels for high customer engagement. Retail companies must use SMS responsibly and thoughtfully to balance challenges and benefits to maintain trust and positive customer relationships.

Retail 118
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Sampling is Back: Get a Taste of the Impossible Food Truck Tour

Event Marketer

As COVID restrictions lifted and vaccines got underway this spring, the industry saw the widespread return of sampling, and Impossible Foods wasted no time getting its plant-based products into consumers’ hands. MorningStar Farms Hits Retailers and Breweries on the Grill It to Believe It Tour. The brand’s target audience?

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Confection Convention: Sweets & Snacks Expo Returns as First Post-Pandemic Food Show

Event Marketer

The Sweets & Snacks Expo—a gathering that draws the biggest brands in candy, chocolate and snack foods sold at major retailers—made a sweet return as the first post-pandemic food show, taking place June 23-25 at the Indiana Convention Center in Indianapolis. Agency: MSM , Webster, NY.

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Food and Drink Ideas for Your Event

Floktu

Food and beverages cover a fair share of an event budget and are one of the areas that an event manager will spend time to achieve the best money-value ratio. Expectations are higher than ever, and with the growth of social media, attendees desire not only good quality but also good looking food. Booze-Free Beverages.

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A Quick Guide To Types of In-Store Retail Events

Eventtia

From product launches and demonstrations to workshops and themed experiences, the types of in-store retail events are as diverse as the brands and industries they represent. Let’s explore some of the most common and effective types of in-store retail events and how they enhance the customer journey. ?

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Informa Markets launch Food and Hospitality South China in Guangzhou

Event Industry News

Launching on 25th – 27th May 2022 at the Poly World Trade Center Exhibition Hall, Food and Hospitality Guangzhou will give you access to the largest food & hospitality province in South China. As the third largest city in China (after Shanghai and Beijing), Guangzhou has an established premium international trade environment.