Leap Event Technology has been selected by Inc. Business Media for the Inc. Power Partner Awards, honoring B2B organizations across the globe that have proven track records supporting entrepreneurs and helping startups grow. The list recognizes firms in business products and services, experiential, marketing and advertising, health and wellness, financial services, legal, logistics, and productivity, as well as other areas of business.
Power Partners were selected, in part, based on feedback from existing clients and partners. Leap was recognized as a Power Partner in the experiential category and received top marks from clients for being instrumental in helping leadership navigate the dynamic world of startups. These B2B partners support entrepreneurs across various facets of the business, including hiring, compliance, infrastructure development, cloud migration, fundraising, etc., allowing founders to focus on their core missions.
“Trusted B2B partners provide guidance and expertise that founders rely on at various steps of their organization’s journey. Partners that possess a demonstrated ability to deliver quality support are at the core of entrepreneurship and help bring big ideas to life,” says Scott Omelianuk, editor-in-chief of Inc. Business Media.
“We are flattered to be recognized by Power Partners and included in the list of this year’s honorees.” states Michael Marty, President of Leap. “Live entertainment is a dynamic and constantly changing industry, with many innovative new creators entering the field every year, and we’ve been passionate about helping entrepreneurial startups with not only our leading technologies and services but with creative and flexible investments and financial models that support new ideas. And those creators are excited to join our other established clients, the list of which includes the most iconic brands in the world, who are also doing innovative and progressive things with us. It makes our ‘family’ of staff and clients a very dynamic place to work every day.”
Leap’s differentiator, in addition to their flexible financial models, is in being a complete solution of products and services that allow “one stop shopping” for clients. Most providers in the space specialize in a single product – such as ticketing – but Leap not only provides specialized ticketing for various market segments, but fully integrated mobile apps and experiential marketing tools and services that support the entire event experience and enable huge data collection opportunities for clients. This simplicity is particularly attractive to entrepreneurial groups who have a lot to juggle when launching a new event.
Last year, Leap partnered with Running Subway, producers of RiseNY and Art of the Brick to help launch their properties in New York and Boston respectively. These innovative producers needed advanced technology and a partner who was willing to share in the risk-reward of building and delivering immersive, educational experiences for audiences. Leap stepped in with a wide-ranging solution that went well beyond that of a traditional technology provider.
Recently, Leap celebrated their 10th anniversary in partnership with ReedPop’s New York Comic Con, a relationship built on numerous innovations over the years helping NYCC lead the Comic Con space in fan experience, security, and growth. “Having a mix of large, established clients and smaller, newer ones – both groups desiring help with innovation – fosters a very creative and productive environment for us all to work in,” continued Marty. “In the past year we’ve also begun investments in additional proactive services to help all our clients grow their businesses, including the acquisition of Fan Interactive (now Leap Marketing & Analytics), the leading digital marketing services firm in live entertainment. This team and their skills in leveraging the huge amount of data we’ve been able to capture over the years is enabling us to be an even better partner to clients and share in the joint success we help generate.”
Author: Adam Parry
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.
