Sat.Sep 03, 2022 - Fri.Sep 09, 2022

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Engagement beats technical difficulties

Conferences that Work

Earlier this year, I designed and facilitated an online workshop that was marred by technical difficulties. The workshop was several hours long, and some (but not all) of the participants reported that my video feed froze at times. Luckily, my audio feed was fine. Shortly afterward, I talked to a client who had participated in the workshop. I asked them about their workshop experience.

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Don’t lose attendees between events! Here’s how. (Webinar recap)

Expo Pass

Sometimes keeping (attendees) engaged is literally just talking to them […] asking a question, just something that shows, […] ‘I want to make sure you know we’re here, and we want to help you.’” – Channing Muller. That’s just one of the many insights from our recent webinar, Don’t Lose Attendees Between Event, featuring two of our favorite event marketing experts: Melissa Park ( Melissa Park Events ) and Channing Muller ( DCM Communications ).

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What is event technology and how to get the most out of it in 2022

Event Age by Swapcard

As an event organizer, you’re probably looking for ways to simplify the conference planning process while still being able to reach your event objectives. One that helps save time and money, draws in a larger number of attendees year-over-year, and minimizes the stress of running a memorable event. That’s where event technology comes into play.

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Meet the RECONVENE Accelerator Winners

Picatic by Eventbrite

Earlier this year, Eventbrite put out a call to entrepreneurs, innovators, trendsetters, and anyone else interested in building or growing an events business. After sifting through hundreds of event proposals — ranging from music festivals to immersive fitness classes — Eventbrite selected five winners to join the RECONVENE Accelerator, providing direct support to these emerging […].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Selling Meeting Destinations Must Go Beyond Marketing 

EventMB

Skift Take: Destination marketing organizations have traditionally focused, as the name implies, on marketing. But today, that is not enough. DMOs must also play an active role in promoting businesses and business sectors, managing political and social issues, and helping combat rising costs. — Andrea Doyle Read the Complete Story On Skift Meetings.

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More Trending

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What is the Future of Event Marketing?

Endless Events

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. Today, everyone’s doing it. And according to Will, it might be the bare minimum for brand awareness. What’s next for the future of event marketing? In today’s episode, Will Curran and Nick Borrelli talk about what’s in the future for event marketing.

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Online Dance Parties Beats Industry Email Benchmarks With Eventbrite Boost

Picatic by Eventbrite

The disco ball strobes, the lights glow, and the music throbs. Everyone’s dabbing and strutting, twisting and twerking, in their finest club duds. Only this isn’t a nightclub or a warehouse party — it’s a living room or a bedroom (hey, even a pantry!) in any household attending an Online Dance Party. “I love making […].

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Designing Meetings Around Human Needs

EventMB

Skift Take: This special episode features two sessions recorded live at the Skift Meetings' Event Design Summit. During this episode you will hear from Jesse Gainer of C2 International, Megan Henshall of Google, Naomi Clare Crellin of Storycraft Lab and Liz Lathan of The Community Project. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

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Vanessa and Dylan’s Romantic Candlelit Wedding at Julius Event Centre

EventSource

Thanks to luxe decor, show stopping candles, and romantic florals, Vanessa and Dylan’s big day was the epitome of glam. With the help of their amazing planner Simply Sienna , they transformed the Julius Event Centre into the fabulous reception of their dreams with every luxurious detail perfectly in place. The bride was a vision in a lace dress from Mariana's Bridal Boutique and gorgeous Jimmy Choo shoes.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Does the Meetings Industry Have a Complacency Problem?

Smart Meetings

When author Salman Rushdie was stabbed 10 times just before giving a lecture in western New York, a crucial question was raised, perhaps the only one that matters: Why was such a high-risk person so easily accessible? Perhaps an even better question may be, “What will event organizers do to prevent something like this from happening again?”. We’ve been here before several times and the sequence is roughly the same: The accident happens, alarm is raised, authorities and event professionals take s

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Introducing Eventbrite Academy: An Event Creator’s Guide to Social Media Marketing

Picatic by Eventbrite

At Eventbrite, we’re always thinking of ways we can empower you in your marketing journey – whether you’re an experienced promoter or planning your first-ever event. There’s no one-size-fits-all approach to event marketing. That’s why we’ve researched current marketing trends and talked to dozens of creators just like you to better understand what it takes […].

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How To Become a Destination Wedding Planner

QC Event School

Want to know how to become a destination wedding planner? It’s not as difficult as you might think! In this article, we will provide a step-by-step guide on how to start your career in this exciting industry. We’ll also discuss what it takes to be a successful destination wedding planner and what the job entails. So, if you’re ready to start planning dream weddings all over the world, keep reading!

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What’s your event superpower?

Event Industry News

How do you guarantee quality affordable photos and videos from your next event, plus receive a personalised gift? Simple – Splento is your go to partner for professional event photography and videography and when you book with us* you will receive free personalised marshmallows to gift your superstar colleagues, your awesome attendees or eat of all of them – promise we won’t tell!

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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TWT: United May Pull Out of JFK, U.S. on Top of Travel and Tourism Markets

Smart Meetings

Editor’s note : This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. United Threatens to Pull Out of JFK. In a move first reported by Reuters, United Airlines CEO Scott Kirby wrote an email to Acting FAA Administrator Billy Nolen asking him to increase the airline’s capacity at John F.

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Attract a Global Audience by Switching to a Hybrid Conference

Picatic by Eventbrite

Eventbrite works with major online conference platforms and services so that you can easily take your conferences online. Not only will a hybrid conference connect you with virtual conference participants from around the world, but it will also create new networking opportunities for attendees as well as a much larger pool of potential customers. Read […].

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Planning Your Conference Around Weather Events

Coterie Spark

As we move into the fall conference season, the weather can become increasingly unpredictable. This is especially the case along the Gulf Coast, but even if you’re not hosting there you should still keep an eye on weather reports to better prepare your conference for weather-related disturbances. The Coterie Spark team always recommends the following when planning fall conferences: Have a backup plan.

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The Event Tech Insight Report

Event Industry News

The Event Tech Insight Report brings together feedback from more than 2,400 event professionals and offers organisers a benchmark on what technology tools their peers are using and the kind of tech investments they are planning to make over the next 12 months. “Budgets for event technology are increasing in a similar way across the US and UK – with heavier spending across consumer events”.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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TWT: United May Pull Out of JFK, U.S. on Top of Travel and Tourism Markets

Smart Meetings

Editor’s note : This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. United Threatens to Pull Out of JFK. In a move first reported by Reuters, United Airlines CEO Scott Kirby wrote an email to Acting FAA Administrator Billy Nolen asking him to increase the airline’s capacity at John F.

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Last chance! Who will be the Best Event Company or Venue of 2022?

eventplanner

eventplanner.net is awarding the best event venues and companies for the 7th time this year. Who will win the coveted award? Vote for your favorite now (before 30/09).

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What is event technology and how to get the most out of it in 2023

Event Age by Swapcard

As an event organizer, you’re probably looking for ways to simplify the conference planning process while still being able to reach your event objectives. One that helps save time and money, draws in a larger number of attendees year-over-year, and minimizes the stress of running a memorable event. That’s where event technology comes into play.

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6 Steps To Attract Festive Event Sponsors

Eventbrite UK

The festive period is all about building excitement. Whether you’re running a Christmas market or winter wonderland, your event can spread the magic and get the celebrations underway. As a creator, you know the importance of partnerships. From funding to advertising and marketing, a sponsorship deal can take your event to another level. So when […].

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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ASAE Embraced Disruption at 2022 Annual Meeting

Smart Meetings

The return to The Center for Association Leadership’s (ASAE) Annual Meeting & Exposition brought almost 5,000 people to Nashville in August after two years of virtual experiences. With more than 100 sessions, the gathering focused on opportunities created through disruption. “We need to lean into a perpetual state of learning,” said ASAE President and CEO Michelle Mason.

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Everything Event Planners Need to Know about Video Walls

Meeting Tomorrow

What is an LED Wall? An LED Wall (sometimes called a video wall) is a large screen that displays graphics, slides, videos, or other visuals. It is constructed of smaller LED tiles that are connected to show one cohesive image. LED Walls can be built in a wide variety of shapes and sizes. Unlike a projection screen, an LED screen emits its own light, making it much brighter and more vibrant than a projector and screen.

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German Event Industry Achievement Award for VOK DAMS

Event Industry News

This year, the honorary award of the German MICE industry, “the MICE Achievement Award, for outstanding achievements, life work or social commitment” goes to the owners and executives of the family owned agency VOK DAMS. “In every industry there are people whose work has influenced the quality standards beyond their own company. This also applies to personalities who have made outstanding contributions to the event industry,” the Association of Event Organizers (VDVO) stated.

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51 Social Media Ad Copy Templates to Sell Out Your Event

Eventbrite UK

To stand out in an event-goer’s Facebook or Instagram feed, your event ads should be concise and compelling. You need to build the story around your event – all in one snappy sentence and an eye-catching image. But when you’re hosting multiple events a month, you don’t always have time to start from scratch. Instead, […].

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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California Passes Extensive Climate, Clean Energy Bill

Smart Meetings

On Wednesday, California lawmakers passed an extensive climate and clean energy bill with the goal of decarbonizing the state’s electrical grid, regulating projects to eliminate carbon from the atmosphere and eliminating new oil drilling near communities. In addition, SB-1137 calls for the closure of the state’s last nuclear power plant, Diablo Canyon, to be postponed until 2030.

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Your Complete Guide To PR For Events

Eventtia

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. PR professionals generate favorable publicity by managing brand communications and nurturing media relationships.

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Owl Live signals growth with Head of Audience Engagement appointment

Event Industry News

David Hatton, Head of Audience Engagement at Owl Live. David Hatton, formerly senior creative, experience designer, and Creative Director at CTL Communications, has joined brand experience agency, Owl Live. In his new role as Head of Audience Engagement, David will work closely with colleagues to develop strong creative communications strategies that place the audience front and centre.