Sat.Apr 16, 2022 - Fri.Apr 22, 2022

Two novel hybrid meeting formats

Conferences that Work

I’ve been writing about hybrid meetings for a long time; my first post was in February 2010. The COVID19 pandemic created an explosion of interest in hybrid meetings, and the marketplace and event professionals are still defining what “hybrid” means. (No,

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Tips from Event Pros: 5 Lessons Learned from Executing Safe Live Events

Event Farm

When you’re in the event industry, ensuring that your events run safely and smoothly isn’t just an ideal to strive for—it’s part of the job description.

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Event Holograms: Q&A with Larry O’Reilly

Smart Meetings

Say hologram to an event professional, and many think Tupac at Coachella or Whitney Houston in Las Vegas. But from the early years when the technology first appeared, it has dramatically changed,” said Larry O’Reilly, CEO of ARHT Media, a pioneer in the field of holographic telepresence.

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Podcast: Impactful Events Are Successful Events

EventMB

In this episode we talk with Alon Alroy, co-founder and chief marketing officer of Bizzabo.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!

6 Budget-Friendly Ways to Boost Virtual & Onsite Attendee Experiences

Event Age by Swapcard

Whether you’re running an in-person, virtual, or hybrid event, it’s more important than ever for organizers to find ways to stretch their budgets while still delivering outstanding experiences.

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More Trending

TWT: Musical Mask Mandate Chairs

Smart Meetings

In Flight Mask Mandate Unravels. After the Biden administration sought to extend a longstanding U.S. mask mandate on public transportation, U.S.

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Is Your Event Protected From a Russian Cyber Attack?

EventMB

Whether state-sponsored or rogue, cyber threats from Russia aren’t new. But they are newly worrisome as U.S. officials warn that the Kremlin may be readying a fresh spate of cyberattacks against the U.S. in retaliation for sanctions related to Russia’s invasion of Ukraine.

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The Digital Divide: Will The Rush To The Metaverse Leave People Behind?

Endless Events

The Event Tech Podcast is often so excited about all the innovation, new event platforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most event technology needs a strong internet connection to run smoothly.

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Where Next For Event Design?

Glisser

Kathryn Frankson , Director of Event Marketing at Informa, Taylor Estes , CEO of production agency Apple Box, plus consultant Dahlia El Gazzar , joined Lovatt for an hour of honest and open dialogue in which planners were told to ‘think again’ if you’re intending to revert back to the same tired old event formats you were producing pre-pandemic.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

Business Events Industry Focus Is Shifting Back to the Future

Smart Meetings

We hear it repeatedly: business is back, events are happening, Zoom fatigue is real…but the reality is, events are not only happening, they’re happening safely.

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Podcast: From events to communities

EventMB

Our guest for this episode is Mathijs Vleeming, Online Community Evangelist & Strategy Consultant at Open Social. Our conversation focuses on community building for associations.

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Why Audible Hosted a Three-course Hot Dog Dinner for Fans at SXSW

Event Marketer

Audible’s dining experience was inspired by an annual hot dog eating contest that takes place in its original podcast, Summer in Argyle. Audible Inc.

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National Volunteer Week

InitLive

Volunteers are the core foundation of any nonprofit organization! Every volunteer has their own unique set of skills and expertise to help people and contribute to philanthropic causes.

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.

Lessons for Managing The Great Contemplation

Smart Meetings

Does this sound familiar? “It’s It’s really your relationships, your team that helped make these wins,” reflected Traci Hong, assistant vice president of corporate events at LPL Financial and a guest in this week’s Smart Chat Live!

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Cvent Connect Showcases the Hybrid Event Approach for Event Planners

EventMB

Event planners can learn a lot about organizing in-person, virtual, and hybrid meetings by studying how Cvent Connect, the annual event technology convention, uses various tools to plan, market, run and analyze its show.

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Picking the perfect speaker for any event: Where to start and what to know.

Expo Pass

Picking the perfect speakers for events and conferences can always be a challenge. When putting together your speaker lineup, there are several questions you need to ask yourself… For starters, how do I even begin? Where do I look for speakers? What should I know before booking them?

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Hendrick’s Gin Makes a Splash with its ‘Undersea Imaginarium’ Spa Experience

Event Marketer

From the soothing sound of crashing waves, to the anti-aging benefits of algae-infused skincare products, the ocean is broadly linked to emotional and physical refreshment.

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Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

WTTC Survey Assesses Cities’ Sustainable Tourism Growth

Smart Meetings

Tourism, for all its economic and personal growth potential, has a massive environmental footprint. Sustainability efforts are key to keep the travel and tourism train going.

Event Industry Turns to Robots to Help Ease Staffing Shortage Pain

EventMB

Face-to-face meetings and events are returning, but many of the employees who worked in the hospitality industry in 2020 are not around to greet them. Droves who have worked in travel, tourism, hospitality, and events have moved on to other workforce sectors.

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Turning Interest into Action: Breaking Down Marketing Funnels from Top to Bottom 

Special Events

Unpredictability is best avoided in business, so you must learn how to use each stage of the marketing funnel to your advantage as soon as possible.

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How To Build An Event Community (In 5 Steps)

Endless Events

There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities.

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Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

So Many Venues, So Little Time!

Coterie Spark

Want to find the perfect hotel for your next event or conference? Venue availability, room capacity, and nightly rates might seem like the only boxes you need to check off, but it’s the smaller, less obvious details that can become massive headaches.

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Making Events Accessible to the Deaf

EventMB

As event audiences have expanded, planners must make sure their gatherings are accessible for all. Unfortunately, deafness, an invisible disability, is often neglected when planning events, a mistake. Online events, a necessity during the Covid shutdown, continue as a critical mode of meeting.

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Sports Sponsorship: Mtn Dew and Ruffles Bring ‘The Block’ to NBA All-Star Weekend

Event Marketer

A constant flow of NBA players and personalities swept through The Block during All-Star Weekend. NBA All-Star Weekend invited more fanfare than ever this year as the league celebrated its 75 th anniversary and when it came to sponsorship activations, Mtn Dew and Ruffles understood the assignment.

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Hybrid Event Guide: Choosing The Right Hybrid Event Venue and More

Eventtia

Both a virtual event and an in-person event have their own advantages. An in-person event is obviously superior when it comes to face-to-face interaction and networking opportunities.

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Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

Help Exhibitors and Sponsors Make the Most Out of Your Event with ExpoPRO

MeetingPlay

A large-scale event can be one of the only chances an exhibitor or sponsor has to get in front of their customers and reach new prospects. Whether virtual or in-person (or both!), getting your exhibitor ready for a tradeshow could be filled with hiccups.

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Using Old Tech to Tell New Stories at Events

EventMB

For digital storytelling to be compelling, event planners do not necessarily need to use or rely on the latest technology. By finding new creative uses for existing tech, digital events can tell stories with impact.

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Top 10 mobile event apps for 2022

Pathable

Whether you are trying to plan around COVID-19 variants, or want to make your events accessible to those who left the city for rural pastures, or you just want to reach a wider audience – the answer to your events in 2022 is a hybrid event strategy.

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