Conferences that Work
AUGUST 2, 2021
We’re at a workshop, conference, or session. Do I want to be here? Do they want to be here? Sometimes we simply don’t. Swap the perspective. Now, y ou are leading a workshop, conference, or session. It’s very likely there are people present (perhaps a majority, perhaps all of them) who don’t want to be there. How can you best serve them?
Picatic by Eventbrite
AUGUST 2, 2021
Don’t let attendees talk about the weather. Come to the rescue with these corporate icebreakers and networking activities that will build connections among attendees.
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EventMB
AUGUST 3, 2021
The new Hybrid City Alliance is designed to enable far-flung destinations to join forces for multi-hub hybrid events, but many top destinations are noticeably absent and it’s not clear exactly what has changed about member service offerings. Is it a timely and necessary solution or just a commitment to continue offering the same services? With […].
GEVME
JULY 31, 2021
It’s not going to be a surprise if you are looking to invest in virtual event management software. With the pandemic setting in, virtual events have become the norm, and there have been great progress and improvisations in virtual events experiences over the past year. But be it physical events or virtual events, hosting one is quite complex. . Even if you were an experienced event organizer, many things can go wrong on the event day.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Social Tables
JULY 31, 2021
Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Starting with early bird registration offers, successful event planners generate buzz and accelerate sales in the earliest stages of the event.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
AUGUST 5, 2021
Virtual event unicorn Hopin has announced a fresh investment of $450 million in Series D funding. Hopin has now raised more than $1 billion since February 2020. The company is now valued at a breathtaking $7.75 billion. No, this is not groundhog day, although this story sure sounds familiar. This latest Series D round of […]. The post Hopin Raises New $450 Million Round of Funding by Miguel Neves appeared first on [link].
Eventbrite UK
AUGUST 4, 2021
Do you run an event where you sell tickets? And are you looking to increase your ticket sales this year? Although you’ve had to be flexible with the way that events are run, there are still audiences out there who will love your event and who will be willing to pay for the experience. Read […]. The post 10 Ways to Double Your Ticket Sales appeared first on Eventbrite UK.
Event Age by Swapcard
AUGUST 3, 2021
Paris, France - Swapcard , leading virtual, hybrid and physical events platform, and DMEXCO announced today the launch of a partnership for the 2021 edition of Europe’s leading digital marketing & tech event. The all-digital event will take place on September 7th & 8th in the form of DMEXCO @home and will be fully powered by Swapcard’s virtual platform, bringing together a large, wide-reaching community.
Expo Pass
AUGUST 2, 2021
Maybe it’s the Olympics, maybe it’s the Bill Murray in Cannes meme , but we’re pumped to see international events bounce back these past few weeks. Just a year ago the Olympics weren’t even on the table, not by a longshot. So this feels like a good time to do a little write-up to mark how far events have come right now. We’ll also go in-depth on what’s working around the world, what we’d improve on, and as always, everything organizers can emulate at home.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Marketer
AUGUST 2, 2021
This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. Others—like Salesforce—see it as an opportunity to reset and come back with reimagined concepts.
Endless Events
AUGUST 4, 2021
One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. After all, the best way to learn what makes our beloved attendees tick is to simply ask them.
Event Industry News
AUGUST 2, 2021
By Laura Ramos, VP and Principal Analyst, Forrester. For B2B marketing and event teams, 2020 delivered a crash course in hosting virtual events. Over the last 18 months, we’ve seen experimentation and innovation across the events industry and, as social distancing rules relax, a cautious return to in-person gatherings. In the meantime, we are beginning to see a shift to hybrid models that incorporate the most successful elements of virtual but get back to using events to build relationships with
EventSource
AUGUST 5, 2021
If you’re looking for modern-day Indian wedding inspiration, look no further than Harpreet and Tariq’s gorgeous celebration. Filled with cultural traditions, as well as modern elegant details, the couple wanted to make sure their own styles were represented throughout the day. Luckily the brilliant team at Dash Events & Co were able to make their wedding dreams come true, and then some.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Marketer
AUGUST 2, 2021
At each stop, consumers can try a free 2.3-ounce sample of Wyman’s Just Fruit Cups product. The average consumer can’t distinguish between wild and cultivated blueberries, if they recognize that there are two types at all. Maine-based frozen fruit brand Wyman’s is on a mission to change that with help from two alumni of the Oscar Mayer Hotdogger and Planters PeaNutter brand ambassador programs.
InitLive
AUGUST 3, 2021
Volunteers are the lifeblood of many nonprofits. They come with energy, passion, and they want to make a difference. And without good training during the onboarding process , they may decide volunteering isn’t for them. You may be transitioning volunteer training to virtual delivery for the first time, or maybe your past e-learning needs a makeover.
Event Industry News
AUGUST 6, 2021
International Conference Services (ICS) is proud to announce the addition of Patricia Cheong as managing director, Asia. She will join Hitoshi Ikezono, managing director of the ICS Tokyo office, in driving the company’s ongoing growth in Asia’s event management industry. ICS’ branch offices in Singapore and Tokyo have enjoyed significant success since their opening in 2018 and 2019 respectively, having managed a number of in-person events before utilizing their extensive virtual events experienc
PCMA Convene
AUGUST 2, 2021
The fall meeting of the American Geophysical Union (AGU), taking place in person at the New Orleans Ernest N. Morial Convention Center, will require proof of vaccination from attendees. Last week, Hendratta Ali, Ph.D. a geologist and an associate professor in the geosciences department at Fort Hays State University, posed a question on Twitter — “Should our professional organizations have vaccination and masks requirements at our fall in-person meetings?”.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Smart Meetings
AUGUST 3, 2021
Six months ago, when it looked like there was a light at the end of the Covid tunnel, the buzz was that the future is hybrid. Event planners surmised that audiences had gotten so comfy in fuzzy slippers that they would not want to leave their houses. Hybrid events, offering live as well as a full virtual reality immersion experience, would be the wave of the future the thinking went.
SmartMeetings
AUGUST 2, 2021
“The alternative to good design is always bad design. There is no such thing as no design.” –Adam Judge, The Little Black Book of Design. Name : Ruud Janssen. Author, Event Design Handbook. What is event design? Event design is a nascent discipline. Over the past 25 years, through observation, distinguishing patterns and the elemental differences between great, mediocre and poor events, we identified the need to systematically design events using a common language.
Stova
AUGUST 4, 2021
The word of the day is preparation. If the past year has taught us anything, the power of preparation is one lesson that should not be overlooked. Clear, effective, and comprehensive pre-event communication is more important than ever, especially now in the midst of evolving situations. Whether your event is in-person, hybrid or virtual, a successful pre-event communication plan not only helps everyone involved prepare and set expectations, but it also creates a sense of safety and security for
The Castle Group
AUGUST 5, 2021
It’s Castle’s 25th Anniversary! To commemorate our milestone, we’re sharing a poem that captures the essence of who we are and why we endure. Thank you to our clients, families, friends and the community for being by our side every step of the way! In 25 years A lot has changed Trends have slipped by Markets have ranged. But we have always Remained the same Both in spirit And in name.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Smart Meetings
AUGUST 3, 2021
Soon, those who enter New York City’s indoor facilities, such as restaurants, entertainment venues, gyms and other businesses, will have to present proof of vaccination via New York City’s new vaccine pass app, Excelsior Pass, or a vaccination card, announced New York Mayor Bill de Blasio. On Aug. 16, the mayor’s program, Key To NYC Pass, will launch; code enforcement will begin Sept. 13.
SmartMeetings
AUGUST 2, 2021
A historical context of the #eventtech explosion can help us guess. It goes without saying that the last year has been…long. And yet it also seems only yesterday that pots were being banged at 7 p.m. and Italian tenors were singing “Nessun Dorma” to their apartment blocks in lockdown. Time has been particularly elastic in the last year, and (meaning no disrespect to those that have lost or suffered) that’s been particularly the case in the #eventtech space, where more innovation in digital and h
Stova
AUGUST 5, 2021
Streamline your onsite events with the tech that works for you, backed by an award-winning partner who knows the importance of staying flexible in a changing environment. MeetingPlay’s mobile app and onsite safe technology provide safety and security for your attendees within a powerful, proven platform.
PCMA Convene
AUGUST 4, 2021
In the first of four videos for “The Gathering Makeover” series, Priya Parker (left) interviews bride-to-be Lisa Torres about the transparency letter show wrote for potential bridesmaids. In March 2020, Priya Parker, a conflict-resolution facilitator, was working with The New York Times to launch a podcast — to be called “Priya Parker on Gathering” — when a Times producer texted her.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
Smart Meetings
AUGUST 5, 2021
Visitor economies—groups and leisure —cratered during the worst of the pandemic and are only now showing signs of recovering. Destinations International , the association for destination organizations ( DMOs ) and convention and visitors bureaus (CVBs), wants to help its members build back better. Its 2021 DestinationNEXT Futures Study points the way for these destination organizations to rebuild their visitor economies while creating “more sustainable destinations and enriching their communitie
Nunify
AUGUST 2, 2021
Increase your Webinar attendance rate with smart strategies that go a long way and saves you the time and effort it takes to skyrocket those lurking prospects. A perfect plan and a jaw-dropping presentation go in vain if the webinar attendance rate drops to a point of embarrassment. Why are business growth and webinar attendance rate interrelated? In the digital age, communication is hassle-free than it used to be.
EncoreAPAC
JULY 31, 2021
A step-by-step guide to engaging attendees both online and in-person at hybrid events. Hybrid events are here to stay and they’re shaking up the event industry. An Encore Planner Pulse study completed in April shows that ‘effectively engaging both in-person and remote attendees at hybrid events’ is the most important challenge facing meeting professionals.
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