Conferences that Work

JANUARY 25, 2021

How can we design the optimum balance between control versus freedom at meetings? First, let’s get one misconception out of the way. As I wrote in 2010: The reality is that you never had control to begin with, just the myth of control. You’ve been kidding yourself all these years. Unless your constituency is bound to your event via a requirement to earn CEUs, members can withhold their attendance or avoid sessions at will. — The myth of control.

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Expo Pass

JANUARY 26, 2021

Every sales team had to innovate like crazy this year. It wasn’t easy, but teams all across the world dug deep, got creative, and came up with some amazing solutions to reach their sales goals. Now it’s time for everyone to get together, celebrate those successes, and talk about what’s next at the yearly sales kick off. The question is — with in-person events still on hold — How?

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Speakers Technology Marketing Education 142

Picatic by Eventbrite

JANUARY 25, 2021

Securing online event sponsorship is more important than ever, but it can be a little trickier than finding sponsors for an in-person event. Although there are plenty of benefits to virtual sponsorship such as a wider reach, sponsors may only be used to the idea of crucial face time with a potential client. But marketing […].

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Sponsorships Events Marketing Event Planning 370

Eventmobi

JANUARY 27, 2021

Over the past ten months we have witnessed the complete digital transformation of live events. While no one can dispute the impact of face to face meetings, virtual events have opened new opportunities and in many ways have created a new medium for organizations to communicate with and engage their employees, customers and members. However, not all of these online events over the past year were successful.

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2021 Speakers Events Event Technology 370

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

GEVME

JANUARY 26, 2021

It’s challenging times now, something which humanity never predicted. A lot of industries have been affected due to lockdowns, restrictions and containment zones by governments across the world. The event management industry is one of them, in fact, one of the most affected ones. . Why has this transformation occurred? Well, the very essence of an event is when people accumulate at a place for a purpose, interact, network, learn and have a good time.

Sponsorships 218

Sponsorships Travel Events Risk Management 218

Picatic by Eventbrite

JANUARY 26, 2021

You’ve put a lot of time, resources, and money into planning your event — now you have to make sure it’s well attended so that all of that hard work pays off. But when the bulk of your budget has gone toward event planning and staffing, it can leave little funds left for last-minute marketing. […].

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Marketing Event Planning Events Social Media 370

Eventbrite UK

JANUARY 28, 2021

Let’s face it: special occasions haven’t been the same since March 2020, but that doesn’t mean you should let lockdown restrictions cancel your Valentine’s Day. By embracing the idea of virtual events, the February 14 soiree that you’ve spent so long organising can be just as exciting and romantic – even while social distancing.

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2020 Event Ideas Entertainment Events 148

GEVME

JANUARY 27, 2021

It’s challenging times now, something which humanity never predicted. A lot of industries have been affected due to lockdowns, restrictions and containment zones by governments across the world. The event management industry is one of them, in fact, one of the most affected ones. Why has this transformation occurred? Well, the very essence of an event is when people accumulate at a place for a purpose, interact, network, learn and have a good time.

Sponsorships 156

Sponsorships Travel Events Risk Management 156

Event Age by Swapcard

JANUARY 28, 2021

SXSW is taking its 2021 event virtual and has chosen Swapcard , the leading AI-powered engagement and matchmaking platform for premium events, as the official event platform.

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2021 Events 147

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Picatic by Eventbrite

JANUARY 29, 2021

A new year brings a renewed sense of optimism, a fresh start, and maybe even new healthy habits. Although 2021 hasn’t exactly brought the fresh start many were hoping for, we must remember to take care of ourselves and those around us. The COVID-19 pandemic has been hard for everyone around the globe, especially children […].

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Endless Events

JANUARY 26, 2021

A couple of weeks ago, we began our mini-series on the best virtual speaker kits. And the first episode was all about sound. What are the best microphones speakers can use to deliver top-notch presentations? As usual, our hosts Brandt Krueger and Will Curran did a deep dive into the subject. But no educational content surrounding this topic would be complete without going into the specificities of lighting and video.

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Speakers Tech Event Tech Education 133

GEVME

JANUARY 27, 2021

It’s challenging times now, something which humanity never predicted. A lot of industries have been affected due to lockdowns, restrictions and containment zones by governments across the world. The event management industry is one of them, in fact, one of the most affected ones. Why has this transformation occurred? Well, the very essence of an event is when people accumulate at a place for a purpose, interact, network, learn and have a good time.

Sponsorships 156

Sponsorships Travel Events Risk Management 156

PCMA Convene

JANUARY 27, 2021

Morningstar used VR — an example of the phygital reality trend — to demonstrate a spirit of experimentation at its Morningstar Investment Conference (MIC). Euromonitor International, a London, U.K.–based market research firm, has just published its Top 10 Global Consumer Trends for 2021 , which provides insights for the business events industry. Because what are your attendees if not consumers?

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2021 Sustainability Social Media Financial 132

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Events

EventSource

JANUARY 26, 2021

As we navigate our way through this pandemic, many are turning to outdoor, tented events to host their special events. In fact, it’s a pretty safe bet that we’re going to continue seeing a whole lot more outdoor weddings and events taking place, particularly as the weather warms. There are a lot of options to consider when selecting a tent.

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Endless Events

JANUARY 25, 2021

We’ve been teasing it for a while, but the time has come to introduce our 2021 event trends guide! So, 2020 was…a year. Presented with more challenges than ever before, the events industry was forced to do a complete 180. But now that a brand new year has arrived, so have new questions. Will hybrid events become the norm? How will the expectations from attendees evolve?

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2021 Food and Beverage 2020 Speakers 131

GEVME

JANUARY 23, 2021

The functioning of events has changed over the years. Events have always been of great significance with the primary aim of bringing together people and entertaining them. However, events have changed over time and are not the same as they were a decade back. The rate at which innovation is happening now is so fast that the technologies coming in would be something that one wouldn’t have imagined a decade ago.

Food and Beverage 156

Food and Beverage Healthcare Social Media Trade Shows 156

Event Industry News

JANUARY 26, 2021

Sounds impossible? Well it’s not, it seems that Showcase has achieved the impossible, that is creating virtual and hybrid events that people want to watch, be a part of and actually engage with. So how do they do this? Ben Collings, founder and MD of Showcase explains: “ We’ve always had the ethos of being ahead of the curve, so when live events were put on pause we had already developed the technology to produce virtual and hybrid.

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Sponsorships Government Banking Hotels 127

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

EventSource

JANUARY 28, 2021

If 2020 taught us anything, it’s that no matter what life throws at us, love will always prevail. No where is this more true than for the 2020 couples, who, despite the challenges the year posed, decided that their deep-seeded love was enough for them to move forward with their wedding plans despite the decreased guest count and other related restrictions.

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2020 2021 Venues Hotels 119

ePly

JANUARY 27, 2021

If you’re a contracted event planner, whether it's for colleges, weddings, or a corporate setting, you know that marketing yourself is half the job. Your clients won’t just come to you; you have to put in marketing efforts to attract your ideal clients. Now.it’s time to ask yourself: are you utilizing all marketing outlets to ensure your success as an event planner?

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Contracts Marketing Events 118

GEVME

JANUARY 23, 2021

The functioning of events has changed over the years. Events have always been of great significance with the primary aim of bringing together people and entertaining them. However, events have changed over time and are not the same as they were a decade back. The rate at which innovation is happening now is so fast that the technologies coming in would be something that one wouldn’t have imagined a decade ago.

Food and Beverage 156

Food and Beverage Healthcare Social Media Trade Shows 156

Skift

JANUARY 23, 2021

Davos, Switzerland, pictured, is free this year of tourists and business leaders gathering for the World Economic Forum each winter. World Economic Forum / Visualhunt Skift Take: A big hit to the economy of this Swiss hamlet, but some locals confess to loving the quiet. — Tom Lowry Read the Complete Story On Skift.

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Tourism Meetings Events 119

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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

EventSource

JANUARY 25, 2021

When you first get engaged there is a flurry of activity, from congratulations flooding in on social media, to family celebrations and of course, actually planning the wedding. But when all that fades, there you are… an engaged couple. You may be firmly planted in the camp of ‘so what? Nothing is going to change’ however, there are a few relationship changes that do happen when you upgrade your title to fiancé.

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Fashion Social Media Financial Events 118

Event Industry News

JANUARY 29, 2021

Emma Cartmell commented: Like many other event organisers looking to run live events at the moment, this has been another agonising decision. But, as a business, we’re committed to live events and the return on investment they give to our exhibitors, as well as the value they give to our visitors. As a group, if we can’t promise this, alongside the basic safety of everyone involved in our events, we will continue to move our shows to a time when we can. .

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2021 2022 Meetings Events 117

GEVME

JANUARY 23, 2021

The functioning of events has changed over the years. Events have always been of great significance with the primary aim of bringing together people and entertaining them. However, events have changed over time and are not the same as they were a decade back. The rate at which innovation is happening now is so fast that the technologies coming in would be something that one wouldn’t have imagined a decade ago.

Food and Beverage 156

Food and Beverage Healthcare Social Media Trade Shows 156

Special Events

JANUARY 24, 2021

Google Analytics is the most powerful platform for gaining insights regarding how well your website converts traffic into inquiries. It allows you to maximize your presence on all of your channels.

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Events 116

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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

Event Leadership Institute

JANUARY 27, 2021

From humidity levels to air circulation, what do you need to know to mitigate risk and provide a healthy environment for attendees? Key Takeaways: Avoid venues with a closed-circuit HVAC system that does not introduce outside air. Check that venues are using level 13 or higher MERV filters. Relative humidity levels should be between 50 percent and 55 percent.

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Venues Education Management Speakers 111

PCMA Convene

JANUARY 25, 2021

PCMA is offering a CL On Demand registration for select sessions from Convening Leaders 2021. Repackaging your conference content is one way to offer value to your members, says Dave Lutz, CMP. Your annual conference always has offered the best, most advanced, and relevant learning sessions for your profession. If the pandemic has taught us anything, it’s that we should optimize the benefits of this content by thinking beyond the three-day in-person or virtual meeting experience.

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Conference Sponsorships Education Consulting 111

SmartMeetings

JANUARY 25, 2021

Lessons from hospitality professionals who found new ways to thrive career moves. The National Hurricane Center defines a Category Five storm as one with winds of 157 mph or higher. It will destroy most homes, rip power poles from the ground, isolate neighborhoods and leave areas uninhabitable for weeks or months. The 1935 Labor Day Hurricane was the first known Cat Five to hit the mainland United States.

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Hospitality 2021 2020 Hotels 105