Sat.Feb 13, 2021 - Fri.Feb 19, 2021

Your 2021 Guide to Successful Event Promotion

Python Events

Want to be a savvy promoter in today’s digital age? Learning how to run an event? Find out all you need to know about event promotion with Seatedly’s up to date guide. Forget 2020. It’s done. 2021 is here. It might seem as bleak as the last, but it could be a year of hope.

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Taking an Event — and its Marketing Strategy — Fully Online

PCMA Convene

David Saef from Freeman (left) moderates a Convening Leaders panel with Marissa Ritter (clockwise from center top) and Adrianne Glowski, RSNA; Eric Joseph, Freeman; and John Jaworski, RSNA.

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Don’t be a hero — solve small problems!

Conferences that Work

When’s the right time to solve small problems? The right answer is almost always “ as soon as practically possible! ” Why? Because small problems often become large problems if we don’t work on them in a timely fashion.

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How Virtual Event Platforms Can Help Measure Event Success

Eventmobi

2020 helped to accelerate the rapid development of enhanced virtual event technology, and adoption rates have never been higher. Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making.

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A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

Create the Perfect Event Sponsorship Pitch Deck

Picatic by Eventbrite

Looking for sponsors for your next conference? Attract them with your stellar sponsorship pitch deck! Resources and Tools Event Sponsorship Proposal Event Sponsorships Fundraising

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More Trending

Virtual Speaker Gear: The Backdrop Edit!

Endless Events

The Event Tech Podcast is back with its third and final installment on the best virtual speaker gear. After talking extensively about sound, video and lighting, it’s time to look into backdrops.

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I Just Completed the First Meeting & Event Management Master’s Program in North America—Here’s What I Learned

SmartMeetings

Editor’s Note : Created in 2019, San Diego State University’s Meeting & Event Management Master’s Program was created in partnership between Meeting Professionals International (MPI) and San Diego State University’s L. Robert Payne School of Hospitality & Tourism Management. Deanna Roberts.

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The 2020 BizBash Event Style Awards – A Virtual Success Story

MeetingPlay

Awards shows and ceremonies will never be the same. The 2020 BizBash Event Style Awards marked a new era of merging celebration, entertainment, education, and interactive experiences to keep event professionals inspired from beginning to end. Event Planning event tech virtual event Hybrid Events

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Why You Need Proactive and Reactive Social Media Engagement Strategies

Special Events

You should be both proactive and reactive in your approach. Both require a specific approach, but their benefits are unique, making them a powerhouse when used together

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Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

‘A Long Way to Go’: Event Industry Leaders Reflect on Diversity, Opportunities, and Challenges

Event Leadership Institute

KEY TAKEAWAYS: Racial inequality in the meeting and event industry is not an issue for Black people to solve alone—it will take New roles such as diversity and inclusion officers can help set goals and measure progress.

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[Guest Post] A Realistic Approach to Hybrid Events in 2021

ePly

The following blog post was written by Rich Vallaster , Director of Client Relations & Support at Personify , the leading provider of constituent management software helping associations, nonprofits, and health and wellness organizations of all sizes.

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What Event Professionals Have Learned From Pandemic Disruption

PCMA Convene

Alex Sapiz, vice president for global events for Cisco (clockwise from top left); Lauren Parr, vice president for meetings at the American Geographical Union; and Timothy Simpson, brand and engagement chief strategist for the Design Studio, talk about disruption during a NEXT Conference session.

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Chester reveal testing plan for May Festival

Event Industry News

Officials at Chester are hoping a combination of mass Covid-19 testing and social-distancing measures will allow up to 5,000 racegoers to attend the Boodles May Festival.

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Restrictions Into Opportunities: How to Make Your Restaurant Succeed

Speaker: Patrick Cottrell and Joe English

Whether your state allows outdoor dining, takeout only, or a little bit of both, we're here to help. Join Patrick Cottrell and Joe English from Sculpture Hospitality, for a webinar on Jan. 26th, and get your restaurant to thrive in face of pandemic restrictions

3 Free Ways to Create a Custom Event Banner

Eventbrite

Take these simple steps to create a custom banner for your upcoming event in just a few minutes, completely free. The post 3 Free Ways to Create a Custom Event Banner appeared first on Eventbrite UK. Event Marketing Event Promotion February banner design event page

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How to Use Audience Engagement Software with Eventtia

Eventtia

The age-old question of how to engage an audience is certainly nothing new, but with the arrival of virtual events, it’s fair to say that the topic of audience engagement has taken on an entirely new meaning. Guest Experience

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Prospect Research | Find New Leads For Your Nonprofit

InitLive

As a modern fundraiser, you already know that donor data is a cornerstone of effective nonprofit fundraising. It allows organizations to discover gift opportunities, improve solicitations, and continue refining their strategies over time.

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40 MPs tell Chancellor and PM, act now or see ‘extinction’ of UK nightlife

Event Industry News

The All Party Parliamentary Group (APPG) for the Night Time Economy, a cross-party group of more than 40 MPs, has today published the findings of its recent inquiry into the impact of Covid which warns that the sector is at risk of ‘extinction’ unless the Government takes urgent action.

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CMOs Pivot to Virtual Engagements to Drive Business in the COVID Economy

Speaker: Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads

Business as we know it is never going to be the same. Working from home has become the norm, conferences and meetings are going online, marketing budgets are being shifted, reduced or put on hold – it's time to adapt. Join this insightful and informative webinar with Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads, who will discuss how businesses can be resilient during these challenging times.

Bizzabo Launches Global Partner Program

Bizzabo

This new program empowers partners to utilize Bizzabo's Event Success Platform and expertise to attract, retain and grow their customers and drive revenue. Today the Bizzabo Partner Program is officially live!

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How the First Major B2B Trade Show So Far in 2021 Pulled It Off

PCMA Convene

SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando. Photos courtesy of Surf Expo).

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2021 Wedding Trends You Need to Know

All Seated

Peak season is upon us and, with that, it’s time to look ahead at the trends that will influence the celebrations to come. In 2020, we saw pandemic-related trends rise out of a need to reduce risk while preserving the guest experience.

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How to Create a Compelling Event USP in 4 Simple Steps

Eventbrite

A strong value proposition for your event will help you stand out in a crowded market and move a step closer to success. Find out how to create one. The post How to Create a Compelling Event USP in 4 Simple Steps appeared first on Eventbrite UK.

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Game-Changers 911™: How to Change the Event Game in 2020

Speaker: John Storm, President, BrainStorm Network

In this webinar, we’ll use a sampling of case studies, tools, techniques, and strategic stories to help you identify game-changing opportunities within your company and the world of events, and then brainstorm ways to capitalize on these ideas. Get ready to change your game in 2020!

How to Use Events to Optimize Every Stage of the B2B Marketing Funnel

Aventri

B2B customer relationships are built on trust and sustainability, especially in today’s primarily service-based economy. Events have a proven track record in establishing those relationships and driving meaningful business growth.

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How to Launch Your First Virtual Summit

eventplanner

Do you feel overwhelmed by the number of companies and brands that transitioned from physical to online events? Do you feel you should be doing the same, yet aren’t sure where to start? You’re reading the right article, then

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Danielle and Andreas’ Classy Wedding at the Symes

EventSource

Danielle and Andreas’ elegant wedding blended modern elements with rustic details to create a celebration unlike any other. The couple looked to the brilliant minds at Blush & Bowties to bring their wedding vision to life and the results are truly stunning.

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7 Add-Ons to Boost Your Event Income

Eventbrite

Selling tickets isn’t the only way to make money from organising events. Check out these 9 add-on ideas to increase event revenue. The post 7 Add-Ons to Boost Your Event Income appeared first on Eventbrite UK.

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How 300 In-Person Participants Gathered Safely at Convening Leaders in Singapore

PCMA Convene

A lab worker swabs a Convening Leaders 2021 attendee in Singapore. Weeks before the conference, event marketing firm George P. Johnson and Marina Bay Sands submitted a Safety Management Measure plan to government officials that included antigen rapid testing.

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BBC Radio London interview with Mike Piddock (transcript)

Glisser

The following is a transcript of the 18 February 2021 interview by Robert Elms featuring Mike Piddock about the future of the events industry. Event Planning Featured Thought Leadership

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Event technologist cohort announces new product delivering event data transparency and digital global events wallet

Event Industry News

Leading event technology innovators have today announced the launch of Twigged, a brand-new technology product which aims to enhance attendees’ experiences at events. .

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How Events Can Combat Lockdown Fatigue

Eventbrite

After experiencing cancelled events, lockdown restrictions, and uncertainty, it’s natural to feel a sense of lockdown fatigue.

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