Sat.Mar 11, 2017 - Fri.Mar 17, 2017

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Hybrid Meetings Doomed to Failure? Not So Fast

Velvet Chainsaw

I’ll admit that in 2011, when the Virtual Edge Institute (now called the Digital Experience Institute) first co-located its conference with the Professional Convention Management Association’s Convening Leaders, the experience fell flat for me. At the time, a mere six years ago, the fledgling for-profit entity that wagered its future on the potential of virtual meetings staged sessions that were too heavily weighted toward the online audience in the verbal communication and moderation by the spe

Meetings 264
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Three ways to make it easier for attendees to participate

Conferences that Work

How do we get people to participate at meetings? We know that participants — people who are active learners — learn more, retain more, and retain more accurately than passive attendees. They are also far more likely to make valuable connections with their peers during the event. Seth Godin describes a desirable meeting mindset: What would happen… if we chose to: …Sit in the front row.

2011 200
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The Goal of Your Event Should Not be Lead Generation: Here's Why

Event Farm

Just as your marketing team leverages different types of content in order to achieve different goals—writing blog posts to grow top-of-funnel leads, for example, and creating case studies to help convert middle-of-the-funnel prospects—you can similarly use different types of events to reach different objectives. But events typically require more time, money and resources than other marketing channels, and you want to make sure you're extracting the most value from each event you host.

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10 Ways to Bring More Tech to Low Budget Events

EventMB

Are you trying to figure out how to incorporate more event technology on a small budget? We have some ideas to help. Everybody loves tech, right? You may hate learning how it runs or setting it up, it but most event attendees love a tech-laden experience for the oohs and ahhs factor. But tech doesn’t […]. The post 10 Ways to Bring More Tech to Low Budget Events by EventMB Team appeared first on [link].

Tech 190
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Giving speakers feedback total transparency is the key

Gallus Events

Not every conference (or similar event) bothers with giving speakers feedback. And they should. It’s one of the easiest things to do post event. Not doing this, is to take a liberty of the time and effort that speakers take to deliver their presentation. To assume that your speakers do not wish to hear from the attendees is guessing that your speakers do not want to improve.

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How Technology Is Changing the Presentations of the Future

Eventbrite UK

Lyndon Nicholson, the CEO of presentation design agency Buffalo 7 runs through the technologies and trends reshaping the way presentations are delivered. The post How Technology Is Changing the Presentations of the Future appeared first on Eventbrite UK Blog.

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10 Unlikely Places to Derive Creative Inspiration for Your Events

EventMB

Do you wish you could bring more creative approaches to your events with greater consistency? Stop thinking that creativity is a mystical beast and start seeing it everywhere with these tips. Creativity is the lifeblood of any event planners’ career. Without it, your events fall flat, your attendees are uninspired, and clients will go elsewhere. […].

Events 174
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EventIT 2017 Review

Gallus Events

EVENTIT is part of an interesting and growing trend in the exhibition world in the UK. Event companies within smaller geographical areas are creating smaller versions of the larger London based trade shows. Those larger event industry shows like IMEX and the Meetings Show are increasingly being seen as London and the South of England centric shows. This has provided a gap that some savvy organisers have cottoned on to.

2017 113
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The $25,000 event planner mistake

Eventinterface

A few years ago, I was contracted to manage a conference. The client realized they got themselves into a bit of a pickle and needed some help. The mostly volunteer committee had not realized how much work it would be to plan a successful conference. I came on board only a few months before the event. One of my first tasks was to review what was already in place, committed to and contracts signed.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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How to Breath Life Into a Flatlining Event

Eventbrite UK

For events that take place year after year, it might seem like all the heavy lifting would happen up front. Once you’ve worked out the kinks and established relationships with venues, vendors, and technology partners, you should be able to relax and rely on your good planning, right? A little tweaking here and there might […]. The post How to Breath Life Into a Flatlining Event appeared first on Eventbrite UK Blog.

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10 Old Event Tactics It’s Time to Ditch

EventMB

Event professionals need to stay on top of current trends. Not doing so can place their client list in jeopardy. Are you doing any of these 10 things? If so, it’s time to let them go. A former boss of mine came of age in the late 70s and early 80s. You know the years […]. The post 10 Old Event Tactics It’s Time to Ditch by Christina Green appeared first on [link].

Events 170
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3 Event Retention Tactics to Get Your Event Attendees to Participate Again

b2match

It is commonly quoted that acquiring a new customer costs seven times more than retaining an existing one. Whether you see your event participants as customers or not, this counts for them as well. Every event manager knows the hassle of getting enough attendees for their first event, but once that hurdle is passed, it does not seem to get much easier.

Events 91
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Why Design Thinking Is the Future

Connect Your Meetings

The key to meeting success in the future lies in design thinking. Case in point: When worldwide shipping firm Maersk met with Maritz Global Events about planning its 2015 North American sales meeting, the agreement came with a caveat. “We told them, ‘You can have our full meeting if you can do the design work around it,’” says Timothy Simpson, then head of marketing and communications with Maersk Line North America.

2015 94
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The Best Time and Frequency to Send Your Event Emails

Eventbrite UK

The better you get at email marketing for your events, the more revenue you'll make. So we found out the best time and send frequency for you. The post The Best Time and Frequency to Send Your Event Emails appeared first on Eventbrite UK Blog.

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15 Behaviours To Make You An Unstoppable Eventprof

EventMB

Eventprofs earn their reputation by being exceptional at what they do. Here are the behaviors you should adopt in order to be unstoppable in the event industry. With high competition, fast-paced deadlines and plenty of pressure, the event industry isn’t for everyone but if you are cut out for this career there are a number […]. The post 15 Behaviours To Make You An Unstoppable Eventprof by EventMB Team appeared first on [link].

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Conference Swag Ideas – Worth it or Wasteful?

Event Planning BluePrint

Over the weekend I was in San Diego, California at Digital Marketer’s Traffic & Conversion Summit (T&C) – which was so well planned and organized and truly fantastic. Throughout the 3-day event, numerous speakers took to the stage to speak about their area of expertise and to share insights about what’s trending in digital marketing today. I cannot stress enough just how important it is to attend business conferences.

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How Healthy are Your Event Technology Vendors?

Core-apps

Just like any other check-up, understanding the health of your vendors matters because you rely on them to support and execute important aspects of your business. Your event technology vendors are no exception, since the health of their company or platform does impact your entire event ecosystem. The event technology space has been rife with. Read more » The post How Healthy are Your Event Technology Vendors?

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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5 Good Reasons to Try More Targeted Email Marketing

Eventbrite UK

Email marketing success means opens, click throughs, low unsubscribes and more ticket sales. The best way to do that? Target your emails to the recipients. The post 5 Good Reasons to Try More Targeted Email Marketing appeared first on Eventbrite UK Blog.

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Want to Plan Better Events? Make Yourself Uncomfortable

EventMB

Do you want to innovate and grow as an event professional? Do you want to plan better events? If so, it’s time to get uncomfortable. The magic begins where your comfort zone ends. Growth never occurs within your comfort zone. Have you seen these quotes making their way on the internet as inspirational image memes? […]. The post Want to Plan Better Events?

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Guest blog: How has technology changed? Is it for the better?

Event Industry News

Written by Matt Franks – Director of Events at drp As we’re all aware, we live our lives with technology all around us, and the majority of us use it every day. Whether it’s staying up to date with the latest news through our smartphone apps, FaceTiming our relatives in Australia, Instagramming a great photo […]. The post Guest blog: How has technology changed?

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2 Huge Reasons Why Events Fail

TicketBud

Some events just fail. As an event planner, you know that no battle plan ever survives contact with the enemy. Or, in this case, no marketing or meeting plan ever survives contact with your potential customers and attendees. Despite the gloomy subject, you can learn from those who have made mistakes before you and ensure that your event is successful.

Events 66
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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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What Event-Goers Need to Know Before They’ll Buy a Ticket [New Research]

Eventbrite UK

500 event-goers told us what helps them decide to buy tickets, and what puts them off. Here are the results and advice on how to increase your ticket sales. The post What Event-Goers Need to Know Before They’ll Buy a Ticket [New Research] appeared first on Eventbrite UK Blog.

Events 90
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8 Tips To Get More Referrals for Your Event Business

EventMB

If your event business is new or struggling, the easiest and least expensive way to grow it is through referral marketing, but how do you get happy clients and attendees to talk about you? Try these tips. It’s understandable that people would be willing to hire an event planner that a good friend referred them […]. The post 8 Tips To Get More Referrals for Your Event Business by Christina Green appeared first on [link].

Marketing 117
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5 Best Airport Hotels in North America

SmartMeetings

Skytrax has recently announced the winners of its annual World Airport Awards. It may come as no surprise that Singapore Changi Airport came in first place for the fifth consecutive year. The airport is known around the world for its top-notch amenities and service, which make it a breeze for travelers to get in and out of the airport. In addition to naming the world’s top airports, Skytrax ranked airport hotels by region.

Hotels 75
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Dave Beachnau Is Detroit’s Good Sport

Connect Your Meetings

Dave Beachnau is the Detroit Metro CVB’s new vice president of sales, marketing and sports. That’s about all you can say is new about the Motor City veteran. Beachnau has spent almost the last quarter-century promoting Detroit in various roles within the DMO. Most recently, he spent 15 years as executive director of the Detroit Sports Commission—a position he handed off to Kris Smith to facilitate the CVB’s transition.

Sports 75
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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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How to Host an Alumni Event that Everyone Wants to Attend

Eventbrite UK

Want to galvanise your community of former students or employees? Learn how to host an alumni event with wide ranging appeal. The post How to Host an Alumni Event that Everyone Wants to Attend appeared first on Eventbrite UK Blog.

Events 90
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35 Great Table Plan Ideas

EventMB

Here are 35 original table plan ideas with fun, unique and quirky ways to let people know where they are seated at your event. For events that require a formal seating plan a table plan is essential, but just because they are functional, it doesn’t mean that they can’t pretty! Gone are the days when […]. The post 35 Great Table Plan Ideas by EventMB Team appeared first on [link].

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How Meeting Planners Book, Plan, and Execute Their Events

PCMA Convene

The 26th Annual Meetings Market Survey collected information about the number, size, revenue, and budgets for meetings industry during 2015, as well as information about site visits, booking windows, housing, and other topics: . Site Selection When it comes to ranking tools for booking meeting sites, site visits are first, according to 41 percent of respondents.

2015 74