Picatic by Eventbrite
OCTOBER 25, 2021
Having travelaed across the water from the US, Black Friday has become an integral part of many UK retail marketing strategies – both offline and online. But can you apply it to the events industry? In short – yes. For event creators, using Black Friday discount codes is a fantastic way to boost sales. Everyone […].
Conferences that Work
OCTOBER 25, 2021
What do we need to understand to mediate connection effectively today? Inventor and computer scientist Danny Hillis gives us some helpful context: “We humans are changing. We have become so intertwined with what we have created that we are no longer separate from it. We have outgrown the distinction between the natural and the artificial. We are what we make.
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Event Farm
OCTOBER 25, 2021
Event organizers are eager to bring people back together safely. To help attendees feel comfortable and confident about the event experience, put yourself in their shoes so you can understand the event journey from their point of view. Attendees naturally have different expectations now. You must placate their anxieties, answer their questions, and get them excited.
EventMB
OCTOBER 25, 2021
The US is easing its travel restrictions on international visitors as of November 8. The patchwork of country-by-country bans will no longer apply, but vaccine requirements will be more stringent. What will this mean for events? The easing of the United States travel ban on international travelers is fast approaching. Some people are delighted with […].
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Picatic by Eventbrite
OCTOBER 27, 2021
In the 1860s, the red brick building at 159 Pioneer Street in Brooklyn, NY echoed with the clang of metal as laborers turned out iron railroad tracks, boilers, and grain elevators for America’s industrializing landscape. The hammering sounds continued through the 1940s, with Pioneer Iron Works’ employees building ships for the war effort abroad. Fast […].
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Best Corporate Events
OCTOBER 28, 2021
The practice of corporate team building has been around for almost a century. But it’s never been more critical than today, as businesses struggle with the “new normal” of the post-COVID economy. Here’s why. Although business is constantly evolving, rarely has so much changed in such a short time in terms of human resources. The word “unprecedented” has been thrown around a lot recently, but in terms of the speed and scope of change in the workplace, that word fits what enterprises face today.
EventMB
OCTOBER 28, 2021
The rise of virtual and hybrid events has dramatically changed the industry. While many event professionals have learned to master event tech, engagement remains an ongoing challenge. That's where neuroscience can help. Before the pandemic, virtual and hybrid events were less common –– especially as the high-production, immersive experiences they’ve now come to be.
Picatic by Eventbrite
OCTOBER 27, 2021
As times change, companies have found ways to capitalize on livestreaming. What’s come of this is the ability to record an event with live attendees and broadcast it to people who are watching anywhere they please. This doesn’t sound too different from sports programming, but it’s impressive how far we’ve come — now any business […].
Event Age by Swapcard
OCTOBER 27, 2021
Networking isn't the only way to keep people engaged at a virtual event. Swapcard found that the best way to keep virtual attendees engaged at an online event is through speakers and content.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Eventbrite UK
OCTOBER 27, 2021
As times change, companies have found ways to capitalise on livestreaming. What’s come of this is the ability to record an event with live attendees and broadcast it to people who are watching anywhere they please. This doesn’t sound too different from sports programming, but it’s impressive how far we’ve come – now any business […].
EventMB
OCTOBER 27, 2021
Events are seen as an offline activity yet they collect a huge amount of data that, when packaged properly, can empower sales and marketing teams. One way to do this is by scoring event interactions. We delve into what scoring is and how you can set it up. Events have always been a major facet […]. The post Looking Beyond Basic Reporting: How Event Engagement Scoring Supports Marketing and Sales Teams by Cvent appeared first on [link].
Expo Pass
OCTOBER 26, 2021
Cities, communities, and businesses are finally getting back to doing all the in-person things they’ve been wanting to get back to. But given the changes to how we meet now, how can organizers make sure that their events fit seamlessly into a city’s reopening? Also, how can events help businesses collaborate and boost the local economy like they used to?
Event Marketer
OCTOBER 25, 2021
Even with limited attendance and big-name sponsors like Marvel and DC Comics sitting this year out, New York Comic Con (NYCC) served as the largest indoor in-person event held in New York City since 2019. While some speculated that the pared-down show, this year Oct. 7-10 at the Javits Center, would be a flop, the 150,000 superfans who sold out the pop culture convention begged to differ.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Industry News
OCTOBER 29, 2021
Leading technical AV provider PSP is delighted to announce the launch of B30 Studios. Representing an investment of over £1 million, B30 Studios has been conceived in part to address the enormous demand for virtual and hybrid events as well as the future needs of content creation. Far from a temporary phenomenon in response to the shutting down of physical events and traditional studios during the Covid-19 crisis, a recent report published by Allied Market Research reveals that the UK and Irelan
EventMB
OCTOBER 26, 2021
Bizzabo has acquired TeeVid, a little-known Israeli video production startup, to power its brand new video production suite. Video production is a top priority for all major virtual and hybrid event platforms, yet Bizzabo claims its approach is different. Bizzabo announced today the acquisition of interactive virtual event platform TeeVid and the launch of its […].
PCMA Convene
OCTOBER 28, 2021
The event industry’s Net Zero Carbon Events Pledge requires signatories to commit to targets aligned with the Paris Climate Accord, which includes achieving a 50-percent reduction in carbon emissions by 2030 on the way to net zero emissions by 2050. Leaders from the business events industry will present a Net Zero Carbon Events Pledge, signed by players in the industry, during a session at the UN Climate Change Conference COP26, which runs Oct. 31 through Nov. 12 in Glasgow, Scotland.
Event Marketer
OCTOBER 25, 2021
Consumers enter a solo pod, where they use their own gestures to power the Pepsi Pop Star experience. How do you lure amusement park fans away from the adrenaline-inducing thrill rides they seek? Pepsi found the answer by leaning into its deep roots in music and developing a new way to get hearts beating faster. Enter: Pepsi Pop Star, an immersive entertainment experience that gives consumers their 15 minutes of fame through a contactless music video activation at Hersheypark in Hershey, PA.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Smart Meetings
OCTOBER 28, 2021
Editor’s Note : This is part of a monthly series on the planning process for producing IMEX America , the 10th anniversary of the landmark industry gathering scheduled for Nov. 9-11 at Mandalay Bay Resort and Casino in Las Vegas. After news that the United States would open to vaccinated international travelers starting Nov. 8, a fresh round of registrations poured in, bringing the total number registered for the now mask-optional IMEX America at Mandalay Bay Resort and Casino to 10,000.
EventMB
OCTOBER 25, 2021
The US is easing its travel restrictions on international visitors as of November 8, 2021. The patchwork of country-by-country bans will no longer apply, but vaccine requirements will be more stringent. What will this mean for events? The easing of the United States travel ban on international travelers is fast approaching. Some people are delighted […].
PCMA Convene
OCTOBER 26, 2021
Convening Leaders 2022 Main Stage speaker Scott Galloway hopes to inspire participants to find opportunities in the post-pandemic business industry. New York University business professor and New York Times bestselling author Scott Galloway spent the pandemic looking at how COVID-19 was impacting businesses. His brand-new book, Post Corona: From Crisis to Opportunity , is the culmination of that analysis.
MeetingsNet
OCTOBER 25, 2021
Next week, Maui adds its own levy on top of state hotel taxes. Oahu has moved closer to doing so by early 2022, and Kauai, Lanai, Molokai, and the Big Island might do the same. With the Hawaiian island of Maui—a top destination for incentive programs—preparing to institute a new three-percent accommodations tax on November 1, the Honolulu City Council, which presides over the entire island of Oahu, recently voted to advance a bill to levy the same tax on hotel stays there starting in 2022.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Smart Meetings
OCTOBER 26, 2021
Meeting planning always seems to have another trick up its sleeve no matter how prepared you thought you were. With this and ever-changing rules and regulations about Covid-19 safety, what is a meeting professional to do? While every case of planning differs, there exists a general idea as to what you should ask and do to keep yourself and your attendees in good health.
EventSource
OCTOBER 29, 2021
While your wedding should be one of the best days of your life, the countdown to your big day and all the further planning that it entails can be rather stressful. So how do you take the stress out of wedding planning? Don’t make every day about the Wedding! . Once you’ve announced your engagement, your wedding will be one of the only things friends and family will want to talk about.
PCMA Convene
OCTOBER 29, 2021
As the city of Austin has worked toward carbon neutrality, the Austin Convention Center has been leading the charge by buying carbon offsets, converting to renewable energy, and focusing on ways to be one of the greenest places to meet in the U.S. When Munich Re, a global reinsurance company, tallied up the financial damage — $210 billion — from hurricanes, wildfires, and floods in 2020, the company traced the natural disasters back to the result of human activity: climate change.
MeetingsNet
OCTOBER 26, 2021
Starting with a pledge made for an upcoming U.N. emissions-reduction conference, the Joint Meetings Industry Council has developed goals and strategies for drastically reducing carbon from events in the coming years. Kicking off on Monday, November 1 in Glasgow, Scotland, the United Nations Climate Change Conference—also known as COP26—will feature leaders from more than 100 nations presenting how their countries can achieve a 50-percent reduction in carbon emissions by 2030.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
Event Industry News
OCTOBER 28, 2021
Leading creative agency, emc3 has on boarded four new team members in the USA following rapidly increasing demand for their services. . Managing Director, Stephanie Utting, comments “We’ve recently onboarded some amazing new clients including Google, Miro and QuickBase and we’re really excited to be growing so rapidly. These incredible new hires have some amazing experience under their belts and we can’t wait to see what they can bring to the table.”.
EventSource
OCTOBER 28, 2021
Jessica and Tommy’s tented backyard wedding exhibited modern elements mixed with personal touches to create a celebration unlike any other. Alongside the brilliant team at Muse Event Co. , the couple was able to create the big day of their dreams set at the breathtaking St. Basil’s Church before moving onto a sophisticated tented backyard wedding reception.
SmartMeetings
OCTOBER 25, 2021
Meeting professionals have always shouldered a hefty bag of tricks to fix the jagged edges that emerge at even the most meticulously polished events. Epoxies could range from repurposing florals for sterile rooms to finding gluten-free meals for the dozen VIPs who didn’t RSVP, to filling in for the speaker who missed a flight. All executed with a gracious smile and check mark on a clipboard, of course.
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