Sat.Oct 31, 2015 - Fri.Nov 06, 2015

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The Exposure Podcast #9

The Expo Group

This month's Exposure podcast features an exclusive interview with The Expo Group's VP/COO Randy Pekowski and his thoughts on the CEIR Predict Conference, the future of our industry and "disrupters" entering the playing field. And incoming PCMA Gulf States President, Dana Freker Doody explains the silent disco and we give kudos to our Show Manager of the Year award winners.

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The Metrics of Meeting Planner Success

The Modern Event

Perhaps you are a novice meeting professional, or you’ve just hired an events manager for your organization and you want to measure the success of his or her (or your) practices. While there are many factors that go into an event’s success, these metrics can serve as guidelines for the standards and practices every event professional should consider.

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Slideshare: Email Marketing for Events

TicketBud

Email marketing for events is tough. Unlike traditional email marketing, your event has an expiration date so you have to be a bit more creative with the type of emails you send. A common roadblock is determining what emails to send your list once your event ends. How does one keep their list engaged year round for something that happens over a single day period?