Sat.Mar 28, 2015 - Fri.Apr 03, 2015

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How to Retarget for Your Event

TicketBud

Take a look at your Facebook right now. Begin scrolling through your News Feed. Nestled between baby pictures and political arguments, you'll see the occasional sponsored post. A sponsored post is a native Facebook ad. Keep scrolling. Start taking note of all the ads from sites you have visited recently. There's probably a lot. If you browse the Internet, you'll find that these sites seem to follow you everywhere.

Events 60
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How to Write Case Studies About Your Events Like a Professional Writer

EventJuice

Although they are understated and often underused as a business resource, case studies can serve as an excellent marketing tool for your company to engage both existing and potential customers.The challenge is crafting a well-written case study that people actively want to read. #1 Tell a good story Above all else, only write case studies […].

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The Exposure Podcast #2

The Expo Group

Welcome to The Expo Group's podcast, The Exposure. This month, Todd and Dana talk about being an exhibitor, how to nominate someone for The Expo Group's Exhibit Marketer of the Year Award and they visit with former EMY winner and the Director of Exhibits, Events & Protocol for L-3 Communications, Aerospace Systems, Michael D. Lynn. .

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Finding Your Event's Marketing Niche

TicketBud

These days, it can seem like the term "social media marketing" is as ambiguous of a description as saying that you do "business". There are so many social media sites out there that it can get overwhelming if you don't narrow down your target market. It can also start to get expensive if you fire blindly in the dark by not narrowing down your targeting options.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.