Sat.Apr 11, 2015 - Fri.Apr 17, 2015

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The Universal Marketing Plan for Literally Anything

Guidebook

If you’re adding to your event – whether it be a new session, a new format, a new call for proposals process, or a new event app – you’re going to have to market it. There is no such thing as automatic buy-in. People need to be told several times about a change if you expect them to take part in it or consume new information. That’s all well and good – but who among us has money to hire a marketing consultant for every little new thing we want to introduce?

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7 Ways to Find The Right Business Partners

b2match

Finding the right business partner can be a daunting task. In order to turn an idea into a thriving business, sometimes it’s crucial to team up with another visionary rather than going at it solo. But how do you find the perfect partner and avoid clashing chaos? We think these steps might help: 1. Look towards those who you already trust Building trust can take years.

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Ticketbud Widget Showcase

TicketBud

In the 21st Century, positive branding is paramount to success. People will be willing to purchase a product solely because of how they perceive it and how they will be perceived by having that product. It's the reason people are willing to purchase an Audi over a Hyundai, even though both are marketed as "luxury vehicles" and the latter is often less expensive.