Sat.Jan 25, 2025 - Fri.Jan 31, 2025

article thumbnail

How to nurture event leads and grow your business

Planning Pod

Think of nurturing your event leads as cultivating a thriving garden. You wouldn’t just plant a seed and walk away, would you? You’d water it, provide sunlight, and carefully nurture it until it flourishes. Similarly, lead nurturing involves building relationships with potential clients and guiding them through their decision-making process with care and attention so that ultimately, they transform into loyal customers.

article thumbnail

Are for-profits muscling in on association events?

Conferences that Work

Are for-profits stepping into territory traditionally held by associations? Lately, I’ve seen signs that they might be. Recently, I’ve received inquiries from suppliers of products and services wanting to hold events for the communities they serve. In fact, Im currently designing an event for a for-profit client that directly competes with association conferences in their profession.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Certified Meeting Professional Program Gets Major Update, New Exam Coming in August

EventMB

Skift Take: The CMP, the events industry's most recognized certification is getting a makeover. For the first time since 2017, the Events Industry Council is rolling out significant changes to its Certified Meeting Professional International Standards.

Meetings 193
article thumbnail

Year of the Snake Sensations: Elevate Your Lunar New Year Celebrations

IMG

Innovate Marketing Group: Los Angeles, CA When the Lunar New Year approaches, the vibrant and diverse cities across the U.S. gears up for a celebration like no other. The city embraces the opportunity to honor the traditions of its Asian communities during this auspicious time. Planning Lunar New Year events requires meticulous organization and a deep appreciation for the diverse customs that make this celebration so special.

2025 195
article thumbnail

Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

article thumbnail

A Wedding Open House at Casa Loma

EventSource

It’s no secret that Casa Loma is one of the city’s most iconic special event venues, so I was thrilled to attend their highly anticipated wedding open house. Nestled in Toronto’s west end, this spectacular castle is a true architectural masterpiece, offering a storybook setting for weddings and events. As a wedding planner , stepping into Casa Loma always feels like entering a magical realm and this open house was no exception.

Venues 121

More Trending

article thumbnail

Why This Event Planner Got His MBA

EventMB

Skift Take: For Scott Arrington, a newly minted MBA is already helping him in his planner role. But, he admits, grad school is not for everyone.

Meetings 185
article thumbnail

Finalists Revealed for the 2025 International AGF Awards

Event Industry News

AGF (A Greener Future) reveals 34 events, venues and innovators from 14 countries as finalists in theInternational AGF Awards 2025, sponsored by Skydiamond. Awards are given across 10 important sustainability categories, including power, water, food and travel, and the top accolade of the International Greener Festival Award and International Greener Arena Award 2025.

2025 105
article thumbnail

event:decision Expands Team with Multiple Strategic Hires

Prestige Events Magazine

This month event:decision, the leading provider of event sustainability and responsibility data, has welcomed three new strategic appointments, as it aims to further its mission of promoting sustainability across the events industry. The company has appointed Donna Russell as Sustainability Communications Manager, tasked with developing compelling content and communications.

article thumbnail

Recap: The Biggest Exhibit Design Trends from CES 2025

Event Marketer

The dust has settled on CES 2025, and if theres one overarching theme that we walked away with its that static is no more. Dancing installations, holographs, flip signage, movement in architecture, and soundscapes were among moments that caught and kept our attention across the show floor. We saw a new dimension to architecture and storytelling as exhibit builders continue to reach to the sky leveraging height with walls and massive LED facades.

2025 97
article thumbnail

Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

article thumbnail

5 Ways to Get Approval to Attend a Conference

EventMB

Skift Take: What you include in an event justification letter could make the difference between getting and not getting approval to attend a conference.

article thumbnail

EMEC: Reaching your event attendees’ emotional minds

MPI

If you want ideas presented at your events to stand out to attendees, you must learn how to captivate the human mind, according to Richard Newman, who will be presenting the plenary session “The Science of Storytelling” during MPI’s European Meetings & Events Conference (EMEC), 22-25 February in Istanbul. “We used to live in a time with just a couple of TV channels, where people communicated by post or a phone-call.

article thumbnail

Caesars Entertainment Prepares for Super Bowl with Unrivaled Experiences

Smart Meetings

Caesars, Harrahs and Tropicana to host top-tier celebrations As the countdown to Super Bowl LIX begins, Caesars Entertainment properties in Atlantic City are gearing up to offer sports enthusiasts an unmatched experience. With a mix of electric game-day atmospheres, top-notch food and drink specials, and exclusive events, Caesars , Harrahs and Tropicana are turning the East Coast into a prime spot for Super Bowl celebrations.

article thumbnail

Neruoinclusion in Events

Event Marketer

Fifteen percent of your attendees probably dont want the event experience youre planning. And thats because, according to some estimates, 15 to 20 percent of the population considers itself, or has been diagnosed, as neurodivergent. That means that one in five event attendees is neurodivergent. And that also means that many best practices the event industry employs to engage audiences may miss the mark or squander the opportunity to connect effectively with this population.

Events 85
article thumbnail

How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

article thumbnail

Meetings Innovator: Kathryn Frankson

EventMB

Skift Take: From robots to rock 'n' roll stages, Money20/20's marketing guru Kathryn Frankson has a knack for turning heads and raising eyebrows. But behind the wild ideas and viral moments is a seasoned innovator with some serious wisdom to share.

Meetings 132
article thumbnail

Jenny and David’s Enchanting Celestial Wedding at York Mills Gallery

EventSource

When Jenny and David set out to plan their dream wedding, they wanted a celebration that was both elegant and just a little otherworldly. On a beautiful summer day at Torontos York Mills Gallery , they pulled it off in style. With exposed brick, high ceilings, and oversized windows, the gallerys chic, industrial space created a stunning canvas for their celestial-inspired dcor and romantic, intimate vibe.

Venues 86
article thumbnail

What To Include In An Event Registration Form? Essential Fields and Pro Tips

Guidebook

Whether youre hosting a free or paid event, a well-designed registration form is a must for turning curiosity into commitment. The event registration form isnt just a way for attendees to secure their spot. Its also a smart and efficient way to gather attendee information and lay the groundwork for a smooth event experience. Because this form is so important, weve created this article to walk you through: The essential fields every registration form needs.

article thumbnail

L.A.-Based Event Profs Share Perspectives on the Wildfires’ Impacts

Event Marketer

In the wake of the wildfires that erupted across the L.A. area on Jan. 7, the events and entertainment industry has come together to offer support, resources and aid to neighbors, friends, families and colleagues. Tonight, stars like Billie Eilish, Lady Gaga, Olivia Rodrigo, Sting, Jelly Roll, Anderson.Paak and Stevie Nicks will be performing at the FireAid benefit concert at Intuit Dome and Kia Forum to gather donations for short-term relief efforts and long-term initiatives to prevent future f

article thumbnail

Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

article thumbnail

Terrapinn CEO Takes M&A Hunt to LinkedIn - And It’s Paying Off

EventMB

Skift Take: In a move that bucked traditional M&A practices, Greg Hitchen publicly announced his company's acquisition plans on LinkedIn. This move proved surprisingly effective.

Meetings 116
article thumbnail

Leveraging Live Feedback During Events: The Role of Instant Surveys

Caterease

Planning an event takes considerable effort. From selecting the perfect venue to curating the right menu, every detail matters when creating an unforgettable experience. However, one aspect often overlooked by caterers and event planners is capturing feedback during the event. Live feedback isn’t just a nice to haveits a powerful tool that can elevate your event to the next level.

article thumbnail

New and Renovated: Spaces with a Story

Smart Meetings

From art galleries to rooftop bars, these new and renovated properties come with a view. Whether youre looking to stay in a fully-restored landmark building or a new build with art all around, youll find your match here. When youre trying to plan meetings that make an impact, it sure helps to host at a hotel you can only describe as awe-inspiring. Rooftop Wonders InterContinental Indianapolis InterContinental Indianapolis is the first luxury hotel to open in the city in nearly two decades.

Hotels 80
article thumbnail

The Jockey Club Venues boosts new business drive with two new hires

Prestige Events Magazine

The Jockey Club Venues , a collection of destination event and hospitality venues across the UK, has further strengthened its New Business Team for Conferences & Events with two new appointments – Jasmine Taylor and Tash Stone. Jasmine will join the Cheltenham team as Conference & Events Sales Manager, while Tash joins as Senior Sales Executive for Conferences and Events for the group.

Venues 80
article thumbnail

Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

article thumbnail

5 Ways Tight Budgets Are Making Their Mark on Incentives

EventMB

Skift Take: Among the Incentive Research Foundations annual list of 2025 trends, several are driven by continuing flat budgets and rising costs.

2025 107
article thumbnail

Toronto’s Top Wedding Planners Share their Most Inspiring Weddings from 2024

EventSource

Planning your dream wedding starts with inspiration – preferably locally sourced! For this, who better to turn to than Torontos top wedding planners to share Toronto’s most inspiring weddings from the past wedding season? From breathtaking venues to innovative dcor, traditional to moody vibes, and heartfelt personal touches, these weddings offer endless ideas for your own special day.

2024 72
article thumbnail

City of Tulsa and Oak View Group Announce Partnership with Arvest Bank to Rename Cox Business Convention Center

Exhibitor Magazine

TULSA, Okla. The City of Tulsa and Oak View Group today announced a new 10-year partnership with Arvest Bank for the naming rights of the Cox Busin.

Banking 73
article thumbnail

Q&A: How Bosch Recreated a Hands-on Work Site at World of Concrete 2025

Event Marketer

Allison Fishman, VP-Marketing, Bosch Power Tools World of Concrete, the annual trade show for the concrete construction and masonry industries, brought over 57,000 attendees to the Las Vegas Convention Center, Jan. 20-23. While there was plenty of innovation inside, the hottest action was taking place outside, where brands let attendees get hands-on with the latest power tools and technologyfull-blast mode.

2025 70
article thumbnail

B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

article thumbnail

2025: The Year of the Meetings Maximizer

EventMB

Skift Take: With Millennials and Gen Z poised to comprise 75% of the U.S. workforce, Hiltons 2025 Global Trends Report predicts this to be the year of the Meetings Maximizer, an attendee who blends business travel with leisure, often extending stays for personal time.

2025 95
article thumbnail

The Ultimate Event Planning Checklist: 7 Phases for Event Success

Eventtia

Event planning is like juggling ten tasks at once from logistics and budgets to last-minute changes all while staying calm under pressure. Add in rising costs or using the wrong software and you can feel like youre drowning. Thats why having an event planning checklist and a clear plan is key. Whether youre a junior event planner or a seasoned pro at organizing corporate conferences, community events, or B2B networking sessions, its possible to have an event without losing your mind.

article thumbnail

New Freeman Research Reveals Gen Z Digital Natives Crave In-Person Events for Building Connections and Advancing Their Careers

Exhibitor Magazine

DALLAS, TX Freeman, the global leader in events, today released new research that challenges popular assumptions about Generation Z's preferences fo.

Events 73