Sat.May 01, 2021 - Fri.May 07, 2021

Introducing the 2021 Event Planning Playbook

Event Farm

As pandemic conditions continue to change, do you feel that you must wade through wave after wave of information to seek answers and solutions to plan safe live events? We do!

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My Turbulent Love Affair With Digital-Event Networking

Velvet Chainsaw

I have been a loyal and passionate disciple of networking for all of my adult life. I have spent decades learning, speaking and writing about it.

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How to trust your gut

Conferences that Work

Three stories and a presentation about “How to trust your gut” 1 • My gut meets Seth Andrew. Last week, I was about to begin an online presentation on “How to trust your gut” when a national story broke.

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5 Minutes to Better Attendance: How to Promote Events on Facebook

Picatic by Eventbrite

Scrolling through Facebook can be such an easy and fun way to keep in touch with family and friends that we might forget what a powerful tool it can be, especially when it comes time for event marketing.

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A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

What Is Artificial Intelligence Really and When Will It Matter for Events?


“Artificial intelligence” is a popular marketing buzzword that's made its way to the event industry as event tech providers add and promote more AI features. Is the term overused? What is artificial intelligence, and when should you care?

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More Trending

7 of the Best Underwater Hotels in the World

Social Tables

If you’re intrigued by unique locations or have an affinity for ocean life, this list of the world’s best underwater hotels is for you. Underwater hotels offer unforgettable experiences and once-in-a-lifetime views.

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The Guide to Growing on Instagram

Picatic by Eventbrite

Do Instagram Stories help you get more Instagram followers? They also help you build your brand, too. Creators today understand that growing on Instagram is the best way to expand your audience.

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Could Clubhouse Signal a New Wave of Audio-Only Features for Events?


Audio-only features have been popping up all over the place in recent months — most notably on popular new social app Clubhouse. What’s the appeal for events, and are they here to stay?

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Things to Do in Orlando Weekend Guide


Pet parades, spring garden tours, and Mother’s Day brunch, this Orlando weekend guide has it all! Join us in Orlando this weekend as we celebrate the wonderful month of May with fun and exciting events.

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Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

Event Technology & Digital Innovation for Events in the Post Covid Era


A few weeks ago, we had Jonathan Easton , Co-Founder & Design Director of GlobalSign.In and GEVME , hosted an insightful session on ‘Digital Transformation in the Event Industry’ which had a good number of student participants.

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Introducing Eventbrite Boost, Your Event Marketing Superpower

Picatic by Eventbrite

Reach more people, sell more tickets, build your brand. Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges.

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How to Make Money on Virtual Events Without Charging Ticket Fees


EventMB’s Q1 2021 State of the Event Industry survey revealed two areas for improvement at virtual events: engagement and monetization. But there is no better way to deter online engagement than to charge for it. How can these goals be reconciled?

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Q&A with Rachel Sheerin on Banishing Burnout and Reinventing Joy


Name : Rachel Sheerin. Motivational Keynote Speaker, Event Emcee and Host of F THIS S. Certified Professional Behavioral Analyst. “To To do great work, you have to love what you do, who you do it with and who you do it for.

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Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

Things to Do in Austin Weekend Guide


It’s another event-packed week in Austin , and fingers crossed the weather is better than the last! It’s Cinco de Mayo this week, so give us all the patio weather. This weekend is also about celebrating mothers, so call your mom up and see if you can treat her to an outing.

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4 Party Ideas to Draw a Crowd for the 4th of July

Picatic by Eventbrite

A gradual reopening in the US has allowed some in-person events to resume, as long as they’re designed with COVID-19 precautions in mind. Warm weather will make hosting events this summer even easier since fresh air and open spaces allow for larger groups to safely gather.

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State of the Event Industry Report: Q1 2021


In our efforts to keep track of the state of the event industry, we surveyed EventMB readers in February/March 2021 on a number of different questions related to their experience and how they see the industry developing.

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5 Lessons Learned Returning to In-Person Events

PCMA Convene

Joel Davis (from left0, Ted Wirth, and Rick McConnell catch up at the SISO CEO Summit at The Ritz-Carlton in Amelia Island, Florida. Networking and peer-to-peer conversations were top of mind for some attending the April event, a PCMA Catalyst community member wrote. Courtesy SISO).

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Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

Corona’s Mobile Locker Room Experience Engages Pacers Fans in Their Backyards

Event Marketer

The activation included a reveal moment featuring music, flashing lights and CO2 canons as the prizes were unveiled. In the absence of packed stadiums, engaging consumers on their own turf has become a fruitful strategy for sponsors in need of fresh ways to connect with sports fans.

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How to Promote Your Event Pages with Facebook Ads

Picatic by Eventbrite

Elliot Goodwin’s American Outdoor School hosts events in the great outdoors. But before attendees even set foot in the wilderness on one of American Outdoor School’s foraging or plant identifying classes, they have a sense of what the experience will be like.

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How Can You Improve Lead Generation at Virtual Events?


Sponsors and exhibitors are still struggling with virtual event value, with many creating their own content and events to better engage customers. What does this mean for the future of lead generation at virtual events?

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Brain Drain: From In-Person Events To Tech Industry

Endless Events

In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in event app platforms.

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Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

Next-Level Screening: Attendees Watch Freeform’s ‘Cruel Summer’ Premiere From Their Hotel Balconies

Event Marketer

A 70-foot screen and ’90s nostalgia transport guests at the socially distant viewing event. The hottest event space is no longer the ballroom, it’s the balcony.

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How Uncorked Chicago Wine Festival Got Over 5,000 Facebook RSVPs

Picatic by Eventbrite

The power of social influence can’t be overstated, and today’s best event marketers know it. Hype, publicity, buzz?—?whatever whatever you call it, the build-up preceding a concert or a festival definitely drives ticket sales.

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Eventbrite’s Self-Serve Ticket Model Powers It to Third Straight Quarter of Growth


Online ticketing and tech platform Eventbrite continued to feel the effects of the pandemic in the first quarter of 2021, but its outlook is positive for the remainder of the year as it continues its recovery.

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Tips for Preparing Virtual Event Speakers


Setting up your speakers for success will further your partnership and ensure you host a high-value virtual event. Here are our tips for preparing them. Preparation is the key to putting on a successful, well-run event. The same rule applies to virtual events.

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A Masterclass in Restaurant Digital Transformation

Speaker: Jay Coldren, Alex Barrow, and Greer Kimsey, Street Sense Team

Behaviorists say it takes 21 days to solidify a habit. 365 days of quarantine later, it's safe to say that our customers will be keeping some quarantine habits. At the center of these habits is the digital world: online ordering, advertising, booking, reviewing, etc. It will become essential for restaurants to create omni-channel experiences for customers, and to market them effectively. Join Jay Coldren and his team in this masterclass to learn the tactics for dominating the digital restaurant sphere.

Get people excited about going back to live events.

Expo Pass

We all want to get back to a life of packed convention centers and noisy lobby bars. But for obvious reasons, we’re not quite there yet. The good news is, even without the crowds, in-person events are still very much something to look forward to.

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Manage Crowds and Keep Events Organized with Online Appointment Scheduling

Picatic by Eventbrite

Depending on your event type, you might find yourself needing to limit entry, stagger attendee arrivals, or schedule timed entry. Setting up appointments and timed entry helps control traffic flow at an event and streamline entry, which can reduce attendees’ wait times.

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Drive-thrus for Kids: Paramount Plus Takes SpongeBob Fans ‘Under the Sea’

Event Marketer

He lives in a pineapple under the sea, but for three days in February, you could catch beloved cartoon character SpongeBob SquarePants at the Rose Bowl in Pasadena, CA.

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