February, 2022

How to Legally Live Stream Your Event

Eventmobi

Video live streaming of events is simple to set up, easy to use, entertaining to watch, and most importantly accessible by all. It’s also unedited, unplanned, and unprocessed content being broadcasted live.

2022 364

5 Things to Consider When Planning Your Next Product Launch

Attendease

The importance of a great product launch cannot be overstated. Momentum is everything! Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. .

2022 311
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Poll: Attendees want more engaging activities

Conferences that Work

I’m a longtime proponent of more engaging activities , participation , and connection around relevant content at events. Sometimes, I feel like I’m whistling in the wind. So I felt happy when I saw the following in a global poll by PCMA of 4,500 members of Generation Z.

2022 282

7 Design Considerations for Your Conference Hub

Velvet Chainsaw

The Promenade, a hub experience at PCMA’s Convening Leaders 2022, in Las Vegas. High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years.

2022 320

All You Need to Know to Retain, Engage, and Energize Your Workforce.

The Great Resignation and tight labor market make recruitment challenging and retention crucial. This eBook explains exactly how team building can improve employee onboarding and help you retain, engage, and optimize the performance of your teams.

Events and Artificial Intelligence: 2022 and Beyond

EventMB

Artificial intelligence adoption has gained traction throughout the Covid pandemic. But what do these developments mean for the event industry, and could it relieve people altogether from the event planning process in the future?

2022 182

More Trending

Event Budget Basics: Everything You Need to Know

Eventmobi

Establishing an event budget is a crucial step during the planning phase, right after setting your goals and objectives. A budget is a detailed forecast of what will be happening financially at your event.

2022 312

Guide: How to Plan a Successful Product Launch Event

Attendease

This is an exciting time for your brand. After countless months of R&D, you have a new product that you’re really excited to bring to market. But whether you’re an emerging startup or a well-established corporation, this phase marks only the very beginning.

2022 307

The meeting industry new normal – Part 3

Conferences that Work

The old meeting industry normal is long over, and many event professionals are still hoping and waiting for a new normal. In October 2020 I wrote two posts [1 , 2 ] about what a meeting industry new normal might look like. As I write, two years have passed since the COVID-19 pandemic devastated the world and the event industry. It’s time to take another look. How have my predictions held up? And what does the future hold? Looking back.

2022 241

COVID Testing 101 for Events

Event Farm

It goes without saying that the events industry has been one of the hardest hit by the pandemic. Now two years in we’re realizing our new normal and event planners fully recognize that their attendees’ health is a non-negotiable priority.

2022 173

Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!

NFTs and Events

EventMB

NFTs, or “non-fungible tokens,” act as proof of ownership for digital assets, but are they really a state-of-the-art solution for event ticketing and swag bags? The hashtag “#NFTcommunity” is trending, and the buzz is spreading into the event industry.

2022 161

How the Metaverse Will Change the Event Industry?

GEVME

In the past few months, ‘metaverse’ has become the internet’s favourite buzzword.

2022 248

Event Marketing on TikTok: 8 Must-Try Ideas

Social Tables

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences.

2022 134

5 Things to Consider When Planning Your Next Product Launch

Attendease

The importance of a great product launch cannot be overstated. Momentum is everything! Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success.

2022 195

A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

Review of Butter, a smooth meeting platform for facilitators

Conferences that Work

Companies bombard me with offers to check out online meeting platforms. Sadly, I simply don’t have time to explore most of them. But every once in a while I hear about a platform that intrigues me enough to schedule a demo.

2022 156

Now Offering COVID-19 Testing Solutions to Host Safe Events

Event Farm

Seven months ago we announced our partnership with CLEAR as a critical step toward ensuring a safe and swift return of in-person events.

2022 170

Twine Buys Glimpse to Supercharge Zoom Breakout Rooms

EventMB

Software company twine, a specialized tool for networking, just announced its acquisition of Glimpse, part of the Zoom App Marketplace. This deal marks the launch of twine for Zoom, a tool that combines matchmaking software with Zoom Breakout Rooms.

2022 155

Introducing a Brand New Show About the Changing Dynamics of the Event Industry on GEVME Studios

GEVME

Each episode of Event Exchange will feature an expert discussing the latest innovations and trends set to shape the future of events. Owing to the constant innovation driving tremendous changes in the event industry, we are launching a new on-demand series under GEVME Studios called Event Exchange.

2022 247

Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.

How to be ready for anything when planning your event.

Expo Pass

Even as our new normal seems to change almost daily, big events like CES and Sundance are ready to go no matter what these days. So how are organizers future proofing events? And what can we all do to stay ahead of event trends? We’ll give you a hint.

2022 116

Guide: How to Plan a Successful Product Launch Event

Attendease

This is an exciting time for your brand. After countless months of R&D, you have a new product that you’re really excited to bring to market. But whether you’re an emerging startup or a well-established corporation, this phase marks only the very beginning.

2022 195

Why Not Zoom: 10 Benefits Of Event Platforms, Explained

Endless Events

When the first lockdowns started in March 2020, Zoom emerged as the go-to solution to stay connected. People used Zoom to host virtual events as well as catch up with their loved ones.

2022 110

Top 10 Highlights from the 2022 Event Safety Guide

Event Farm

While the pandemic meant that most event planners had to move toward virtual or online platforms, live events aren’t a remnant of the past.

2022 166

Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

The Return of In-Person Events Sparks Both Excitement and Anxiety

EventMB

Countries across Europe are moving to loosen restrictions on travel and in-person gatherings, and many states within the U.S. are following suit. In-person events may be back, but how do attendees feel about the change?

2022 150

How Real-Time Optional Will Impact Event Attendance in the Future

GEVME

Maximising the potential of event content is now an indispensable part of a successful event strategy. The optimum use of this content has an unsung ability to appeal to your event stakeholders – both during and after an event.

2022 156

Five Ways Sleep Number Crushes Booth Engagement at CES

Event Marketer

When you’re a sleep wellness brand vying for attention at a global technology trade show, sometimes you’ve got to make your own dreams come true. Such is the case for Sleep Number, an exhibitor at CES for the last eight years.

2022 103

5 things that are making events safer in 2022.

Expo Pass

A full year of in-person events is right around the corner, including major gatherings such as SXSW and Coachella. . But what’s really going behind the scenes to keep everyone safe and healthy at events right now? Also, how much has event safety changed since just last year? Spoiler alert: A lot!

2022 102

Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

Top Event Planning Tips 2022 With Gianna Gaudini

Endless Events

After a month-long break, the #EventIcons podcast is back in all its glory! This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out.

2022 107

This Week in Travel: Denver Ditches Mask Mandates

Smart Meetings

In one of the biggest travel stories of the week, Denver has announced that the city’s face covering order will expire on Thursday, Feb. 3, 2022. The order, requiring face coverings indoors or proof of vaccination in lieu of them will not be extended. Rachel Bendick.

2022 100

Hopin Lays Off Workers on Impact From Covid

EventMB

UK-based event tech unicorn Hopin is laying off 12 percent of its workforce, including its chief marketing officer. Does the downsizing point to a real decline in business or just some housecleaning after riding the wave of virtual meetings?

2022 149