Picatic by Eventbrite
DECEMBER 16, 2021
There’s never been a better time to encourage the surrounding community to support local businesses — yours, most pressingly — but how do you get started? #ShopLocal has been a trend for years, but if you’ve recently opened or just want to raise awareness of your business, you may be struggling to identify community event […].
Velvet Chainsaw
DECEMBER 9, 2021
The last two years have been a wild, scary and sometimes exhilarating ride for many in our industry. Having attended several in-person shows and events this fall, I am bullish on a healthy return for events and the people who run and support them. I am also excited to kick-start 2022 by attending PCMA’s Convening Leaders (CL) in Las Vegas in January, fully vaccinated and masked up.
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Attendease
DECEMBER 29, 2021
So you are planning an event and you need to build a website. Now what? Before you dive in, you need to plan for a website that will not only communicate about your event, but that will also captivate the attention of the users so they actually sign up for your event (why would you want a website that doesn’t convert, right?). But building an engaging event website is about more than just adding an image and writing a few paragraphs about the event.
Conferences that Work
DECEMBER 6, 2021
For better meetings, we need to focus on learning, not education. Yes, sometimes, cultural or professional “requirements” mean we have to provide education. That’s so we can “certify” that we’ve educated attendees to some prescribed standard. But is that all our meetings should be about? Learning, not education. After all, it’s what we actually learn that’s important, rather than the “education” we receive.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
DECEMBER 14, 2021
EventMB will be hosting its Event Trends Summit 2022 tomorrow (December 15), but what has other industry research predicted for the coming year? To share the top highlights, we review three vendor reports and one association article. Last Sunday, Dr. Anthony Fauci noted that the Covid-19 pandemic feels like it’s gone on forever because it […].
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Picatic by Eventbrite
DECEMBER 14, 2021
When it was built in 1919, the Brooklyn Army Terminal in Sunset Park was one of the largest poured-concrete structures in the world. New York City may be known for its warehouses, but how many of those house train tracks that ferried Europe-bound soldiers and supplies during World War II? Touring the Terminal with New […].
Eventbrite UK
DECEMBER 10, 2021
10 simple steps to sustainability, helping you understand – and minimise – the impact of your event on the environment. The post How to Plan a Sustainable Event: the Ultimate Guide appeared first on Eventbrite UK.
Best Corporate Events
DECEMBER 1, 2021
If Charles Dickens was writing his classic novel today, the opening line might read “It was the weirdest of times.”. Job openings in the U.S. hit a record high in September, as companies across industries and regions struggle to find enough help. There are a record number of container ships waiting to unload off the California coast because there aren’t enough dock workers to unload them.
Conferences that Work
DECEMBER 20, 2021
How to work with others to change our lives. I belong to a couple of small groups that have been meeting regularly for decades. The men’s group meets biweekly, while the consultants’ group meets monthly. I have been exploring and writing about facilitating change since the earliest days of this blog. So in 2021, I developed and facilitated for each group a process for working together to explore what we want to change, and then change our lives.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
DECEMBER 7, 2021
EventMB’s latest survey found that almost two-thirds of event planners are still struggling to develop their hybrid event strategies. Many now suggest that the winning formula is to host the in-person and virtual experiences at different times. One of the biggest pain points involved with hybrid events has been the challenge of co-ordinating simultaneous virtual […].
Expo Pass
DECEMBER 20, 2021
We do our best to bring you the most up-to-date news, predictions, and happenings in the event world. But our favorite way to find out what’s going on with events is looking at which Expo articles people are reading the most! This year in-person and hybrid topics took up the top spots, along with ways to make virtual more fun. This tells that people can’t wait to go back to hybrid and in-person and that everyone wants to make their Zoom more interesting.
Picatic by Eventbrite
DECEMBER 8, 2021
Swap meets are helping the NYCFTC introduce New Yorkers to a more planet- and worker-friendly consumer ethos. After a novelty holiday sweater wears out its welcome, where does it go? Probably to the dump. Nearly 12 million tons of textiles arrive in American landfills every year, where they’ll take up to 200 years to decompose. […].
Endless Events
DECEMBER 20, 2021
It’s almost 2022! By now, most of us have attended more virtual events than we can count and gotten used to the concept of remote work. While successfully joining a Zoom call used to be considered a success in itself, we are slowly, but surely, raising our standards around presenting ourselves on cameras. Brandt and Will have covered this topic in the past: they’ve talked extensively about setting up great backdrops and getting your audio in order.
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Best Corporate Events
DECEMBER 15, 2021
Roy Charette, a founding partner of Best Corporate Events, recently joined Phil Brandt, president, and CEO of AAIM, on The Morning Briefing podcast. They discussed the current labor market, team building, philanthropy, employee retention, social media, and much more. The full podcast runs 33 minutes, and it’s well worth listening to. But we know many of you are pressed for time, so here are 13 bite-sized nuggets of wisdom Phil and Roy shared during their conversation. 1.
Event Marketer
DECEMBER 20, 2021
Holiday experiences were in short supply in 2020 as mandated pandemic lockdowns dampened spirits and prevented gathering. But this year, in-person experiential holiday programs roared back to life in the shape of festive pop-ups, takeovers, charitable activities, installations and hospitality initiatives. While the omicron variant dashed some organizations’ event plans at the eleventh hour, the brands that were fortunate enough to activate this season delivered creative work that just migh
EventMB
DECEMBER 1, 2021
Hybrid events come with many challenges. Keeping two different audiences engaged is the primary concern, but other priorities include repurposing content, managing time and catering to new attendee needs. Three event designers share their strategies for survival. While hybrid events may be the solution for accommodating those most eager for face-to-face contact as well as […].
Expo Pass
DECEMBER 8, 2021
Virtual and hybrid events started out with two key goals — no technical difficulties and just making sure everyone had some fun. But lately, things have gone next level. Organizers are now using virtual and hybrid events to wow attendees with interactive experiences, host one-of-kind presentations, and even create record-breaking revenue. It may sound like the stuff of dreams, but trust us, it’s totally real!
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Picatic by Eventbrite
DECEMBER 9, 2021
It’s confirmed: online and hybrid events are here to stay in the international events landscape. They have become an essential fixture of most event creators’ business plans. In fact, 71% of event organizers plan to continue running virtual or hybrid events after COVID-19 restrictions end. The pivot to virtual events has made many aspects of […].
Endless Events
DECEMBER 2, 2021
November might generally be an uneventful month, but not for the events industry. For us, it’s time to do business and reunite in person at one of the biggest and most exciting trade shows in our industry: IMEX! This week, Nick, Thuy, and Will review their experience at IMEX America 2021, held for the very first time at Mandalay Bay. Everyone was looking forward to going to IMEX America 2021, especially since the iconic trade show was canceled last year due to COVID.
PCMA Convene
DECEMBER 30, 2021
In many ways, 2021 felt like a series of false starts. After a promising but brief return to in-person-only events in the spring, the Delta and Omicron variants forced many event organizers to renavigate a hybrid event landscape to engage both digital and physical audiences. Even as their hybrid events remain a work in progress, many organizers now see their long-tail potential.
Smart Meetings
DECEMBER 8, 2021
The post-pandemic event landscape has slowly taken shape over the course of the past year. With new technologies emerging and the go-to tools becoming clearer, many organizers now have a blueprint for creating an effective and engaging event despite the changed environment. It comes as no surprise that more organizers are now opting to host activations with virtual elements to create a hybrid experience that can thrive under new circumstances, such as the pandemic or travel limitations.
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EventMB
DECEMBER 21, 2021
With growing uncertainty surrounding events, it helps to stay ahead of the game as you plan for the new year. Here, we explore a summary of the top 11 trends for the events industry in 2022. At the beginning of 2021, event planners and marketers across the globe felt hopeful for the year to come. […]. The post 11 Event Trends to Watch in 2022 by Miguel Neves appeared first on [link].
Expo Pass
DECEMBER 14, 2021
Venues are leading the way in getting people back together. They now have the technology to connect even the biggest hybrid audiences and the experience to help people meet safely just about anywhere. In honor of all this, we thought it was a good time to go through our recent articles on in-person and hybrid venues and pull out a few of our favorite spots.
Picatic by Eventbrite
DECEMBER 6, 2021
This year is barreling to a close. You’re swamped with organizing – and attending – holiday events. (You party animal!) Your calendar might be fuller than full, but you’re already thinking about how to go bigger and better in 2022. Ring in the new year with Eventbrite Boost. The only all-in-one marketing platform designed for […].
Event Marketer
DECEMBER 13, 2021
‘Tis the season for giving, and digital financial services brand Ally pulled out all the stops to brighten New Yorkers’ spirits by anonymously picking up their tabs at various venues around the city on Nov. 20 to illustrate why “life is better with an ally.” Recipients were given just one hint: small cards inviting them to check out the hashtag #TotallyCovered (as in Tot ally Covered) on Twitter and share their story.
Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive
The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.
Special Events
DECEMBER 27, 2021
Let’s start off the new year with some positivity—here are 25 ways your special events colleagues are positioning 2022 for a healthy, prosperous, and fabulous fiscal year.
Event Industry News
DECEMBER 15, 2021
Including changing expectations in the metaverse, how to combat meeting fatigue and social activism. Hubilo Technologies Inc, the hybrid and virtual event management technology company, reveals the top 5 trends set to shake up the events industry in 2022. The forecast comes as the events landscape continues to evolve and expand post-pandemic. Hubilo predicts that technological advances and shifting audience expectations will further drive growth in the events sphere, giving rise to a range of in
EventMB
DECEMBER 17, 2021
Engagement is a vital element in creating successful events, but this requires an effective strategy. To meet event objectives, planners must understand their goals, target audience, and how to make the most of their event tech. Events, in general, use a considerable amount of an organization’s marketing budget and resources. Ask any event planner for […].
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