February, 2019

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Guest Blog: How to sell out events using Facebook Advertising

Event Industry News

By Lewis Lindsay, Managing Director – SA Agency. With 1.5 billion people logging in to Facebook on a daily basis , the social media site has now become the go-to place for businesses and individuals to promote and publish events. On Facebook, you can find a huge variety of events ranging from music, sports, nightlife, comedy, religion, networking and food.

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How To Use Event Gamification and Boost The Energy Of The Attendees

Endless Events

Event gamification is not what you think! You may have been led to believe that by just downloading an app you’re ready to gamify an event. But, does this really work? Will this improve the quality of the event you’re organizing? If you haven’t already figured it out, the answer is “no”. That’s because technology is merely the tool for gamification, it isn’t the strategy or the solution.

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Find Your Next Great Conference Theme With These Brainstorming Steps and Ideas

Picatic by Eventbrite

Bringing exhibitors and attendees together for a successful event starts with a great conference theme. Here are some strategies for choosing one that goes hand in hand with your brand. The post Find Your Next Great Conference Theme With These Brainstorming Steps and Ideas appeared first on Eventbrite US Blog.

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Five New Event Planning Trends to Watch in 2019

Attendease

The new year is well under way, and all of us in the event space are watching out for the new trends that’ll continue to influence our work throughout 2019. So what’s changed, and what can we expect to see going forward? At all ends of the spectrum – from shrinking budgets to investment in advanced technology – there are several trends you should add to your watch list.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How Much Do Sellers and Buyers Trust Our Tradeshow Environments?

Velvet Chainsaw

The most glaring reality I’ve pointed to previously in this space — that three out of four B2B buyers conduct the majority of their research before talking to a salesperson — greatly affects the sustainability of the tradeshow business model. That, and the others explored in the five realities of today’s B2B buyer post, and how those insights can be applied to evolve the traditional expo, remain major issues today.

More Trending

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How to Improve User Experience and Networking with the Right Event App

EventMB

This is a case study from MeetingPlay. More information about Event Manager Blog’s case studies. There are hundreds of event apps on the market but the decision behind what works best for an event is a personal one based on goals and needs of the audience. The planners behind Teradata Analytics University 2018 […]. The post How to Improve User Experience and Networking with the Right Event App by MeetingPlay appeared first on [link].

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How to Measure Event Marketing Performance and ROI

Marketo Events

Events are often one of the biggest marketing expenses. If this is the case, why do so few of us measure the real impact of these initiatives? According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events.

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How to Use QR Codes for Your Event

Picatic by Eventbrite

Barcodes have been around for decades. We take them for granted on our cereal boxes and soup cans. But now, a related type of code — the quick-response (QR) code — has made its way beyond our groceries and consumer goods. Suddenly, we’re seeing little black-and-white boxes of pixels pop up in magazines, brochures, and even […]. The post How to Use QR Codes for Your Event appeared first on Eventbrite US Blog.

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Transforming Public Attractions for Events

Eventbrite UK

Looking for a quirky venue for your event? Then look no further than the UK’s fantastic array of museums, galleries and other public attractions. These venues offer unique backdrops, with pre-installed exhibits and artworks, and heaps of history and heritage to fascinate your attendees. They’re a great way to fast-track your event decor and theme […].

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Free-Agent, Lisa Block, Joins Velvet Chainsaw

Velvet Chainsaw

While many have been focused this winter on who is going to land free agents like Bryce Harper or Manny Machado, Lisa Block inked a deal to join the Velvet Chainsaw Consulting team! Lisa will join our team just in time for opening day – April 2, 2019 – as Executive Vice President, Conference Strategy & Design. Qualified. Lisa is one of the most respected, innovative and experienced event strategy professionals in the majors.

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5 Hot Spots To Find New Event Clients

Event Planning BluePrint

At first I didn’t think it would be difficult to get my event planning business up and running , but it turned out to be a challenge. While I did get clients in my very first month as an event planner, I also did many things wrong…. I didn’t charge enough so I lost money. I would get some clients, and then I’d lose some clients. I’d make some money, not make enough, make some more, not make enough again.

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Blockchain for Ticketing: A Complete Guide

EventMB

Blockchain ticketing is set to change the way event professionals sell tickets works for good. Yet the meaning of blockchain for the event industry is still obscure. The buzzword around it and poor coverage from industry media is making event professionals even more confused. So what is blockchain? Why will blockchain ticketing have an […]. The post Blockchain for Ticketing: A Complete Guide by EventMB Studio Team appeared first on [link].

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10 Event Email Marketing Examples That Convert ASAP

EventBank Insights

[link] Promoting your event takes a special mix of the physical and the digital world these days. You can't just put up some ads or posters and expect the world to rush to your doors on event day, there's a certain amount of targeting and care necessary to get the right audience to your event. Event Email Marketing is the best way as we see it.You've got your own contacts likely, and you know them best.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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7 Easy and Affordable Ways to Relax After Your Event

Picatic by Eventbrite

It’s in your nature to want to ride the momentum of one successful event right into the next one. But hold on – you deserve a break first. How often do you really get to do something relaxing and enjoyable for yourself that has nothing to do with work? Take the time to treat yourself […]. The post 7 Easy and Affordable Ways to Relax After Your Event appeared first on Eventbrite US Blog.

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Scaling Up – How to Grow From One Event to Multiple Events

Eventbrite UK

Has the time come to scale up your events business? According to our research, creators plan to run more events than ever in 2019. Nearly 60% of those who responded to our annual Pulse Report survey said they will increase the number of events they run this year. If you’re one of them and are […]. The post Scaling Up – How to Grow From One Event to Multiple Events appeared first on Eventbrite UK Blog.

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Welcome to the New Event Tech Podcast – Episode ZERO

Endless Events

Welcome to Event Tech Podcast Episode ZERO! We are so excited to launch this podcast focusing on the latest and most innovative tech. Join us weekly for a thought-provoking journey on how tech can evolve our industry. Our hosts Brandt Krueger of Event Technology Consulting & Will Curran of Endless Events will guide you through all things related to event technology and distill complex topics so that everyone can understand them, as well as give ideas on how to implement some of the technolog

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Attract Exhibitors to Your Trade Show With the Latest Event Tech

Event Age by Swapcard

Here’s how using the latest event technology will get great exhibitors coming to your shows, retain their loyalty and ensure they get the most out of their visit.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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9 Tech Tools Professional Speakers Should Master

EventMB

This is a sponsored post by Evenium. More information about Event Manager Blog’s sponsored posts. Standing out as a professional speaker is about more than just presenting good info. These technology tools can help you become a more effective, engaging and dynamic presenter. Speakers today are charged with a lot of interactive and social media […].

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3 Perfect Swag Bag Ideas for Event Organizers that Convert in 2019

EventBank Insights

[link] Does your event have nice booty?No, not that kind of booty, weirdo.I'm talking about products, giveaways, and swag bags. The pirate kind of booty. People love free swag. I mean, who doesn't? But as an event organizer, it just burns a hole in your pocket. But you know it doesn't have to, right?Swag Bags are one of the few things that I would confidently say 95% of attendees will grab on the way in or out of any event.

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9 Wrong Ways to Ask Event Survey Questions

Picatic by Eventbrite

The motto “there are no bad questions” does not apply to surveys. There is definitely a right and wrong way to ask attendees for feedback. The wrong way can confuse and annoy attendees — and ultimately lead to them giving up on your survey. It can also affect the accuracy of the answers you get. If […]. The post 9 Wrong Ways to Ask Event Survey Questions appeared first on Eventbrite US Blog.

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Scaling Up – How to Grow From One Event to Multiple Events

Eventbrite UK

Has the time come to scale up your events business? According to our research, creators plan to run more events than ever in 2019. Nearly 60% of those who responded to our annual Pulse Report survey said they will increase the number of events they run this year. If you’re one of them and are […]. The post Scaling Up – How to Grow From One Event to Multiple Events appeared first on Eventbrite UK Blog.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Show Your Attendees Some Health Love

Smart Meetings

After a long, exhausting meeting, the last thing on most attendees’ minds is eating healthy, but event professionals can do their part by ensuring attendees get the nutrition they need from their meals. In the latest Smart Meetings webinar, Toni Zoblotsky, director, B2B marketing and sales valet, Hilton Worldwide, offers a wide variety of foods that are healthy, fun and instagrammable, as well as a few recommendations to get attendees active.

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*?#! AV People Say – Whiteboard Wednesday

Endless Events

This Whiteboard Wednesday is all about the *?#! AV people say. If you’ve happened to catch our #EventIcons S**t Event Planners Say, then you know you are in for a treat! Brandt Krueger of Event Technology Consulting will be walking us through commonly heard s**t AV people say, as well as why they say it. This should help anyone who has heard these phrases before understand the reasoning behind them (and grab a few laughs along the way)!

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Change Your Event Sponsorship With This Free Report

EventMB

We are happy to release some of the most comprehensive research on event sponsorship ever released. We analyzed 350 event sponsorship packages in four sectors: ✔️ Healthcare ✔️ Finance ✔️ Tech ✔️ Luxury We gathered unprecedented insights on the following: ▶? The most popular items in sponsorship packages ▶?

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Ruby Conferences 2019: 6 Quality Options for Rubyists & the Ruby-Curious

Tito Blog | An Event Blog for Organisers

People call Ruby a beautiful, artful language and, with such high praise, it's easy to see why its enthusiasts love to meet in person to discuss its applications. Ruby 2.6.1 was released this week, so it seems there's no time like the present to talk about some events for Ruby programmers this year. We picked six taking place in 2019 to give you a wealth of options (get it?

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

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Write an Event Description That Will Sell Out Your One-of-a-Kind Experience

Picatic by Eventbrite

Your event is unique. So unique, in fact, that it seems impossible to briefly describe everything awesome about it in your event description. Yet this is a skill you need to effectively market your niche event online. To create the perfect description for your unique event — whether a laughter yoga class, period-accurate Regency tea […]. The post Write an Event Description That Will Sell Out Your One-of-a-Kind Experience appeared first on Eventbrite US Blog.

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9 Ways to Reach New Audiences for Your Events

Eventbrite UK

For most event creators, driving attendance is a number one concern – it’s what pays the bills, right? In order to thrive, you need to keep casting your net to bring in new customers. However, if you’re fishing in the same small pool, you might find that task gets progressively harder. According to nearly 65% […]. The post 9 Ways to Reach New Audiences for Your Events appeared first on Eventbrite UK Blog.

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Attract the Event Clients You Want

Event Planning BluePrint

If you don’t know what to say to prospective event clients, then you’ll meet people who might be interested in working with you, but they’re not going to be drawn to you. They’re not going to know what the next step is. They’re not going to know how to interact with you. They’re not going to be excited about the possibilities of working with you. You have to be able to say the right things.

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