February, 2025

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Why event planners often overlook the importance of attendee conversations

Conferences that Work

Event planners often overlook the importance of attendee conversations. Why does this happen? For a clue, read this AT&T advertisement promoting telephones in the 1900’s! A 1909 AT&T advertisement that promotes the telephone as broadcast & messaging technology. The_Implement_Of_The_Nation Here’s Kevin Kelly’s analysis of what AT&T totally missed about how telephones could be used. “Advertisements at the beginning of the last century tried to sell hesitant

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Five Insights on Designing Impactful Keynote Programs from Panasonic at CES 2025

Event Marketer

In a dark ballroom at The Venetian Expo in Las Vegas, a spark of light streams across the screens. The host, actor Anthony Mackie, approaches center stage and holds up an item: Panasonics story began over a century ago with thisthe double socket. This is the spark that ignited decades of innovation and passion, comfort and connection, to every corner of the globe.

2025 300
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HOW TO ORGANISE THE IDEAL HOME SHOW, GILES PERRY, IDEAL HOME SHOW DIRECTOR TELLS ALL

Prestige Events Magazine

Giles Perry is a driving force behind the Ideal Home Show , who has been leading the show for over 15 years, expanding its reach to include Spring and Christmas editions, as well as the Eat & Drink Festival, and The Cake & Bake Show. The Ideal Home Show, in partnership with La Redoute, which has been a cornerstone of British culture since 1908, is set to return to Olympia London from 21 st March to 6 th April 2025.

2025 278
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BK and Colleen’s Dream Team Wedding at The Hockey Hall of Fame

EventSource

Some love stories deserve a stage as grand as their tale, and BK and Colleen found theirs at the Hockey Hall of Fame. Set in the iconic Esso Great Hall , surrounded by the gleaming Stanley Cup and walls lined with hockey history, their wedding combined romance with an unmistakable reverence for the sport that brought them together. Designed Dream Events ensured the event flowed seamlessly, while Element Event Solutions added an artistic touch and personal flair to the space, with every corner te

Sports 267
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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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Case Study: A Masterclass in Goosebump Moments

Smart Meetings

Hosts Global Forum convened in Athens to celebrate ferocious creativity Destination Management Companies (DMCs) embody a wealth of resources for planners, helping with access for everything from transportation and entertainment to decor and gifting. They are strategic partners who can help build a program based on client goals and budgets. All of that was on display this week in Greece at the historic Hotel Grande Bretagne Athens as partners and clients gathered for Hosts Global Forum.

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2025 Experiential Marketing Trends You Need to Know

IMG

The future of experiential marketing is here! In 2025, brands will redefine audience engagement with AI-driven personalization, authentic storytelling, and community-first experiences. In-person events are back in high demand, offering meaningful human connections. Meanwhile, immersive technologies like AR/VR and AI influencers will create unforgettable, scalable interactions.

2025 195
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NBA All-Star 2025: Sponsor Activations from Google, Nike, Amex and More

Event Marketer

The 74 th annual NBA All-Star Game and its new mini tournament format received some harsh criticism , but when it came to brand activations and events hosted over the weekend, fans gave rave reviews. Throughout NBA All-Star 2025, hosted Feb. 14-16 in the San Francisco Bay Area, sponsors flooded the NBA Crossover experience at Moscone Center, as well as the leagues All-Star Alley activation space, with hands-on engagements built for hoops superfans and casual viewers alike.

2025 265
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Lime Venue Portfolio To Light Up Confex with ‘Kitchen Disco’ Activation

Prestige Events Magazine

– Brand to Launch S Guide as part of wider ESG Conversation Lime Venue Portfolio will be bringing a Kitchen Disco concept to International Confex (26-27 February) as it looks to continue a conversation with event organisers around ESG, and specifically around social and community impact programs at events. As well as contributing to the events content through its sponsorship of the People & Culture theatre, delivering two educational sessions, and convening a specialist roundtable at

Venues 255
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Joanna and Calvin’s Luxurious Wedding in Rich Reds and Golds at Casa Loma

EventSource

Joanna and Calvin envisioned a wedding that was bold, elegant, and full of warmth. With a stunning palette of deep reds and shimmering golds, their celebration exuded romance and sophistication! Casa Loma , with its grand architecture and timeless charm, was the perfect venue for their unforgettable day. Mango Studios captured stunning photographs, while Maven Films documented the heartfelt emotions on video.

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Beyond the Buzz: How to Turn Marketing Trends into Revenue-Driving Strategies

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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Smart Travel: Mystery Destination Flights Sell Out in 4 Minutes, Jordan Tourism Board Teams Up with Leading Travel App, Hyatt Announces New Brand Hyatt Select and More

Smart Meetings

Pondering whether Dubai would be the perfect fit for an upcoming meeting or event? The destinations Expo City has just secured two major pre-certifications you need to hear about. Or maybe Australia? Yet another major airline has announced plans for new direct flights for your attendees. Perhaps Jordan is calling? The countrys tourism board has teamed up with a leading travel app to spread the word on why you should keep its hat in the ring.

Tourism 246
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Women Leaders in Meetings: Liz Irving

EventMB

Skift Take: Liz Irving's journey to CEO of Clarion Events North America proves that sometimes the best career moves start with saying "yes" to the jobs nobody else wants. In a candid interview, Irving dishes on leadership, vulnerability as a superpower, and why you should never wait for permission to speak.

Meetings 193
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We need alternative platforms for communities and events

Conferences that Work

The corporate-owned platforms we rely on for professional and personal communities are increasingly failing to meet our needs. Major social media networks have become saturated with advertisements, data mining, and algorithmic controls that hinder authentic engagement. This shift poses significant threats to the integrity and autonomy of our online interactions.

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B-to-B Dream Team 2025: Meet Valerie Strehle

Event Marketer

Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to talk trends, best practices, and all things uniquely b-to-b. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it.

2025 279
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Barbican unveils tropical summer party packages for corporate and association events

Prestige Events Magazine

The Barbican, in partnership with caterer Searcys is offering event planners the opportunity to escape the hustle of the City this summer and immerse their guests in the lush surroundings of its tropical Conservatory. Nestled in the heart of London and home to over 1,500 species of exotic plants, this unique venue provides an inspiring backdrop for corporate and association events.

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Angel and Michael’s Enchanting Wonderland Wedding at Casa Loma

EventSource

Love has a way of bringing two souls together in the most beautiful harmony, and Angel and Michaels wedding was a perfect reflection of that enchantment. From the very first glance to the moment, they said I do, every detail of their wedding told a story of dreams fulfilled, promises made, and a future as bright as the sun that blessed their perfect day.

Venues 212
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New and Renovated: Seeking Adventure

Smart Meetings

If you’re seeking a sense of adventure, these new and renovated hotels are where youll find it. If you want to take your attendees on the journey of a lifetime, these new and renovated hotels are the place to do it. Whether you prefer to stay a little closer to home or venture far away, you’re certain to find an experience way outside your day to day here.

Hotels 242
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4 Simple Questions to Design Emotion Into Events

PCMA Convene

In a world overflowing with noise and endless options, an event that strikes an emotional chord stands out. Ive always been interested in how emotion can spur someone to action how the exact right words can inspire someone to make a change to their life, how hearing a story that tugs at the heartstrings can open someone up to make a donation to a cause, and how understanding why a piece of legislation threatens their livelihood can get even the most uninvolved person to call their local represe

Financial 105
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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10 strategies event businesses can use to communicate value to price-sensitive clients

Planning Pod

As event professionals, you pour your hearts and souls into crafting unforgettable experiences. But without the proper tools in your arsenal, the dreaded “price discussion” can leave even the most seasoned professional feeling deflated. Price-sensitive clients are a reality, and while its important to be accommodating, you also need to ensure your business thrives.

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Super Bowl LIX: The Sights, Sounds and Flavors We Took in Around the Big Easy

Event Marketer

This year marked New Orleans 11 th time hosting the Super Bowltying with Miami for the most NFL Championship gamesand, as expected, the Big Easy certainly showed it knows how to party. What else would we expect from the home of Mardi Gras? Local food, music, architecture and traditions shined through the events and experiences presented around the city ahead of Super Bowl LIX on Feb. 9, which saw the Philadelphia Eagles deny the Kansas City Chiefs a three-peat with a dominant win.

Apparel 274
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International Women’s Day 2025. How can we #AccelerateAction in hospitality?

Prestige Events Magazine

International Womens Day 2025 is calling for all to #AccelerateAction for gender equality. We hear from inspiring leaders from the hospitality and events industry on what this means to them, how they are taking action in their organisations and what further changes theyd like to see in order to #AccelerateAction. I celebrate the strength, resilience and innovation of women around the world, especially in business.

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Kelsey and Darcy’s Dreamy Wedding at The Royal Conservatory

EventSource

As their magical day unfolded, Kelsey and Darcy shimmered with pure love and bliss, filling the air with a sense of joy that touched the hearts of those who came to witness their wedding celebration at The Royal Conservatory. Thanks to Leann Weston Photography behind the lens, every moment of their day was beautifully preserved, turning them into lasting memories.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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New and Renovated: This Must Be the Place

Smart Meetings

Wherever you go, these new and renovated hotels offer the sense of place youre looking for. Three unique destinations, each with their own charm. Three new and renovated hotels, ideal for small to mid-size meetings and committed to bringing that destination to life. From The Biggest Little City to the Atlantic Ocean, and a historic gem in-between, your next meeting destination awaits.

Hotels 162
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How to Diversify Your Social Media Strategy for Events

PCMA Convene

If a campaign underperforms, making changes in real time ensures efficiency and effectiveness. If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. Just as with an investment portfolio, diversification is critical to mitigating risk and maximizing opportunity. But its not only about using multiple platforms, its about how they are used.

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Stunning Cultural Shot in Iconic Venue Wins Best Ever Event Photography Awards

Event Industry News

To celebrate its 10th Anniversary, the Event Photography Awards organised a special Best Ever contest which saw the ten past EPA Overall Winner images qualify for the final alongside the winners of fifteen Best Ever categories, judged through an online system that attracted votes from some 4,000 event industry professionals from over 40 countries across […]

Venues 105
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The Brief: Data Banks and Teddy Takeovers

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential cover data banks, Teddy Takeovers and scenes from the South Beach Wine & Food Festival. VITA COCO TAUNTS POPPI WITH A LOW-BUDGET VENDING MACHINE You know we cant resist a good brand trolling moment, so our hats go off to coconut water brand Vita Coco and its strategically low-budget vending machine experience that took place in New York last week.

Banking 267
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Culinary Olympian Andrew Saupe appointed Executive Chef at the HAC

Prestige Events Magazine

The Honourable Artillery Company (HAC) has appointed Andrew Saupe as Executive Chef. Saupe, who joined the HACs in-house catering partner Searcys in May 2023, brings over two decades of culinary expertise to the role. A former Warrant Officer Class One with 24 years of regular army service in the Royal Logistics Corps, Saupe has already made an impact on the HACs catering offer with the development of new innovative and seasonal menus.

2025 245
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Youwen and Qiushi’s Luxurious Garden Wedding at Hotel X Toronto

EventSource

If youre looking for wedding inspo, this ones got it all. Youwen and Qiushis wedding at Hotel X Toronto was such an amazing day! Fleur Weddings really nailed it with the planning and design, making everything come together effortlessly, and LaMemoir Wedding Photography did an incredible job capturing every moment. The day kicked off with Youwen and Qiushi getting ready for their most-awaited celebration.

Hotels 226
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Trending Insights: 3 Key Trends Shaping the Meetings Industry in 2025

Smart Meetings

As a luxury hotel sales director, youve seen how increasingly sophisticated meeting planners are becoming in their venue selection. Here are three pivotal trends that are transforming how premium properties can differentiate themselves and deliver exceptional value. Takeaway Tip: Suppliers who embrace these trends and market them effectively in their RFPs, proposals, and promotional materials will stand out as trusted partners for meeting planners. 1.

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