May, 2025

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How Event Planners Are Using AI in 2025

Smart Meetings

AI is becoming the ultimate planning assistant Whether planners are ready or not, artificial intelligence will significantly shape meetings and events. To stay ahead of the curve, planners need to understand how AI fits into their workflows and how to use it purposefully. Smart Meetings spoke with Chantal Sturk-Nadeau, vice president of Spark and PCMA Insights; Tim Hines, keynote speaker, business coach and chief marketing officer of Marketing Starter Group ; and Margaret Launzel-Pennes, chief v

2025 147
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The 7 Biggest AV Mistakes Meeting Planners Make—and How to Avoid Them

Smart Meetings

Veteran event tech expert Tim Albaum has some straight talk for planners In the whirlwind world of meetings and events, AV is often treated as a checklist item. Two screens, a black backdrop, some lights and youre good to goright? Not exactly. AV experts say this kind of rinse-and-repeat approach is one of the biggest mistakes planners make when designing memorable experiences.

Meetings 165
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Industry recognition for Sodexo’s Sustainability Director

Prestige Events Magazine

Sodexo UK & Irelands sustainability director, Claire Atkins Morris has been recognised by industry peers at the 2025 Footprint Awards receiving the Special Achievement Award for individuals who have made an outstanding contribution to sustainability and the environment. Appointed as sustainability director in 2021, Claire is responsible for delivering Sodexos social impact commitments in a collaborative and meaningful way.

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2025 Formula 1 Miami Grand Prix: Activations from Alo, LEGO, Liquid I.V., TAG Heuer and More

Event Marketer

The Formula 1 Crypto.com Miami Grand Prix took the city by storm last weekend, as fans braved heavy rain to watch their favorite drivers race around the Miami International Autodrome circuit at the Hard Rock Stadium complex, May 2-4. A sell-out crowd of close to 275,500 fans attended the three-day eventthat included practice and qualifying sessions leading into Saturdays Sprint race and Sundays main race, as well as the second race of the all-female F1 Academy racing series, which was ultimately

2025 255
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Engage Better, Gift Smarter, Win Big: Events That Deliver ROI

Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead

Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.

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A Mimosa And Emerald Inspo Styled Shoot

EventSource

There’s something unmistakably endearing to a wedding idea that both feels new and intimate, and this Fieldwork shoot had exactly that. The whole atmosphere was a manifesto of soft light, golden tones, and deliberate details. The story was beautifully captured by Jennifer van Son Photography , from the sweet flat lays to the naturally placed tablescapes that oozed with effortless sophistication.

Events 295

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Growing Your Credibility

Velvet Chainsaw

Gross profit is the metric that matters most to leaders. As a business event strategist, you can grow your credibility and value with your senior leadership by having your finger on the pulse of this metric. To arrive at your largest events gross profit, you need to connect the dots to apply attendance, revenue, and expense trends against your business model and industry.

2024 195
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IMEX Frankfurt: Lessons in Wellness from the European Way of Living

Smart Meetings

Theres a reason why so many wellness-forward conversations start with look at Europe. Europeans have a reputation for knowing how to live: not just work hard, but truly savor life. They draw boundaries, take their time at meals, walk more and prioritize social connection in a way thats both refreshing and inspiring for anyone coming from the always-on hustle of the U.S.

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Exclusive Collection launches new insight paper 

Prestige Events Magazine

NETWORKING4.0 looks at the cost of distraction at meetings and events Exclusive Collection has launched a new insight paper on navigating the impact of reduced attention spans at business events and conferences. The paper, NETWORKING4.0, is based on quantitative insights from clients and is co-authored by Peter Mandeno PhD, an expert in the science of human connection.

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Field Report: Five Game-Changing Trends from Google Cloud Next 25

Event Marketer

Photo: Alive Coverage A perfect mix of brand and business, Google Clouds flagship event, showcasing the transformative power of AI and its practical applications for companies, brought together over 36,000 industry tech professionals, developers, engineers, analysts and industry leaders to Mandalay Bay Convention Center in Las Vegas, April 9-11. The event opened with a keynote where Google Cloud and Google DeepMind announced bringing the AI-remastered The Wizard of Oz to Sphere this August, tran

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Prospect, Personalize, Profit: The New Way Sales & Marketing Teams Are Aligning with AI

Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant

AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.

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A Timeless Black and White Wedding at Copper Creek

EventSource

Some weddings just have that magical energythe kind that makes everyone feel the love in the air. Erica and Jean Pauls big day at Copper Creek was exactly that. It was stylish yet effortless, emotional yet full of fun. From their touching vows to the unforgettable party that followed, every moment felt meaningful. Mango Studios captured each heartfelt glance and joyful laugh, while TVE Productions ensured theyd have a beautiful film to relive it all.

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Brands Are Backing Out of This Year's Pride Events—But Some Are Stepping Up

BizBash

Production & Strategy Catering & Design Event Tech & Virtual Venues & Destinations Meetings & Trade Shows Sports Advertise Events Topics Production & Strategy Catering & Design Event Tech & Virtual Venues & Destinations Meetings & Trade Shows Sports Advertise Events Industry Buzz BizBash Lists Resources On-Demand White Papers & E-Books Podcast Magazine Events Awards Subscribe User Tools Follow BizBash Instagram icon LinkedIn icon Facebook icon Twitter X icon Pinterest icon YouTube icon TikTok Ab

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Mistakes Associations Make — Part 2

Conferences that Work

After four decades of founding associations, serving on non-profit boards, and designing and facilitating countless association meetings, Ive seen a lot. Enough, in fact, to spot patternsespecially when things go wrong. Earlier this year, I documented three common-but-overlooked mistakes associations make. Here are three more “Don’t do that!

Contracts 156
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Tips for Calming Attendee Anxiety from Hilton’s Welcoming Events Playbook

Smart Meetings

Extreme meeting preparedness is the new standard for putting Gen Z at ease Do you remember what it was like the first time you walked into a room full of strangers? How about the last time you knew no one at a cocktail party where you were expected to mix and mingle? Pretty intimidating, right? A meeting professionals job at its core is to make everyone feel welcome and connected.

Travel 244
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Exclusive Collection partners with Prept. Foundation. Promoting education and positive attitude to tomorrow’s foodies

Prestige Events Magazine

Media information for release 15th May 2025 Exclusive Collection partners with Prept. Foundation Promoting education and positive attitude to tomorrows foodies Exclusive Collection is partnering with charity Prept. Foundation to help drive young peoples education, appreciation and positive attitudes around food and cooking. Prepts immersive food education programme helps children and young people roll up their sleeves and get cooking.

Education 240
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5 Ways to Make Your Next Exhibit Program More Sustainable on a Budget

Event Marketer

Slowly but steadily, the trade show and events industry is taking tangible steps towards a more sustainable future, and making it easier for brands to meet their sustainability goals, or just be more responsible exhibitors, because its the right thing to do. Suppliers are putting systems in place that are becoming industry standards. Environmentally friendly choices dont immediately mean higher prices.

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Walking Meetings Are a Thing: What Planners Need to Know 

EventMB

Skift Take: Planners are finding that meeting and networking while walking is not just good for your health it also increases productivity and creativity.

Meetings 183
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How Chefs Making Waves Makes a Satiable Splash at Sea

BizBash

BizBash boarded the second sailing of Chefs Making Waves for an up-close taste of this unique floating fiesta. Learn about the plans and partners that made it a recipe for at-sea success.

Events 185
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Are You Feeling the Squeeze? The Cost of Meetings in 2025

Conferences that Work

In a May 8, 2025, post, the always insightful Dave Lutz shared some deeply troubling statistics on the current state of the meetings industry. I’ve emphasized a few of the more sobering takeaways and added a couple of links for context: “Pre-pandemic, top-performing annual meetings and trade shows that we analyzed yielded a gross profit of 5565 percent.

2025 156
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Smart Travel: Airbnb Launches New Services, Warning Signs for U.S. Travel, Hilton’s New Paris Hotel and More

Smart Meetings

Trying to decide which travel planning app fits your next event best? Airbnb is throwing its hat into the ring with a refresh that now offers on-demand services and curated experiences for groups on the go. Feeling bearish about domestic travel projections? A handful of major players just dropped their Q1 numbers, and the picture isnt all sunscreen and boarding passes.

Travel 204
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Eventist Collective Launches, Redefining Excellence in Hospitality 

Prestige Events Magazine

An industry-first, uniting four distinguished catering brands under one cohesive vision Marking a new era in corporate hospitality is the launch of Eventist Collective , a collaboration between renowned event catering brands, uniting to provide the ultimate hospitality experience. Bringing together the craftsmanship of event creation, catering and innovation, Eventist Collective aims to set the benchmark for the hospitality industry.

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How Long-haul Touring is Reshaping Crown Royal’s Experiential Portfolio

Event Marketer

Hadley Schafer, vp of Crown Royal at Diageo, talks big rigs, the brands purple motif, and connecting with the heartland The Crown Royal Rig is getting a lot of mileage. Launched at the start of the 2024 NFL season, the purple, branded 18-wheeler originally set out to tour NFL stadiums and U.S. cities with a tailgate experience rooted in whisky and generosity.

Apparel 263
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Top Destinations for Association Meetings

EventMB

Skift Take: Vienna returns to top of ICCA's city rankings, while the U.S. once again tops the country rankings. But that's only one side to ICCA's newly released report and data on international association meetings in 2024.

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A Classic and Elegant Affair

EventSource

Omar and Janine threw the kind of wedding party that everyone dreams ofmodern, stylish, and filled with love and laughter. They couple focused on celebrating with their closest family and friends, making sure every moment was unforgettable. Fivefeetabove Productions captured all the best moments, from the big laughs to the sweetest glances. With Eros Events Co. handling the details, everything came together effortlessly.

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Tame the Creative Mind During Meditation

Conferences that Work

August 2016. Northern New Mexico. I was deep into a five-day silent meditation retreat, surrounded by quaking aspens, mountain air, and breathtaking wilderness. But my brain wouldnt shut up. I couldn’t tame my creative mind. On the outside, I was the picture of calm. Inside? A storm of ideas. Blog post concepts. Fresh angles on my facilitation process.

2016 156
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Will Olympic Gold Mean a $30/Hour Wage for LAX and L.A. Hotel Workers?

Smart Meetings

The contest for Olympic gold in Los Angeles has already beguneven though the games dont start for three more years. In this case the gold could be in the paychecks of the citys airport and hotel workers. The outcome of the citys attempt to lift their wages and health-care benefits in the face of predictions of dire economic consequences by their employers may be known this week.

Hotels 214
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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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Students at beam’s All Members Meeting Urge Industry to Open Doors Wider

Prestige Events Magazine

One of the most powerful moments at beams 2025 All Members Meeting, held on 30 April 2025 at the Mercure Manchester Piccadilly Hotel, came from a panel of four confident, passionate final-year students from Manchester Metropolitan University, who shared their hopes, fears, and expectations for the future of employment in the events industry. Moderated by beam board member Caroline Medcalf, the session featured Senior Lecturer Jonathan Sibley and students – Lucy Hucklebridge-Key, Rummanah P

2025 247
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Q&A: Dating App Yuzu Builds Community with an Event-driven Campaign for AAPI Month

Event Marketer

A trend rising among several dating apps of late is taking meetups offline by hosting in-person events for users to connect outside of the endless digital swirl of swipes, likes and chats that often go nowhere. So when Yuzu, Match Groups new dating and social app for the Asian community, launched in January 2024, Cindy Lim, Yuzus head of brand, jumped right into an event strategy to drive brand awareness and app downloads.

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Gaylord Bets $1.3 Billion on West Coast Meetings With New Pacific Resort

EventMB

Skift Take: The long-awaited Gaylord Pacific Resort & Convention Center has officially opened. It's a high-stakes investment in Californias competitive meetings market amid economic uncertainty.

Meetings 155