PCMA & Swapcard Collaborate to Launch a Unified Digital Experience App

In an exciting development, the Professional Convention Management Association (PCMA) partners with Swapcard to introduce PCMA+, the unified digital app for PCMA events. This groundbreaking app will serve as the official event platform for the highly anticipated Educon event, scheduled to take place from June 25-28 in Montreal, Canada. 

With a focus on creating a digital-first hybrid event experience, PCMA+ aims to revolutionize how professionals engage and connect within the event industry. This partnership expansion signifies PCMA and Swapcard’s commitment toward enhancing the attendee event experience worldwide. 

 

Transforming the Event Experience

With cutting-edge technology and AI-powered capabilities, Swapcard will play a vital role in transforming the entire Educon event experience. As the official engagement and mobile app provider, Swapcard’s sophisticated content management system (CMS) will elevate the learning and networking opportunities for all Educon attendees. 

Additionally, the app will ensure that PCMA members worldwide remain actively engaged throughout the year while maximizing their networking opportunities, knowledge sharing, and overall satisfaction.

Sherrif Karamat, CAE, President & CEO of PCMA and CEMA, expressed his excitement about the partnership, stating:

Swapcard’s outstanding capabilities have consistently impressed PCMA's Convening EMEA participants over the past three years. This event app aligns perfectly with our goal of delivering superior event experiences while empowering participants to make the most of their time, maximizing networking opportunities, knowledge sharing, and overall satisfaction.

Building Engagement Beyond the Event

Swapcard's new community module is set to revolutionize engagement and content consumption during the event dates and after the event concludes. By connecting onsite and online audiences, the platform offers an unprecedented level of access and interaction for PCMA members, ensuring that the excitement and learning can continue long after the curtains close. This demonstrates the shared vision of Swapcard and PCMA to cultivate meaningful connections and foster a thriving global PCMA community.

Baptiste Boulard, CEO of Swapcard, voiced his enthusiasm for the collaboration, saying:

I'm thrilled about this pivotal expansion of our partnership, which is a direct reflection of the shared vision to cultivate meaningful connections and foster a thriving global PCMA community. At Swapcard, we believe that the power of community is integral to the event industry’s evolution. Our partnership with PCMA signifies our commitment to creating spaces where knowledge-sharing and networking extend beyond the bounds of individual events.

Paving the Way for a New Era

By merging event technology with the evolving needs of professionals, Swapcard and PCMA are leading the way into a new era for the event industry. The ultimate goal is to provide a unified event and community experience for all PCMA members, facilitating connections and knowledge sharing between chapters during the "interim periods" between events. This forward-thinking approach aims to enhance the value provided to PCMA members and showcases PCMA as an industry leader in adopting a digital-first mindset.

Conclusion

The collaboration between Swapcard and PCMA to launch PCMA+ marks a significant milestone in revolutionizing the event experience by embracing a digital-first mindset and fostering a global community. With Swapcard's innovative capabilities and PCMA's industry leadership, the event industry is set for a transformative future.

Julien Bouvier
Julien Bouvier

Director of Event Marketing

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