Thu.Jan 09, 2020

How to Build Your Buyers’ Trust with Event Marketing


Customers don’t buy from people that they don’t trust and there’s plenty of evidence to prove it. A recent report from LinkedIn found that trust is the #1 factor in closing deals - above ROI and price.

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Social Media In Events: How It Impacts Us & The Industry

Endless Events

We’re opening the new year of Event Brew with the topic of social media. The past decade saw an insane increase in the widespread use of social media. And what that meant for brands, companies, and businesses alike was a complete shift in paradigm.

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4 Ways Live Display Helps Events Create Memorable Brand Experiences

Socio Events

As an event professional, you know how important it is to connect your attendees and sponsors through memorable brand experiences. If you’ve invested in an event app, one of the best ways to do this is with Live Display.

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13 Pop-Ups Providing Over-the-Top Holiday Event Inspiration


Buzzy brands (think Target, Netflix, Buzzfeed, and more) and holiday haunts took festive activations to the next level with innovative-meets-Instagrammable pop-ups

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Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

18 Toronto Photographers Share Their Best of Wedding Photography from 2019


Over the last decade, our world has seen its fair share of changes and the wedding industry is no different! Millennials are now firmly in the driver’s seat when it comes to weddings with Gen Z-ers closely behind.

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More Trending

Breaking up With Exhibit Booths

PCMA Convene

The Warehousing Education and Research Council (WERC) tested out the Solutions Studio Sessions approach with learning pods at the 2018 and 2019 conventions. Approximately 1,000 logistics professionals attend the Warehousing Education and Research Council (WERC) conference each year.

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Events Industry Council showcases importance of its global role in tackling climate change

Event Industry News

Representatives from the EIC, IACC, MGM Resorts International and the Spanish Ministry for the Ecological Transition participated in a session held during the UN Climate Change Conference COP25.

2020 72

Creating An Effective Volunteer Survey


Volunteer surveys are essential to nonprofits and organizations that rely on volunteerism. Volunteer feedback is valuable to help improve everything from operational planning to company culture.

2020 68

December Highlights from Around the Web


We're sure you have a great list of event industry influencers that you follow on social media. But getting through all the tweets and posts that come your way can become overwhelming, Tips Industry Updates

2020 67

A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

Podcast: Digital marketing at ICC Belfast to drive revenue & exposure

Event Industry News

Joining our podcast host, James Dickson, on this week’s episode was ICC Belfast’s head of digital, Charlie McCloskey. During his time with us, he discussed how the venue utilises digital marketing to drive revenue and increase exposure. Charlie is the first head of digital at the ICC Belfast, having joined in April 2018. He designs and delivers the digital strategy for the venue, using its website and digital marketing channels (such as email marketing and social media) to accomplish his goals.

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MetMUnch Shows Its Okay to Play With Your Food

PCMA Convene

Nutritionist Haleh Moravej combines teaching and cooking as a way to get her students excited about sustainability, health, and wellness. MetMUnch photos). Haleh Moravej, a senior lecturer in nutritional sciences at Manchester Metropolitan University (MMU) in Manchester, U.K.,

Chiswick House & Gardens Trust appoint Food Show as exclusive catering partner for private hire events

Event Industry News

Innovative catering and events company, Food Show, has been appointed as the accredited sole caterer at Chiswick House & Gardens from 2021 – 2026.

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Build sustainable events in 5 simple steps


In 2019, we witnessed climate strike movements happening all over the world as consumers put more pressure on governments and industry to provide sustainable solutions to combat CO2 production, plastic packaging and waste.

Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

The Woodlands Event Centre at Wyboston Lakes Resort goes cashless

Event Industry News

The Woodlands Event Centre, the premier conference and event facility at Wyboston Lakes Resort will not take cash for payments at all from January onwards.

2020 52

Event Spotlight: The CXApp Goes Down Under

CXApp Blog - Events

Have CXApp will travel! Case Study Events

Smart AV ‘goes red’ to raise awareness of bone marrow charity, DKMS

Event Industry News

Smart AV, a leading global AV supplier, is encouraging clients, colleagues and the wider AV industry to support bone marrow charity DKMS by going red, changing their branding and asking people to ‘Swab 4 Smart’. .

2020 52

4 Wedding Business Trends to Level Up Your Company in 2020

All Seated

For most people, the new year is a time for setting resolutions to become a better version of yourself. If you run a business, you may have a similar process in your company as you’re swapping out for a new calendar.

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[Free Guide]: How to Run Virtual Events with Confidence

Virtual events open up a whole new world of possibilities for engaging your attendees. This best practices guide will help you make the most of your online conferences, summits, keynote presentations, and more.

Regent’s Conferences & Events significantly reduces carbon emissions with new English Three Choirs house wine

Event Industry News

Regent’s Conferences & Events has cut the carbon emissions attached to the delivery of its house wine by more than three quarters with the introduction of Cotswolds-based Three Choirs wine. In a bid to support more local businesses through sustainable choices, Regent’s has partnered with Jascots Wine Merchants to launch a house wine from one of England’s oldest, family-owned wineries, pioneering in sustainability.

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12 Imaginative Events and Activations from USA Today


USA Today knows a thing or two about hosting successful events. Learn the top tricks and best practices they use and how to apply them to your own event strategy. USA Today is an internationally distributed American newspaper that's been in circulation since 1982.

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