Mon.Oct 04, 2021

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These aren’t the unconferences you’re looking for

Conferences that Work

I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> Please stop doing this! There’s a big difference between unconferences and traditional events. Here’s how Wikipedia defines an unconference: “An unconference is a participant-driven meeting.” “Typically at an unconference, the agenda is created by the attendees at the beginning of the meeting. ” — Unconference

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GEVME Partners With Taggbox to Integrate Live Social Media Feeds Into Virtual Events

GEVME

We are pleased to announce the launch of our partnership with Taggbox , a User-Generated Content (UGC) platform that hosts UGC campaigns across different marketing touchpoints. This partnership will allow event organisers to capture the audience’s attention through interactive and customisable social tools that foster participation and provide a more immersive digital experience.

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5 Key Takeaways from Anthony Vade on Event Pricing Design

Attendease

With COVID-19 and the event industry pivoting from in-person to virtual formats, we saw a big shift from a pricing standpoint. Many events and conferences that used to have a high ticket value were now being offered in a virtual format for free (or for a fraction of the price of its in-person version). This change in pricing mentality brought yet another challenge to the industry.

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Best Practices for Vaccination and Testing Requirements at Events

EventMB

With constantly changing guidelines and inconsistent government mandates, handling Covid testing and vaccination requirements at live events is a complex challenge fraught with potential legal minefields. Here’s what veteran event planners and legal experts recommend. With all the uncertainty caused by emerging Covid variants, constantly shifting CDC recommendations and divergent government mandates, particularly in the […].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How Mobile Tours are Providing a Platform for COVID-friendly Engagement

Event Marketer

We’re calling it now: 2021 is officially the year of the mobile tour. The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. You can see the appeal: By meeting people where they are and delivering smaller experiences with fewer attendees, brands are relieving consumers’ pandemic-related pain p

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More Trending

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Consumers Used Smart Phones to Navigate a Curated Beauty Maze at This Sephora x Kohl’s Launch Event

Event Marketer

The mobile-first event offered plenty of opportunities for social sharing. As the store-within-a-store trend continues to gain momentum, Sephora and Kohl’s have emerged as two – key players. The launch of Sephora at Kohl’s is rolling out this year to more than 200 stores nationwide, and to boost awareness of the landmark partnership, the brands delivered a gamified, mobile-first activation outside their Ramsey, NJ location.

Retail 118
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5 Lessons From The Atlantic Festival’s Second Virtual Event

PCMA Convene

Actress and playwright Anna Deavere Smith performs an excerpt from a story by William Parker, a man who escaped slavery and published his harrowing experience in The Atlantic in February 1866. COVID forced The Atlantic , which has held The Atlantic Festival annually since 2008, to go virtual for the second time. Digiday spoke with Candace Montgomery, senior vice president and general manager of AtlanticLIVE, the media company’s live event division, to learn what they did differently for this yea

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Nine Pandemic-era Sampling Activations with Tasty Strategies

Event Marketer

From celebrity chef partnerships to restaurant menu infusions to unexpected food trucks, brands are leaning on a variety of tactics to deploy safe, yet satisfying, sampling experiences for eager consumers. And as they can operate at small scale and meet local health regulations, these events, by default, are often optimized for COVID safety. Here, we round up nine brands engaging consumer tastebuds and loyalty in the pandemic era.

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One Association Finds Data Is the ‘Silver Lining’ of Virtual Events

PCMA Convene

The 2021 International Society on Thrombosis and Haemostasis (ISTH) annual congress was all virtual and hosted from Philadelphia. In March 2020, the International Society on Thrombosis and Haemostasis (ISTH) announced that its annual congress, set to take place in Milan in July, would be moving to a virtual format. “That really did not afford us a lot of time to make that transition,” Lisa Astorga, ISTH’s director of meetings, told Convene at the time.

2020 98
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Not Your Mother’s Incentives… Or Even Last Year’s

SmartMeetings

Reward, of course, is the name of the game in incentives. But where once that rather predictably meant rounds of golf at a tony resort or umbrella drinks under a cerulean Caribbean sky, what’s this? Planting trees to replenish ancient forests with Fairmont Orchid or Fairmont Kea Lani in Hawaii ? Releasing baby turtles into the Pacific from a hatchery or participating in numerous CSR activities at Posadas resorts in Mexico ?

Travel 88
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A Sports Ticketing Company With A Difference: What Our Clients Say About Us

Python Events

Stadiums and sports fields across the UK are preparing for upcoming matches as the country recovers from the COVID pandemic. Sports fans are excited to resume attending events, as sports stadiums are now allowed to operate at full capacity once again. Using the right ticketing platform can help you take advantage of the recovery our industry is going through.

Sports 85
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How Amazon Prime is Huddling with Eco-conscious Brands to Draft Gen Z

Event Marketer

Amazon Prime Video is disrupting the college football tailgate scene with unexpected partners and a “socially conscious” experience as part of the 22-year-old traveling event platform, The Tailgate Tour. The brand’s Prime Video Pop-Up Tailgate Experience launched Sept. 11 at the Washington vs. Michigan game, and will activate every Saturday offering gamegoers a healthier pre-game experience at 13 college football games across the country.

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A Guide to Digital Business Cards in 2021

ePly

The past few years have brought abundant changes to the way events are handled, both in-person and virtual. One thing that hasn’t changed is the purpose of the event—forming connections. As the days of handshakes turn into elbow bumps or a friendly nod, so are paper business cards turning into a thing of the past. As an event planner, it is up to you to help forge the way with digital business cards.?.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Skiddle & NTIA launch £50k of bursaries to bolster events industry

Event Industry News

Skiddle has today announced £50,000 of bursaries are now available to kickstart the events industry, as part of a new ongoing partnership with the Night Time Industries Association. Skiddle’s Events Revival Fund, in partnership with the NTIA which promotes the unique contribution of the night time industry to the UK, will be awarded to events organisers in England, Ireland, Scotland and Wales to help rebuild the industry in the aftermath of the Covid-19 pandemic.

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The Special Event Soars

Special Events

The Special Event made its triumphant return in Miami

Events 105
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Lime Venue Portfolio launches Meetings for Change

Event Industry News

Lime Venue Portfolio has launched a new initiative to meeting and event organisers that will underline its commitment to sustainability within the industry. The announcement comes off the back of its ground-breaking ‘Chapter V’ Beyond Food Report, which launched earlier this week, and looked at the future of food in the meetings and events industry.

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AREA15 Adds Best-In-Class Projection System to Growing List of Events Capabilities

Exhibitor Magazine

LAS VEGAS  AREA15 has emerged as Las Vegas' most desirable new event venues, and its 7,000-square-foot indoor space, The Portal, recently added the.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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AEO and Circdata renew registration partnership for 2021/22

Event Industry News

Association of Event Organisers (AEO) is delighted to renew its strategic partnership with award-winning event registration company, Circdata for 2021/22. The partnership will include registration for the upcoming AEO Centenary Party (& Awards), hosted by the NEC at the Vox on the 10th December 2021, the AEO Forums taking place at the Business Design Centre on the 11th February 2022, the AEO Excellence Awards at Grosvenor House on 24th June 2022 and the AEO Conference on a date to be confirm

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Event Marketing Partners, LLC Announces Promotion of Tricia Daniels to President

Exhibitor Magazine

NEW JERSEY  Full-service event marketing agency Event Marketing Partners (EMP) today announced the promotion of Tricia Daniels to President. EMP spec.

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Adventics and Grip announce partnership

Event Industry News

Grip partners with adventics to accelerate growth through virtual events and hybrid experiences in DACH markets. Grip, the leading market engagement platform for virtual, hybrid and in person events, has announced a partnership with adventics, a European management consultancy that works exclusively and with great success for the international exhibition industry.

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Alliance Nationwide Exposition, The Hotel Show Pros, Offers 'Risk Free Contracts'

Exhibitor Magazine

WASHINGTON, DC. - Alliance Nationwide Exposition , The Hotel Show Pros, offers the 'Risk Free Contract,' accommodating event cancellations at any tim.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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Get Down to Business in Virginia Beach

Smart Meetings

Plan with Confidence. Virginia Beach may be all about soft sands and ocean waves, but planning your meeting here puts you right on solid ground. You’ll enjoy not only the full support of our team of meeting professionals – devoted to the details that make your event a success – but an entire network of hotels, restaurants, venues, attractions and services ready to pitch in.

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Purpose Programme: Rachel Jones

IEM

Rachel Jones. Events Officer at Teesside University. As part of our commitment to supporting the industry, we ran a pilot Purpose Programme which was a big hit and is now part of our membership benefits package, so we are talking to those people who took part about how it was for them. Q Why did you sign up to the programme? A I am at a point in my career where I feel well established in my role, but that I’m not sure what the next step is.

Events 52
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Get Down to Business in Virginia Beach

Smart Meetings

Plan with Confidence. Virginia Beach may be all about soft sands and ocean waves, but planning your meeting here puts you right on solid ground. You’ll enjoy not only the full support of our team of meeting professionals – devoted to the details that make your event a success – but an entire network of hotels, restaurants, venues, attractions and services ready to pitch in.

Hotels 52
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Planning Speaks Volumes: Hosting a Safe, Engaging Conference

Coterie Spark

As we continue to navigate what the “new normal” means for in-person gatherings around the world, we remain in what we call the Wild West of Conference Planning. That means it’s up to you, as an event host, and us, as its planners, to ensure that the show is as safe as possible. With that in mind, here are a few things to consider when planning your next conference: Government Mandates and Venue Requirements .

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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4 Tips to Improve Audience Engagement During Events

webMOBI

4 Tips to Improve Audience Engagement During Events Every event planner needs to come up with some ways or the other to engage their audience. This will make the event more vibrant, fun and also a good learning experience. In order to improve audience engagement, we need to keep up with time and use […].

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Why is the events industry decades behind the curve?

Prestige Events Magazine

US electric car maker Tesla Motors started work on the Tesla Roadster in 2004, which was first delivered to customers in 2008. The Harvard Business School credits the 1990’s as when sustainability in business finally came to meet head-on the longer term trend in consumer society. So why has it taken the events industry so long to engage with this topic?

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Tracking All Items Ordered with the Booked Items Query

Caterease

The post Tracking All Items Ordered with the Booked Items Query appeared first on Caterease.

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