Thu.Aug 25, 2022

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Grow Your LinkedIn Marketing in Three Steps

Picatic by Eventbrite

Home to more than 830 million professionals, LinkedIn is known as the “serious” social network. But it’s also become a serious player in social marketing. According to Sprout Social, LinkedIn marketing generates leads 277% more effectively than Facebook. But as any seasoned networker knows, heavy-handed schmoozing doesn’t make you many friends. No wonder the best […].

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Hybrid event planning: an executive guide and 6-month practical plan

SpotMe Blog

New to hybrid event planning? Not sure where to begin? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. The same survey found that it takes 38% of event planners longer to host a hybrid event than an in-person or virtual event. .

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Picking the Right Social Media Platform for Your Event Marketing

Picatic by Eventbrite

Cultivating a social media presence is an essential part of your event marketing strategy. According to Smart Insights, 58.4% of the global population uses social media — for more than two hours a day. This presents a major opportunity for reaching your audience where they’re already hanging out. Experts widely agree: Social media should be […].

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Keeping attendees engaged between events.

Expo Pass

Event marketing is typically done before and after the event. It’s what boosts attendance and revenue before check-in, and facilitates engagement after everyone goes home. But what should organizers be doing to keep attendees engaged between events? Also, how can we create that same energy and excitement we feel when an event is right around the corner?

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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The 14 Most Important KPIs for Event Audience Engagement

Endless Events

So, you’re planning a big event for your company — kudos to you! Event planning isn’t for the faint of heart; you certainly have a lot on your plate. Not only do you need to host a fantastic event , but you also need to prove that your event will get results. Let’s figure out how to measure your event audience engagement. . You want to kick off an event that not only delights attendees but also delivers quantifiable results for your brand.

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Transforming Your Association Marketing Through Compelling Storytelling

StraussCA

Marketers are storytellers, and gone are the days when it was a straight-up sales pitch, and customers would flock and buy. The narratives have changed from a long, tedious, lengthy detail list of features to quick, catchy, and compelling short messages that spark curiosity and enhance emotions. Apple did this when it launched Macintosh into this world in 1984, and the rest is history.

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Conventions Return to Indianapolis and Las Vegas

Smart Meetings

Conventions are continuing to return and are even exceeding pre-pandemic numbers. The U.S. travel association shared how as a result of the Covid-19 pandemic, the U.S. saw a decline of $211 billion in business travel spending in 2020, with $97 billion of that loss due to the cancellation of professional meetings and events related travel spending. Indianapolis, Las Vegas, and numerous other cities have since bounced back and are reporting high occupancies and big convention numbers to prove that

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31 Breast Cancer Awareness Fundraiser Ideas

Eventbrite UK

This October is Breast Cancer Awareness Month, and although there is never a bad time to fundraise for Breast Cancer Care, it’s the perfect month to make an impact with your event. Whether you’re a creator looking for breast cancer awareness activities for the workplace, a social group, or are even pivoting to online events, […].

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Cvent announced as a sponsor of Launchpad at Event Tech Live London

Event Industry News

Event Tech Live confirmed today that market-leading meetings, events, and hospitality technology provider Cvent, will be one of the sponsors for Event Tech Live’s (ETL) London Launchpad event. As part of the sponsorship, a Cvent representative will sit on the Launchpad Competition judging panel with other industry leaders to select this year’s Launchpad winner.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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15 Sparkling Bonfire Night Ideas

Eventbrite UK

Bonfire Night falls on the 5th of November each year to bring warmth, light, and sparkle to dark autumn nights. Whether this year will be your first Bonfire Night event or your fiftieth, switch things up and keep your guests engaged with ideas for everything from themed food to entertainment. Check out this article to […].

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The ASSEMBLY Show to Offer Guided Tours and a New Products Awards Program

Exhibitor Magazine

ROSEMONT, IL  The editors of ASSEMBLY Magazine are offering two ways for attendees of the 10th Annual ASSEMBLY Show to see the breadth and quality of.

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techsy Bytes: Liz riffs on Giving Attendee Lists to Sponsors

Techsytalk

ENOUGH with the attendee list sharing! In this short episode, Liz talks through why sharing your attendee list with sponsors has to stop. How can we help our sponsors be more creative in their approach to a winning partnership? We’d also LOVE to hear what you think! Click here to listen to the episode.

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What is the best event management software?

Eventscase Blog

When asked the question as to what is the best event management software, the first thing that comes to mind is always the type of customer service behind the solution. In my experience dealing with different clients as a project manager – most of them actually look for platforms where they feel comfortable and where they feel like they are being taken care of at a personal level.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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The Secrets of Planning Successful Catering

Event Guru

From weddings and parties to corporate meetings and conferences, catering is an important part of event planning. Finding the right catering option can help make your event a big success. Whether you need full service event catering or buffet tables, the following tips can help you tackle this part of event planning. Consider In-House Catering vs. Outside Catering Service.

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THE DILLY AWARDED GREEN KEY CERTIFICATION

Prestige Events Magazine

· West End London hotel achieves international environmental award. www.thedillylondon.com/sustainability. Newly independent West End London hotel, The Dilly, has just been presented with the international Green Key award – the leading standard for excellence in the field of environmental responsibility and sustainable operation within the tourism industry.

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7 Tools for Improving Student Engagement during Remote Learning

CadmiumCD

Remote learning has changed the face of higher education, with an overwhelming majority of schools reporting that at least some of their students would attend class solely online during the 2021-2022 school year. As remote learning has become the new norm, institutions of higher education have confronted a new challenge: how to best engage students from afar.

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techsy Bytes: Liz riffs on Giving Attendee Lists to Sponsors

Techsytalk

ENOUGH with the attendee list sharing! In this short episode, Liz talks through why sharing your attendee list with sponsors […].

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Who's News for August 25, 2022

Special Events

Special Events business news

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