Tue.Nov 23, 2021

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Crafting the Event Experience: A Guide to Experience Mapping

Event Farm

How do you hook the attention of your audience, build their excitement for your event, and design an event experience that exceeds their expectations while delivering the business outcomes you seek? Yes, you can do it all. Our in-house event experience technologist, Ryan Costello, co-founder of Event Farm and Chief Strategy Officer at MemberSuite, shared his trusted technique in our recent webinar: Crafting the Event Experience – Part 2: Experience Mapping.

Fashion 344
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The Complete Guide to Mastering Store Events: Retail Event Ideas, Tips, and Stories

Picatic by Eventbrite

Brick-and-mortar retailers have a key advantage over point-and-click shopping: there’s an actual space to bring people together. As a retailer, having a physical store gives you access to customers who share an interest in your store’s products. This connection is just waiting to grow. Creating in-store events is a great way to both bring your […].

Retail 195
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Demystifying Covid Testing: The Differences, Access and What It All Means for Travelers

Smart Meetings

After years of travel-banned holidays, we know you’re headed far out to your favorite corners of cities, woods and bluffs. But even with travel restrictions loosened, testing requirements and Covid-related rules still can make travel tricky. Not having the right documents could cost you your long-anticipated trip. And getting a Covid test with a reasonable turnaround time and accurate result should not be laborious, especially at this point.

Travel 111
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Planning the Perfect Christmas Festival to Celebrate With Your Community

Picatic by Eventbrite

Planning a Christmas festival is a great way to boost your brand, but since Christmas falls during an event-heavy time of the year, it’s important to make sure that your event stands out. Events during the winter holidays are the perfect way to take advantage of the festive spirit and create a memorable experience that attendees will […].

Retail 195
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Here’s Where Business Meetings and Travel Are Being Booked

Smart Meetings

Denver and Phoenix lead the way in the resurgence of business travel and meetings in the United States. That’s according to predictive data company Adara , which reports that both those Western cities are down only 29 percent for business trips booked in the last two months as compared to same period in 2019. Los Angeles and Atlanta are next in the Top 10, each down 35 percent as compared to 2019.

Travel 105

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How to Achieve Better Networking With Online Events

Nunify

Networking isn’t always the word you associate with virtual events. Maybe because it’s a newer concept, or it’s hard to wrap your head around mingling in a virtual space. You might think that since it’s not a typical feature of virtual event platforms. It’s often perceived to be more difficult than in-person events. Ever since 2020, virtual platforms are becoming increasingly sophisticated in allowing better networking opportunities – using features not typical of traditional webinars.

2020 88
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How to Combat Video Conferencing Fatigue

Glisser

During April 2020, the number of meeting participants using the video conferencing app, Zoom grew by 50% to 300 million daily log-ins. At the time, it equated to 100 million more online delegates than the previous month, forced to switch from physical to digital meeting interactions due to the coronavirus pandemic. By October last year, Microsoft Teams was also reporting rapid growth, with more than 115 million daily active users - an increase of 53% since April.

2020 59
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Feast It raises €5m to continue disruption of €900bn global events industry

Event Industry News

London-based Feast It has raised a €5m venture round led by Fuel Ventures and supported by Best Nights VC The tech platform is building the first operating system for the event industry; a two-sided marketplace that enables anyone to plan their dream event whilst empowering millions of independent event businesses with the tools they need to grow The company achieved €14m in annualised sales in 2021 and saw 2300% sales growth from Jan to Sept Since launch more than 80,000 people have used the pl

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FICP Adapted with Live Phoenix Event

Smart Meetings

Leadership with Financial & Insurance Conference Professionals (FICP) wanted to set an example. For the group’s 2021 FICP Annual Conference in Arizona, they put a stake in the desert early on that they would hold an in-person event at JW Marriott Phoenix Desert Ridge Resort & Spa for 500 fully vaccinated people Nov. 14-17. “Our hope is that once [attendees] attend this event, they’ll be able to go back to their leadership and incorporate many of the things we’ll be doing at our event thi

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Can you and your team navigate the Ugly Sweater Escape?

Event Industry News

Still pondering what to do with your co-workers at a holiday season party? Try escaping the ugly sweaters! A game on smartphones that encourages interaction between team members, has photo tasks and cooperation puzzles. In Ugly Holiday Sweater Escape, you are stuck in a freezing room. The atmosphere is getting colder and colder. However, there is an escape – a limited amount of sweaters everyone is after.

2021 52
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New Carbon Neutral logo supports ‘green wayfinding’ on venuedirectory.com

Prestige Events Magazine

The UK’s largest?database of green accredited?venues is helping planners with green wayfinding by showcasing venues that are working to be carbon neutral. Planners can easily find venues who have achieved a recognised carbon neutral status by the new Carbon Neutral logo displayed on each venue profile on venuedirectory.com. To gain this accolade, venues have to demonstrate a clear commitment to sustainability; prove that they completely understand their environmental impact and contributio

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Top 10 Unique Experiences for Holiday Parties

Unique Venues

Top 10 Unique Experiences for Holiday Parties. Presents to buy. Cookies to bake. Letters to send. Decorations to hang. And a party to plan. As the holiday season quickly approaches, Unique Venues wants to offer party planners everywhere some unique themes for your upcoming corporate party or your party with friends and family. These unique experiences will leave a lasting impression in the minds of your guests and make them excited about the next party you plan.

Retail 36
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THE LODGE HOTEL AT NEWBURY RACECOURSE TO RE-OPEN ITS DOORS IN NEW YEAR

Prestige Events Magazine

The 36-bedroom hotel at Newbury Racecourse will re-open its doors on Tuesday 4 January 2022, following its extended closure in March 2020 due to the COVID-19 pandemic. First opened in 2015, The Lodge sits right at the heart of the racecourse estate and offers a unique stay which echoes the charm and heritage of Newbury Racecourse. For those looking for an overnight stay with a difference whether its exploring the glorious surrounding countryside, travelling for business or somewhere to relax aft

Hotels 52
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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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A ‘Watershed Moment’ for Events — and the World

PCMA Convene

COP26 had more than 40,000 registered participants, including 22,274 party delegates, 14,124 observers, and 3,886 media. (Dean Calma/IAEA). It’s hard to think of a conference with higher stakes than COP26, which took place Oct. 31–Nov. 12 in Glasgow, Scotland. COP26 is shorthand for the 26th United Nations Climate Change Conference of the Parties, a summit which brought leaders from more than 130 nations together to negotiate a global plan to address climate change.

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Best End of Year Matching Gift Strategies To Raise More

Click & Pledge

The year-end giving season is rapidly approaching?—but is your nonprofit ready to make the most of it? Our top suggestion for elevating any fundraising campaign is through matching gifts. When donors secure gift matches from their employers for your fundraising efforts, they can essentially ensure their initial donation goes twice as far. While this is certainly true at all times, it’s especially vital to consider during the final days and weeks of the year when donors are already feeling partic

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Authors Urge Humanity to Remain Hopeful

PCMA Convene

“Each one of us has a critical role to play,” writes Katharine Mayhoe in her book, Saving Us: A Climate Scientist’s Case for Hope and Healing in a Divided World. Editor’s note: Renowned anthropologist Dr. Jane Goodall has said of the climate crisis, “What you do makes a difference, and you have to decide what kind of difference you want to make.

2021 95
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Climate Conferences on the Agenda

PCMA Convene

Rosamund Kissi-Debrah, a clean air advocate in London, speaks as part of TED’s The Countdown Summit. Her daughter, Ella Roberta, died in 2013 at nine years of age after a severe asthma attack. A 2020 inquest concluded that pollution from the South Circular Road in London was a contributing factor to the child’s death. Editor’s note: Renowned anthropologist Dr.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!