Velvet Chainsaw

MARCH 7, 2019

Putting the participant at the center of your conference programming by becoming more learner-centric, that is planning and offering education sessions that go beyond surface learning, is one of the biggest challenges facing conference organizers today. You need to enable participants to find meaningful and mentally stimulating experiences. The knowledge gap between the stage and the audience has shrunk substantially over the past decade.

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Picatic by Eventbrite

MARCH 7, 2019

Live video tells rich, intimate stories, making event-goers feel like they’re part of the action — which is why Facebook Live has become a standout format for reaching all types of attendees. Since 2016, the Facebook Live team reported that the number of Facebook Live broadcasts has doubled and the daily watch time quadrupled. It’s fair […]. The post 5 Creative Facebook Live Ideas for Your Event appeared first on Eventbrite US Blog.

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EventMB

MARCH 7, 2019

This is a sponsored post by TIDE. More information about Event Manager Blog’s sponsored posts. Every year, creative professionals working in experiential marketing, meeting/event planning, event design, and production attend TIDE to experience the latest in AV technology, showcase examples of extraordinary vision, and inspire each other. The pressure for creatives to come up with […].

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Picatic by Eventbrite

MARCH 7, 2019

With so many details on your plate, sitting down to write an event strategy plan probably sounds like more busy work. But if your entire team isn’t crystal clear on your event strategy, the lack of alignment will waste more time than you realize. Worse? You can’t afford to waste that time when the events […]. The post Create a Foolproof Event Strategy Plan With This Template appeared first on Eventbrite US Blog.

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Event Marketing

BizBash

MARCH 7, 2019

As laws begin to soften, experiential spaces centered around the hottest new health supplement are opening up and helping consumers chill out.

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Venues 81

Event Industry News

MARCH 7, 2019

Digital Barriers, the provider of edge-based IoT surveillance and security technologies, today announced that its cutting-edge facial recognition technology was successfully deployed at The O2 in London to enhance security at both The BRIT Awards (“BRITs”) in February and the National Television Awards (“NTAs”) in January. The technology was used to screen guests at multiple entrances at both events, which had a combined television audience of more than 10 million viewers.

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Technology Government Entertainment Venues 84

Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Featuring examples from Samsung, Spotify, Tesla and other top organizations. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. They’re basically a cost-effective strategy solution that, when executed correctly, ensures that buzz is generated while your team remains profitable.

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Marketing 2018 2010 Social Media 80

Smart Meetings

MARCH 7, 2019

Kimpton Everly Hotel in Los Angeles has implemented a ground-breaking program that is designed to deepen the bonds between guests at the property. The Stay Human Project began as a social experiment in 2018 to create genuine human connection. More than 50 guests stayed in Room 301 over the course of three months. Several parts of the experiment were created to strengthen relationships between people, including the following.

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Event Industry News

MARCH 7, 2019

DRPG creative communications group were part of the trailblazers to promote and provide input into this national apprenticeship scheme, the first and only scheme to be dedicated to events. This scheme has been a game changer for the events industry. First launched in 2016, the standard is now fully approved and recognised, and promoted through the Event Management Apprenticeship Programme.

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Eventory

MARCH 7, 2019

When emotions about 91st Academy Awards calmed down a little bit, it’s time to take a closer look at one of the most popular annual events during the year. Among tons of perfectly tailored dresses and suit, in between hot stars of the movie industry, there’s a unique marketing strategy that entrepreneurs can learn from. In this article, I’ll draw some lessons on the musts in brand awareness campaign based on the Oscars case.

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PCMA Convene

MARCH 7, 2019

In the late 1960s, when Philip Morris marketed Virginia Slims — the very first cigarette brand for women — the tobacco company came up with the slogan, “You’ve come a long way, baby.” As Convene has frequently reported, when it comes to being equally represented on the conference stage, women still have a long way to go. Today, on International Women’s Day, we look at one conference that recently came under fire for going too far in trying to make up the difference — by featuring only women scie

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Event Industry News

MARCH 7, 2019

By Katie Crocombe, director, 52eight3. This year’s slogan for International Women’s Day is #BalanceforBetter. This got me thinking about the things we should celebrate when it comes to women in our industry, rather than focusing on the negative barriers we still face (and really shouldn’t) as females in business in the 21 st century. I love my job, and as a woman in the event tech industry, I really want to shout about the fantastic work we all do.

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PCMA Convene

MARCH 7, 2019

Hosts Specs, a mole (from left), Ms. Rabbit, and Mr. Badger greet guests at the annual London QEII Centre showcase for event planners. (Petra Clayton/Whittlebury Custard). Attendee experience is “the holy grail of meeting planning,” according to CWT’s “2019 Meetings & Events Trends Report.” “For true success, the experience must generate the strongest audience engagement,” Vincent Schlegel , CWT’s marketing and strategy director for France, says in the report.

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Events

Townscript

MARCH 7, 2019

This Complete Marathon Planning Guide has two sections: How to Plan a Marathon The Ultimate Race Day Checklist Used By Top Race Directors (you are here) The Ultimate Race Day Checklist! Read More. The post The Ultimate Race Day Checklist used by Top Race Directors appeared first on Townscript Blog.

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PCMA Convene

MARCH 7, 2019

Seven bridges, including the Tyne Bridge (front), join Newcastle and Gateshead. The BIM Show Live 2019, a digital construction event, attracted “world leading experts in some incredible, next-generation subjects” to the area. (VisitBritain). BIM Show Live 2019 , a digital construction event in Newcastle Upon Tyne, had a direct tie to the city’s role as the building information modelling (BIM) capital of the U.K and a legacy goal of trying to woo a new generation into the indust

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Event Industry News

MARCH 7, 2019

This article is brought to you in association with Macroart. Agency Spotlight, the latest addition to the Event Industry News site, profiles the top of the pyramid, the design and creativity behind brand activations, experiences, exhibition USPs and the greater live event model. Sponsored by print specialist Macroart, these pages will profile agencies of all sizes, looking at how and why they started, with what ambition, key projects, relationships with the supply chain and a whole lot more besi

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Airlines Social Media Retail Automotive 61

PCMA Convene

MARCH 7, 2019

Attendees at PCMA’s Convening Leaders 2019 in Pittsburgh listen as to Main Stage speakers. PCMA recognizes industry women on International Women’s Day. (Jacob Slaton). Sherrif Karamat, CAE. PCMA stands with the world in celebrating International Women’s Day. It is hard to believe that in 2019 we still are struggling for equity for women and I want to acknowledge the passion, power, and dedication of all the women in the Business Events Community.

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2019 Speakers Meetings Events 56

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Events

Event Industry News

MARCH 7, 2019

Nikki Fhalora, Interim Head of Venue Hire and Catering at the Natural History Museum, shares her thoughts on what International Women’s Day, Friday 8 th March, means to the events industry. I feel lucky to work in an industry that encourages everyone to succeed and champions those that work hard, whether they are men or women. I have worked in the events industry since graduating with a degree in History in 2010, starting my career in an events planning agency, before moving onto a venue-hire sa

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Bizzabo

MARCH 7, 2019

See how leading brands are using guerilla marketing campaigns to make a big splash without busting their wallet. Featuring examples from Samsung, Spotify, Tesla and other leading brands. Guerilla marketing campaigns are one of the more unique event types. They’re basically a cost-effective strategy solution that, when executed correctly, ensures that buzz is generated while your team remains profitable.

Marketing 48

Marketing 2018 2010 Social Media 48

Event Industry News

MARCH 7, 2019

Global events company, Montgomery has announced the launch of a brand new Design and Build division, appointing FIT Show event director Nickie West to head it up. West will spearhead a portfolio which includes FIT Show, W Exhibition and Montgomery’s 50% of Surface Design Show. Part of her remit as Managing Director will be to grow the business through expansion and acquisition, increasing Montgomery’s offering within the home improvement, built environment and materials sectors.

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Smart Meetings

MARCH 7, 2019

For retreats and destination events, hitting the beach is a popular choice. Toes in the sand and salty air paired with turquoise waters is a definitive way to win over attendees. So, how do you find a destination that stands out from every other shore in the world? Plenty of destinations are aiming to make their beaches the most appealing. With thoughtful advertising campaigns dedicated to showcasing their unique features, cities and countries alike are determined to stand out.

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For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

Events

Event Industry News

MARCH 7, 2019

House production duo take their ‘live experience” on tour as LD Andy Emmerson and London rental specialist collaborate… Establishing themselves amongst today’s most in-demand deep house acts, Gorgon City have enjoyed enormous success in recent years with their signature blend of electronic, bass-driven anthems, including ‘Ready For Your Love’ and ‘Real Life’.

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2019 Travel Tech Venues 56

PCMA Convene

MARCH 7, 2019

The Hawai‘i Convention Center on O‘ahu is the first and only “public assembly convention center” to earn Leadership in Energy and Environmental Design (LEED) v4 Gold Certification from the U.S. Green Building Council. (Dana Edmunds/Hawaii Tourism Authority). Over the past two decades, environmental conservation has been a key component of operations throughout the Hawai’i Convention Center, a world-class global meeting venue centrally located between East and West on O’ahu in the Hawaiian Island

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Cvent: Event Marketing

MARCH 7, 2019

If you’ve recently attended an event and sensed unique anticipation in the air as the speaker took the stage or experienced a renewed sense of excitement and purpose as the keynote engaged the audience, chances are, that speaker was a woman. We are moving through a moment in history that has shined an overdue light upon the wisdom and importance of the achievements and stories of women.

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PCMA Convene

MARCH 7, 2019

Members of PCMA’s 20 in Their Twenties class of 2019 see a bright future for the business events industry, a future to which they plan to contribute. Raul Cavazos-Binder shares his impressions of and expectations for the industry. What do you like most about your job? There are so many things that I love about my job: getting to work with amazing destinations, making connections all over the world, and knowing that confirming programs to my clients’ destinations has a direct impact on local econ

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Negotiating 2019 Sustainability Hotels 40

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Events

Eventtia

MARCH 7, 2019

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PCMA Convene

MARCH 7, 2019

Your colleagues are on the move, find out who is going where. Stephanie Klett. Stephanie Klett, Wisconsin’s secretary of tourism for the past eight years, has been named president and chief executive officer of VISIT Lake Geneva, effective April 8. For 18 years, Klett was host of the Discover Wisconsin Television and Radio series, where she has continued to host on occasion.

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Cvent: Event Marketing

MARCH 7, 2019

Ground transportation accounts for just five percent of a meeting planner’s budget, but it represents 30 percent of the aggravation they experience in planning and managing an event. Event ground pain points include time spent sourcing ground transportation providers, managing numerous changes, staying current on flight manifests, and navigating complex invoicing processes.

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