Thu.Nov 22, 2018

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Case Study: Planners and Attendees Win at Gamification During MICE Club LIVE

Eventmobi

Gamification is one of the biggest buzzwords of the event tech industry. Pretty much everyone likes to play. Games have a certain addictive quality – but why? Besides the obvious incentive to win rewards like prizes, there are a number of reasons. For example, the challenge of taking on a tricky task gives a person a lot of satisfaction once they’ve solved the problem.

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Festival Executive appointed for Leeds International Festival 2019

Event Industry News

A number of exciting developments have come to the fore as Leeds International Festival (LIF) makes plans for its return in 2019. The festival is happy to announce Gemma Holsgrove as its new Festival Executive, just a month after receiving international acclaim for improving the image and vitality of city centres worldwide. The festival was presented with the Downtown Achievement Award of Excellence at last month’s awards held in Texas, USA.

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How to improve sales and marketing during an event? Build a Buyer Persona!

Eventory

In today’s market companies focus their actions on defining specific needs of the prospects. A Buyer Persona, often associated with sales departments only, can be now named the best method to increase sales. Used in the event planning process can significantly improve its effectiveness and therefore contribute to better sale effects. Why is it worth to use Buyer Personas while planning an event?

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6 Delicious Ways to Eat Those Thanksgiving Leftovers

Smart Meetings

Whether you’re a turkey or pie fan, there’s no arguing at the table when it comes to saving money and reducing waste. Check out Event Industry Council ‘s six delicious leftover creations that you can practice come Turkey Time—and perhaps even post-boardroom meeting spread time? You tell us! Share your innovative Thanksgiving leftover dishes on Twitter to be featured on @SmartMeetings.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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drp hosts Triumph Global Dealer Conference

Event Industry News

drp hosted British motorcycle manufacturer Triumph motorcycles’ Global Dealer Conference at the ExCel London from 23rd – 24 th October 2018. The conference gathered over 1,200 dealers from across the globe with the objective of communicating the ongoing future plans for the brand and future products. drp helped to deliver all aspects of the event experience, from creative positioning through to full execution of production, delegate engagement, and logistics to create an unforgettable even

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Tech Thursdays: Snake

Event Leadership Institute

In this week’s Tech Thursday, Michael Granek, President & COO of ELI, and Kevin from Clark’s AV answer the question “what is a snake?”. Kevin shares what snakes are used for, the cost benefits of using snakes, and more. Want to learn more about event technology? Check out the Event Leadership Institute’s Technical Meeting & Event Production Certificate online course or become a member to access our On-demand Video Class Library with over 150 educational videos!

Tech 40
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A Time to Give Thanks

a2z Innovation Insider

As I was starting to think about all the final details for us hosting our family for this Thanksgiving, it dawned on me how similar the holiday and the tradeshow and events industry are. No matter the size or how many people are coming, it takes a great deal of planning and hard work to pull off. We rely on many people and vendors to help execute a successful event.