Sun.Feb 24, 2019

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Hilton Introduces Signia Hilton, a Meetings & Events Focused Hotel Brand

PCMA Convene

An artist’s rendering of the Signia Hilton Indianapolis, seen from the Georgia St. entrance. (Hilton). Hilton has unveiled Signia Hilton, a new hotel brand that focuses on meetings and events, and announced the first three destinations where the brand will launch: Indianapolis, Atlanta, and Orlando. The brand has been designed to fill a gap in the upper end of the meetings and events space, said Chris Nassetta, Hilton’s president and CEO.

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Introducing a New Partnership with Tonic App

Eventtia

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Where Implicit-Bias Training Falls Short

PCMA Convene

Professor Neil Lewis (center) speaks about implicit bias at at the Society for Personality and Social Psychology 2019 annual convention in Portland, Oregon. (Photo courtesy Dr. Allison Earl). Implicit-bias training has become a popular method toward the goal of creating a more inclusive workplace. But according to Neil Lewis, professor of communication and social behavior at Cornell University, such training — which typically takes place over an afternoon — lacks the ability to change long-term

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How to Deliver the Brand Message at Your Next Event

eventplanner

Every single event carries a message. Whether that message is to raise awareness regarding climate change or build a community of followers, the same tools and means can be used for different objectives.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.