Attendease
OCTOBER 22, 2019
Having a deep understanding of your target audience is the first step to successfully achieve your organization’s goals. Whether your event is targeting consumers from a specific demographic or professionals from specific fields, having the right data at your disposal can be crucial to the success of your event. Here are three ways you could use attendee data and how you can gather it.
Gallus Events
OCTOBER 22, 2019
Every event planner or organizer knows that event reminders can cut down on no -shows and increase attendance. Whether the event requires an RSVP or not, event reminders can be a great way to keep attendees engaged and informed beforehand. Event reminders work: however, not all event reminders are effective. One way to increase the usefulness of your event reminders is to personalize them: makes recipients more likely to pay attention.
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Eventbrite UK
OCTOBER 22, 2019
Virtual and augmented reality continues to make big waves in marketing, thanks to its positive effect on consumer engagement. Expos and trade fairs offer brands the perfect opportunity to get their name out there and pull in new customers. The catch? There are often hundreds of exhibitors competing for attention, meaning standing out is imperative. […].
BizBash
OCTOBER 22, 2019
RuPaul's Drag Race star KimChi channeled her bold vision into a colorful, whimsical launch bash for KimChi Chic Beauty.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Stova
OCTOBER 22, 2019
Did you know that 82% of event planners say that networking is their attendees biggest priority? This stat comes to us through research conducted by Event Manager Blog. Chances are you fall into the 82% bucket, right? We’re right there with you. Networking is a huge driver in attendance and ticket sales and understanding the difference between networking and event matchmaking will be critical to your success.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Eventtia
OCTOBER 22, 2019
The recent surge of data available at our fingertips has brought new opportunities for businesses and event marketers.
atEvent
OCTOBER 22, 2019
Our recent webinar gave a deep dive into building integrated campaigns, specifically centered around events and webinars. To properly cover the topic we partnered with ON24 and SiriusDecisions to relate to the pressure demand generation leaders face when building integrated campaigns, and create a concrete set of actions businesses can take to seamlessly make live events and webinars a core part of their go-to-market approach.
Event Industry News
OCTOBER 22, 2019
Event Industry News caught up with the co-director, Johnny Lance, to learn what this year’s show had to offer the event industry. This year, The Showman’s Show welcomed over 325 exhibitors from all around the world to showcase their most innovative products and services. It received a significant increase in international exhibitors, indicating the strength of the UK event industry.
atEvent
OCTOBER 22, 2019
We get it. Your team goes to events to connect with leads, not deal with clunky interfaces, spotty WiFi, and a long list of qualifying questions. All these things get in the way of engaging potential customers and doing what they do best. It doesn’t have to be this way.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
OCTOBER 22, 2019
The Shocklogic team are back to exhibit at Event Tech Live again this year, at stand 1507. Shocklogic is a family-run company, which was founded in 1997. Our company was born out of our CEO and Founder, John Martinez, coming from a Professional Conference Organiser background, and his need for a way to streamline event management processes, and make the lives of event organisers easier, through the use of technology.
Endless Events
OCTOBER 22, 2019
Put your entrepreneur hats on, it’s time to discuss best event planning business practices! As event professionals, it’s important to understand business. And it’s important to understand this intricate world at its most fundamental level. Because at the end of the day, whether you’re a planner or owner of a third-party company, these things apply to you.
Ins'Tent
OCTOBER 22, 2019
Trade shows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a trade show exhibit adds up quickly. Luckily, you can deduct many trade show expenses when it’s time to submit your tax return. Here are the most common expenses and tax deductions when participating in exhibits.
Event Industry News
OCTOBER 22, 2019
It’s been crowned the number one venue every year since opening in 2007 and now The O2 arena celebrates over 25 million tickets being sold. The milestone comes after a run of sell out shows from Ariana Grande, Travis Scott and Muse over the summer. . 2019 has also seen a rise in first time performances from global stars including Daddy Yankee, George Ezra, Post Malone, Cher and Khalid with Bjork, Jim Jefferies, Krept & Konan, Liam Gallagher, The Chemical Brothers, The Lumineers and The World
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
SmartMeetings
OCTOBER 22, 2019
Editor’s note: This is a follow-up to the May 2018 article, 8 Low-Cost Tips for Making Conferences More Family-Friendly. Severine Bennet agreed to share, in her own words, how International Society of Political Psychology invested in supporting families at the association’s 2019 Annual Meeting. Family Friendly from the Start. Our meeting was held in Lisbon, Portugal, which is considered one of the safest countries and has a variety of family-friendly activities and sites to see.
Event Industry News
OCTOBER 22, 2019
Tappit, the global payment ecosystem for events, sports stadia and venues, has kicked off the winter season with a string of new deals, including three new UK partnerships: Winterland Milton Keynes, Terminal V and Jika Jika! This Christmas, Winterland Milton Keynes will transform Towcester Racecourse from the 23rd November to 5th January 2020 into a magical Winterland where guests can immerse themselves in all things festive.
Glisser
OCTOBER 22, 2019
Incentive. Internal events are time consuming, especially if the event lasts all day. You’re bound to have a high percentage of employees within your company that have a stressful workload and not enough time to do it, so getting them to a full-day event can be difficult. Paradoxically - short events can also discourage attendees as they may not think they’re worthwhile.
Event Industry News
OCTOBER 22, 2019
The Shocklogic team are back to exhibit at Event Tech Live again this year, at stand 1507. Shocklogic is a family-run company, which was founded in 1997. Our company was born out of our CEO and Founder, John Martinez, coming from a Professional Conference Organiser background, and his need for a way to streamline event management processes, and make the lives of event organisers easier, through the use of technology.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
EventSource
OCTOBER 22, 2019
One of the most exciting things about Toronto’s food scene stems from our tremendous pool of culinary talent, resulting in an industry of culinary indulgences that is second to none! With this in mind, the team at EventSource.ca created the Toronto Catering Showcase – a premium, once-a-year opportunity for guests to come experience taste creations from 12 of Toronto’s top caterers!
Event Industry News
OCTOBER 22, 2019
Paisley comes to Hargrove with extensive experience in the events industry. She most recently served as the vice president of business development for Red Velvet Event, Inc. in Austin, TX. Her role there focused not only on driving new business and revenue, but also financial management, strategic marketing, and oversight of event operations. Rachel has over 17 years of director-level experience, supporting other organisations such as Aztec Event and Tents, Redstone Hospitality, and Dolce Intern
G2Planet
OCTOBER 22, 2019
Event marketing is often the largest single line item in corporate event budgets because of its effectiveness at achieving key marketing objectives and building trust.
Event Industry News
OCTOBER 22, 2019
Blendr.io, an event technology integration platform, will be at stand 1506 at Event Tech Live (ETL) this year! ETL is an annual two-day exhibition that showcases the very best in event technology and will be hosted at the Old Truman Brewery on 6 th -7 th November. What is Blendr.io? Event organisers are starting to adopt a “best-of-breed” approach, selecting and combining multiple event tech and martech cloud platforms to build their event technology stacks.
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For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.
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