Wed.Jan 08, 2020

Third-party Planner Commission Cuts: Where Are We Now?


Many big hotel chains made headlines in 2018 when they decided to suddenly cut their group commission rates, affecting both event planners and their clients. Wild furor followed. Industry-wide fanfares of war. Then what happened? Silence.

2020 125

Make Email an Event Marketing a Priority in 2020: 3 Tips


The following blog post was originally published on 1/9/19, but updated on 1/8/20 for added value. Email is a powerful tool! It goes directly to your audience, is easy to consume, and inspires immediate action. That said, there are a few things you can (and should!) do to stand out from the pack.

2020 62

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How to Use Facebook Events for Live Music Promotion


Are you using Facebook Events to promote your gigs and festivals? You should be. Events are one of the social media giant’s many powerful tools for getting the word out and reaching fans. And Facebook is one of the top places where people discover things to do.

2020 93

Event Insurance: A Guide to Cost, Coverage, and Claims


Event planners always have concerns about the safety and security of events. As an event organizer, there is always the possibility of accidents occurring during an event. And some accidents might even lead to lawsuits which usually lead to even more costs.

2020 156

A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

EventSource’s Mega List of 2020 GTA Wedding Shows and Open Houses


Here we are again! The top of the new year always comes with a slew of wedding shows and open houses. There are some great ones coming up in the GTA that those of you who are just starting to plan won’t want to miss!

2020 96

More Trending

Event Lighting 101: Breaking Down Everything You Need To Know

Endless Events

Welcome to an exciting episode of Whiteboard Wednesday about event lighting 101! And let us just remind you, this is the first of the year. So we wanted to open 2020 with a relevant topic, and what’s better than lighting?

2020 83

What You Might Have Missed from This Past Season’s Benefits


Here's a look back at the ideas for decor, catering, and more from fund-raising events that took place in the fall around North America

2020 81

Universal Live inspires the next generation with Eureka! Spark Gallery

Event Industry News

Universal Live was appointed the technical partner to Eureka! The National Children’s Museum in Halifax for its most recent installations in the Spark Gallery. The interactive projects are the result of a collaboration between Universal Live, Eureka!

2020 80

Dates to Avoid Hosting Your Wedding in 2020 & 2021


So you just got engaged over the holiday season? Well congrats! After you’ve spent some time basking in the glow of your engagement announcement, it’s time to get down to business and start our planning journey!

2020 72

Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

12 Imaginative Events from QUALCOMM


Learn how tech giant Qualcomm hosts such amazing events and marketing initiatives. Qualcomm is a multinational telecommunications company that was founded in San Diego, CA in 1985.

2020 70

Aventri Goes Outside Event Tech for New CEO


A check-in kiosk powered by Aventri. Aventri has named a new CEO this week. Aventri Skift Take: New leadership comes to Aventri as it continues to battle rival Cvent in the event tech marketplace.

2020 68

How to Make Large Events More Personal


We’re too often focused on designing and planning flawless events, yet we don’t spend any time on making sure we’re providing truly personal experiences for our attendees. Why is that so important

2020 67

Sending email marketing campaigns for your events, the easy way

Event Industry News

Isn’t exporting your event registration data from one system, uploading it into another, segmenting it and then assigning it to a campaign a complete pain? We know it is, we’ve done it. We’re Jonas Event Technology.

2020 65

New Blood at One of Event Tech’s Top Players


WebSummit Lisbon 2019. Shown here is Pavilion 1 on day four at the Samsung booth. Technology is becoming more intergral to events. Web Summit / Flickr Skift Take: As event tech companies look to streamline their platforms, some will look outside the event sector for leaders to help lead the process.

2020 63

Marketing Your Event in a Digital World

Event Leadership Institute

Smarticle. READ TIME: 3 minutes. Depending on existing resources, event planners can avail themselves of a wide range of marketing channels for attendee acquisition. Traditional tactics like print advertising, email, and direct mail are still effective under certain circumstances.

2020 52

NEWS: A New Aventri CEO Takes the Helm


In case you haven't heard, Aventri has kicked off the new year with a major announcement: the appointment of our new CEO Jim Sharpe!

2020 52


Event Industry News

WE ARE EVENTS. WE ARE GROOVEYARD. Making A Personal Impact For the World’s Leading Brands Since 2001. Our creativity and flexibility in delivering unique event management for our clients is well recognised and our philosophy is simple “everything we do is centred around our clients “.

2020 52

Are Exhibitors Abandoning Trade Show Lead Retrieval?


Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy.

2020 52

How to Build the Perfect Corporate Event Planning Team

Eagle's Flight Corporate Events

Often times, the people tasked with organizing an internal corporate event are not event planners by training. If you’ve been assigned to plan and execute your company’s next corporate event, don’t panic.

2020 52

A Look at 2020 Lighting Trends for Special Events

Special Events

This event production expert points out top trends in lighting for 2020; look for an industrial vibe, neon accents and chic "sleek.&

2020 69

Event Tech Buyer’s Guide: Inject your audience with a shot of engagement with Educational Measures

Event Industry News

Transform your distracted delegates into engaged, involved participants with Educational Measures’ Array®. Educational Measures is the leading global provider of interactive event technology and intelligent meeting analytics. Its Array® technology captures and keeps audiences’ attention from the moment they walk into your meeting room. Want to learn more? Find it all in our Event Tech Buyer’s Guide ! This guide is available for 12 months and completely free to download.

2020 43

How Event Tech Turns Internal Events Into Employee Retention Engines


To the joy of American job-seekers, as of this writing the United States is experiencing the lowest unemployment rate in more than 30 years. The result? With an influx of career options, U.S. workers have got their swagger back.

2020 43

tfconnect and ESP Recruitment expand events talent partnership to the Middle East

Event Industry News

Specialist events talent recruitment companies, tfconnect and ESP Recruitment, recently announced a strategic partnership to work together globally to assist tfconnect clients with their senior talent needs. The early success of the joint venture (announced in October) has already led to an expansion of the alliance into the Middle East.

2020 43

Year-Round Engagement for Employee Resource Groups

Expo Logic

Does your organization have Employee Resource Groups? How effective or targeted is the communication between your organization and these groups? How effective is communication within the groups themselves? Event Tech Group’s Mobile 365™ platform transforms the way ERG members engage and communicate.

2020 36

Meetingselect and Certain partner to drive business value throughout enterprise event lifecycle

Event Industry News

Meetingselect, the global meeting management platform to book all-sized meetings worldwide, has announced a partnership with Certain, a leading enterprise event automation platform. This partnership will provide integrated strategic meetings management (SMM) solutions to Certain’s enterprise customers, enabling them to increase control over meeting spend and maximise the efficiency of their meetings and events (M&E) programmes.

2020 40

ExecSpace appoints industry veteran, Louise Lowe as commercial director

Event Industry News

ExecSpace, one of the UK’s leading venue-finding agencies, has appointed industry veteran, Louise Lowe, as commercial director. In her new role, Louise will be responsible for setting and executing the growth strategy; through contracted wins in the private sector, enhancing the existing customer experience, supplier engagement, driving business profitability and raising UK awareness for the company.

2020 40

2019 Chairman’s Award presented to Oscar Cerezales at Convening Leaders

Event Industry News

Gregory A. O’Dell, chair of PCMA’s board of directors, today announced Oscar Cerezales of MCI as the recipient of the 2019 Chairman’s Award. Cerezales, global executive vice president for MCI, was honoured for his significant contributions to PCMA and the business events industry, including his critical role in helping PCMA in building its Latin American audience. He has also co-developed strategic plans for PCMA’s regional advisory boards in the Asia-Pacific and EMEA regions.

2020 40