Mon.Aug 01, 2022

Event Lines Being Blurred

EventMB

Skift Take: A revenue crunch is driving B2B trade shows to open up to consumers. This may be another way distributed workforces are forcing a blending of our professional and personal lives. Lisa Skriloff Read the Complete Story On Skift Meetings. Event Design

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How to attract great consulting clients

Conferences that Work

These days I am blessed with clients who are a joy to work with. But that wasn’t always true. Here’s how I learned to attract great consulting clients. Read the full article at Conferences That Work The post How to attract great consulting clients appeared first on Conferences That Work.

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Roger Dow to Be Inducted into U.S. Travel Hall of Leaders

Smart Meetings

Outgoing U.S. Travel Association President and CEO Roger Dow will be inducted into U.S. Travel’s Hall of Leaders. Dow will be the 104th travel inductee to be named in the Hall of Leaders since its establishment in 1969. Dow worked with U.S. Travel for the last 17 years.

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Taco Bell Sashays into LGBTQ+ Hearts with a Drag Brunch Series

Event Marketer

The Cantinas were transformed into celebratory environments brimming with sequins and boas. Social monitoring has shown a major overlap between the drag community and Taco Bell’s fan community.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!

Twickenham Stadium to Use ‘Self-Destructing’ Plastic Cups

Prestige Events Magazine

Home of England Rugby to work with Lyfecycle to tackle ocean plastic pollution.

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More Trending

otherworld

SevenEvents

labelled the uks most immersive vr experience, otherworld is an open-world, virtual island. you experience this virtual island paradise with portals to sixteen unique vr experiences, through a virtual immersion pod where you can break away from reality and travel between ‘worlds’.

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Webtoon Turns Heads with Giant Catheads for a Street Marketing Stunt in New York City

Event Marketer

Webtoon’s cat-headed characters performed everyday activities in the streets while hinting at the show’s more sinister plot line.

2022 68

Planning a Networking Event that Actually Connects People

Eventbrite UK

Networking events – done well – can be a great way to build up a community. But how can you ensure that they do what they say on the tin? One thing hosting a networking event doesn’t mean is getting people together and hoping they’ll make a few new contacts.

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Inside Reddit’s Explorer-themed Cannes Lions Activation

Event Marketer

Reddit’s activation offered myriad photo ops showcasing its pop culture savvy, like the famous “This Is Fine” internet meme.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

Where do Virtual Events and Webinars sit in the Marketing Funnel?

Glisser

“Where do virtual events sit within the marketing funnel?” is one of those fundamental questions that B2B marketing directors should be asking their teams.

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How Maui Moisture Pampered Houseless Consumers with a Mobile Salon Experience

Event Marketer

Residents were treated to grooming services including shampooing, styling and fresh shaves featuring Maui’s products. Many of us take access to hot showers and nourishing meals for granted, but for the countless houseless residents of L.A.’s

2022 64

Gerd Leonhard: The B2B Potential of the Metaverse

Management Events

The next wave of digital change is on the horizon, with forward-looking companies considering a leap into the future via the metaverse. In fact, Gartner predicts that about 25% of people will spend at least an hour a day in the metaverse by 2026.

Episode 53: A Macro Perspective On Event Industry Challenges From Miguel Neves Of SKIFT Meetings

Techsytalk

From his seat as Editor-In-Chief at Skift Meetings, Miguel joins us to talk about some of the most pressing issues […]. The Event Hustler Show

2022 52

Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.

IHG Announces Partnership to Prevent Human Trafficking

Smart Meetings

A new partnership between IHG Hotels & Resorts and ECPAT-USA and Polaris focuses on bringing awareness to human trafficking and developing resources to actively combat it.

2022 52

Where do Virtual Events and Webinars sit in the Marketing Funnel?

Glisser

“Where do virtual events sit within the marketing funnel?” is one of those fundamental questions that B2B marketing directors should be asking their teams.

2022 52

When Your Supply Chain Is Human

Convene by PCMA

Team members from SA Expeditions take part in a kayak excursion during a team summit in Merida, Mexico. The travel company creates tours for groups that are big on social impact in the destination. Courtesy of SA Expeditions).

2022 52

Encore Plans to Help Meetings Industry Return Differently

Smart Meetings

2022 52

Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

From the Vine to Wine Toasts to 87% Email Open Rates With Eventbrite Boost

Eventbrite

When Ernest Hemingway wrote, “Wine is the most civilized thing in the world,” he was onto the grape’s ability to bring people together. Civilly bonding over a glass (or a bottle) is what From the Vine to Wine’s wine gatherings are all about.

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CTICC launches an all-inclusive sport and wellness exhibition, AllSport Expo

Event Industry News

The Cape Town International Convention Centre is delighted to announce the launch the much anticipated AllSport Expo in September 2022. This is a sport and wellness consumer exhibition for outdoor, indoor, and water sport, with a focus on health, nutrition, medical and wellness products.

Do You Need a License To Be an Event Planner?

QC Event School

So, you want to be an event planner? That’s great! Event planning is a fun and exciting industry, but it’s also a very competitive one. One of the first questions you’re probably wondering is, do you need a license to be an event planner?

2022 66

The Business of Events publishes 2022 International Planner Sentiment Report

Event Industry News

Following the launch of its 2022 programme, The Business of Events has today published the first of its market sector reports.

2022 67

Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

The Power of Language

Special Events

A few tips for curating the words you use about yourself and your business

2022 56

TEG appoints Toby Leighton-Pope as Managing Director of TEG EUROPE

Event Industry News

TEG is delighted to announce that live music veteran, Toby Leighton-Pope, has joined the newly formed TEG EUROPE in the position of Managing Director.

2022 65

Eagle Management Group Introduces as Brandi Houle Account Manager

Exhibitor Magazine

Wenonah, NJ - Eagle Management Group ('Eagle') hires Brandi Houle as an Account Manager. Houle's 16+ years in the trade show industry have given her p. People

4 Data-Driven Marketing Strategies for Your Association

CadmiumCD

Whether your association is hosting a virtual event or launching an online course series , it’s crucial that you’re marketing to the right audience in the right ways.

2022 52

Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

EXHIBITOR Launches Online Portal Featuring 2022 'Top 40' Exhibit Producers

Exhibitor Magazine

Earlier this year, EXHIBITOR magazine (the award-winning monthly magazine featuring best practices in trade show marketing) and Find It  Marketplace. Awards, EXHIBITOR News

2022 54

For Better Results, Become a Better Listener

MeetingsNet

How well meeting planners listen to colleagues, management, suppliers, and others can be improved by practicing four things. In turn, planners can enhance their work performance—and their career path.

2022 52

Convention Data Services Inks Multi-show Deal with Clarion Events North America for Registration, Lead Management, Integrations, and Contact Center Services from 2023�2025

Exhibitor Magazine

Bourne, MA  Clarion Events North America has selected Convention Data Services (CDS) to. provide registration, lead management, integrations, and c. Company News

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