Event Marketer
JUNE 16, 2025
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover BagMobiles, floating activations and Komboomcha Boxes. LIPTON’S ‘KOMBOOMCHA BOX’ GETS BRITS IN THE GROOVE There’s a “sun’s out, buns out” vibe infiltrating the industry as a host of brands celebrate the onset of summer with feel-good outdoor events designed to get the seasonal party started.
BizBash
JUNE 16, 2025
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IMG
JUNE 16, 2025
Gen Z isn’t just attending events—they’re reshaping what events are. At Innovate Marketing Group, we’ve seen firsthand that this generation craves more than just photo ops and swag bags. They want meaning. They want movement. They want moments that feel like them. So how do we design experiences that click with Gen Z? Here’s how we’re doing it: Shorter Formats, Stronger Impact Think punchy panels , immersive pop-ups, and workshops with takeaways they can actually use.
Conferences that Work
JUNE 16, 2025
When we commit to a future action or outcome, we also implicitly or explicitly commit to the steps required to make it happen. This typically sets us down two paths: planning and worrying. Planning involves strategy, sequencing, and intentionality. It lives in the thinking brain—the part that envisions steps, evaluates scenarios, and acts. Worrying, on the other hand, resides in our emotional centers.
Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead
Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.
Event Marketer
JUNE 16, 2025
Exhibit industry news for corporate trade show marketers, featuring intel on research, trends, and company updates. Celebrate Global Exhibitions Day The world’s top exhibition organizers, Clarion Events, Comexposium, Emerald, Informa, and RX, joined forces on June 4 to celebrate the 10th edition of Global Exhibitions Day (GED). Under the theme “Exhibitions Unleash Potential,” the milestone event, “underscores the invaluable role of exhibitions in driving multi-industry growth through in-pe
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
JUNE 16, 2025
The generation that gets all of its information from social media has officially entered… the workforce. And that means event marketers have to work more thoughtfully than ever to craft impactful event strategies that can transform these digital natives into brand loyalists in the real world. Finding out what makes Generation Z (consumers born between 1997 and 2012) tick was the topic of the hour at a recent panel discussion hosted by Destination Toronto, where (mostly) Gen Z event professionals
Smart Meetings
JUNE 16, 2025
Celebrate International Yoga Day with your team and attendees For many planners and attendees, this time of year marks the midpoint of a calendar that rarely slows down. But fear not—your day of respite is closer than you think. June 21 marks the 11th annual International Day of Yoga, themed this year around “ Yoga for One Earth, One Health. ” The goal of International Yoga Day is to raise awareness of yoga’s benefits while encouraging individuals to stay physically active and make healthi
BizBash
JUNE 16, 2025
The event—known for its out-of-the-box experiences—returned to the Grand Quay with the theme "Motion: The Art of Taking Action.
Event Marketer
JUNE 16, 2025
Part architectural showcase, part trade show, part biennale, Expo 2025 Osaka, Kansai, Japan, is taking place between April and October 2025 and is expected to attract more than 28 million visitors to the artificial island of Yumeshima, making it one of the largest gatherings of the year. Taking place 55 years since the Osaka Expo ‘70, the world expo features 158 pavilions that represent nations, companies and organizations, designed to respond to the overall theme, “Designing Future Society for
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
Exhibitor Magazine
JUNE 16, 2025
RIMINI, ITALY - Italian Exhibition Group (IEG) has won the UFI Digital Innovation Award 2025, the prestigious international award promoted by UFI - Th.
Event Industry News
JUNE 16, 2025
By James Connell, Production Director at Event Concept In an age of digital saturation, live events offer more than just the opportunity for a single moment of connection. They’re a chance to create physical environments that leave a lasting mark.
Exhibitor Magazine
JUNE 16, 2025
Robust attendance, expansive international participation, and forward-thinking innovation defined Globus Event's BUILD ASIA Mega Show, held from 28 to.
Event Industry News
JUNE 16, 2025
RSVPify, a leading event registration and ticketing platform, announced today a new partnership with Expo Pass, a premier provider of event badge-printing solutions, to offer seamless badge printing services to RSVPify users. The partnership will empower event organizers to elevate the onsite experience for attendees through convenient, professional-quality badge creation.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Exhibitor Magazine
JUNE 16, 2025
TYSONS, VA � Cvent, an industry-leading meetings, events, and hospitality technology provider, today announced that, for the second consecutive year,
Event Industry News
JUNE 16, 2025
Live events and business communications agency TFI Lodestar has this week joined forces with Coventry University’s School of Management, laying the foundations for what is expected to be a long-term relationship in memory of Phil Watton, TFI Lodestar’s co-founder and an alumnus of the university. The announcement comes on the first anniversary of Phil’s passing.
MPI
JUNE 16, 2025
MPI had a very strong connection to St. Louis long before this week’s WEC. The MPI St. Louis Area Chapter is one of our first chapters, and many local industry professionals have led or been recognized by MPI at the international level.
Canadian Special Events
JUNE 16, 2025
Chef Ariel is at the heart of every Chef de la Mesa experience. He is a visionary whose culinary journey blends tradition, passion, and innovation. Known for his artistic presentation and bold flavours, Ariel brings more than just food to the table—he brings a story. Born into a bustling Latin American household, Ariel’s earliest memories revolved around food, family, and an unwavering sense of hospitality.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
UNATION
JUNE 16, 2025
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Event Marketer
JUNE 16, 2025
There’s a reason why Expo 2025 Osaka offers a season pass. It’s impossible to see and experience everything it has to offer on one trip from a logistical standpoint and due to sensory overload. Many pavilions require advance reservations through lotteries, which makes sense for managing the crowds, but also creates a significant barrier to entrance.
EventSource
JUNE 16, 2025
Your wedding entrance song isn’t just music, it’s the heartbeat of the celebration. This one choice can set the tone for the night, reflect your unique style as a couple, and energize your guests for the festivities ahead. From romantic ballads to upbeat anthems, your song creates a memory that lasts long after the party’s over. Whether you’re dreaming of a classic vibe, a fun pop tune, or a show-stopping dramatic number, this guide will help you pick the perfect bride and groom entrance songs.
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