Unlocking the Power of DJing for Exceptional Experience Design: Crafting Unforgettable Events that Check All the Boxes

DJ Graffiti, also known as The Keynote DJ, has forged a unique path in his career. Starting out as a renowned club and concert DJ in Detroit, he shared stages with music icons like Eminem, Beyoncé, Jay-Z, Snoop Dogg, and Big Sean. However, he took an unconventional turn by leveraging his law and business degrees to establish a digital marketing agency.

Despite his achievements in the business world, DJ Graffiti felt a lack of personal fulfillment. The COVID-19 pandemic prompted a significant change as he began hosting virtual DJ sets on platforms like Facebook, YouTube, and Twitch, offering an escape through music. He felt a tangible connection with his virtual audience, igniting his passion to bring positivity to others.

Recognizing his calling, DJ Graffiti now extends his DJ services to corporations for virtual and in-person events. He collaborates closely with clients, utilizing his background in sales, marketing, and public speaking to create tailor-made interactive experiences that uplift and unite diverse audiences.

At the core of his mission is the belief in the power of music to nourish the soul and provide solace. DJ Graffiti’s sets inspire contemplation and creativity, and he aspires to build enduring relationships with clients, including GitLab, Nike, Google, Campbell’s, Cisco, Workday, Dell, ManyChat, and SAS.

Discover how DJing can teach you about experience design and how to craft unforgettable events that check all the boxes as we chat with DJ Graffiti, The Keynote DJ.

A Little Help From our Friends

In this episode, we’ve got some visual aid to assist those taking their first steps in event design. Discover the Event Canvas™️ methodology, a universal visual language for event design created by Ruud Janssen and Roel Frissen. Dive deeper by clicking the link below!

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Event Canvas

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Keith Johnston

Keith is the Managing Partner of i3 Events but is most widely known as the outspoken publisher of the event industry blog PlannerWire. In addition to co-hosting the Bullet List and Event Tech Pull Up Podcasts, he has been featured in Plan Your Meetings, Associations Now, Convene, Event Solutions, and has appeared on the cover of Midwest Meetings Magazine.

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