Top Tips on Marketing your Conferences and Events
Eventinterface
APRIL 24, 2018
Normal. 0. false. false. false. EN-US. X-NONE. X-NONE. Traditional marketing techniques no longer work. Attendees change their identities faster than a chameleon changes color. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!
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