Thu.Jul 12, 2018

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3 Ways to Amplify Brand Loyalty at Your Events

Eventmobi

One of the most important aspects of your attendees’ experience is engaging with your organization. Whether your organization is a non-profit association or multinational corporation, ensuring consistent and compelling event branding should always be one of your guiding stars when it comes to designing a top notch event experience for your attendees to amplify your brand loyalty.

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Conference Innovation Through Paradigm Busting

Velvet Chainsaw

A strong driving force lies just beneath what you do on a daily basis. It is the unspoken, unrecognized, and unquestioned assumptions that steer your thinking, decisions and actions. These views developed over time and through education, experiences and interactions with others. These mental models are deeply embedded in our conference planning and management practices.

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4 Ways Technology Can Spruce Up Your Corporate Seminar

GEVME

When it comes to the world of corporate events, there are countless trends and ideas constantly emerging that one needs to understand and implement in their own event, from event ideas to cutting-edge technologies. However, the one thing that can set your corporate seminar apart is how seamless the entire execution of the event is for the attendees.

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8 Steps to Kickoff & Create Buzz for Your Event Rebranding

EventMB

This is a sponsored post written by Kristen Carvalho, Director of Events and Content Marketing at Aventri. More information about Event Manager Blog’s sponsored posts. Why do events and organizations rebrand? Over time things become stale, you want to stay fresh with your business and event. Maybe you had a name that you wanted to shake or […].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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A killer post–event report for partners: what data it calls for?

Eventory

Reading Time: 6 minutes Bear in mind, that the event doesn’t end when the last visitors leave the venue. All leads require nurturing. And partners will be grateful for a thank you email with the detailed post-event report. The platforms for event organizers gather all kinds of data. What is important enough to be put in the post-event summary report ?

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How to Measure Event Marketing Success

Endless Events

As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Top Event Marketing Strategies For Increased Engagement

Meeting Application

Unless it’s some sort of a secret gathering, you probably want as many people to attend your event as possible. At the same time, you’d like to see them responsive and engaged, instead of just mindlessly wandering around the venue. There are certain steps you can take to boost the attendance and get people engrossed in your show. Here are top event marketing strategies for increased engagement.

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New CVB President Barry E. White Sings Chattanooga’s Praises

Connect Your Meetings

Just like legendary singer Barry White’s greatest hit, “Can’t Get Enough of Your Love Baby,” Barry E. White couldn’t get enough of Tennessee— Chattanooga , specifically. Barry E. White was born in Kingsport, Tennessee, so it’s befitting that he returned to his home state last year to become president and CEO of the Chattanooga CVB after serving leading the Augusta (Georgia) CVB for 23 years.

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Event Technology Awards Judges’ Spotlight: Alison Church

Event Industry News

Returning as a judge for the 2018 Event Technology Awards is Alison Church, Marketing Director at Easyfairs. Alison is an experienced exhibition and conference marketing professional with 17 years’ experience encompassing conferences, exhibitions, marketing and PR. She is as passionate about delivering exceptional events to both exhibitors and visitors as she is about travelling the world in her spare time.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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10 Terrific Themes for Corporate Events

Cvent: Event Marketing

Whether you’re planning business meetings, brainstorming sessions, galas, or teambuilding, the right theme will set the tone for corporate events. Themes can also be instrumental in conveying complex information during presentations, conferences, and training and development programs. Use your theme to drive decisions about venues, menu selections, messaging, graphics, music, and entertainment.

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etouches announces rebrand to Aventri

Event Industry News

etouches, the leading global provider of innovative event management software solutions, announced today it is rebranding to Aventri. Since 2008, etouches has provided event management and venue sourcing solutions to a broad set of customers worldwide. The rebrand embraces a new era of opportunity, focusing on the power of facilitating meaningful personal connections.

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EBC Spotlight: Where Customers Are a Passion and a Priority

CXApp Blog - Events

When customers are your passion and priority, you craft all of the sensory experiences to impress and delight them. What you see, how you're treated, what you smell, taste. it's all a part of the package. In order to accelerate business you have to the right innovations in place today and planning for the next innovations of tomorrow that support every step of the customer experience journey when they are on-site at your EBC -or- Customer Experience Center.

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Moët & Chandon Dining Experience set to wow at The July Festival in Newmarket

Event Industry News

Celebrating a relationship that goes back 110 years, the Moët & Chandon Dining Experience is returning to Newmarket Racecourse for a second year. The collaboration between Jockey Club Catering, Newmarket Racecourse and Moët & Chandon pairs fine dining and horseracing, will this year have a culinary focus around delicious vegetarian dishes. Jockey Club Catering Head Chef at Newmarket Racecourse, Damian Adams, said: “When creating this year’s menu we were inspired by seasonal produce and t

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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New financing to launch Data Stream, an enterprise event data product

Eventbase

We’re excited to announce that we’ve received new funding to further accelerate growth and support the launch of our new enterprise event data product, Data Stream. Madrona Venture Group, which led our previous round of funding, participated along with a new investor, Kensington Capital Partners via the BC Tech Fund. We also recently received additional financing from Silicon Valley Bank and Espresso Capital.

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ExCeL London strengthens Marketing & Communications Team

Event Industry News

ExCeL London has strengthened its Marketing & Communications Team with the appointment of Emma Charter in the role of Marketing Manager. Emma’s role will focus on Conferences & Events, with responsibility for the corporate and agency market, as well as association business, across the UK, Europe and North America. She will also have marketing responsibility for CentrEd at ExCeL, the venue’s dedicated meeting and training facility.

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The 5 KEY Things You Need To Ask When Looking For A Ground Transportation Provider

Cvent: Event Marketing

Over the last 17+ years MUV has participated in countless RFPs, attended thousands of client meetings, and participated in hundreds of event conferences. The meetings and events industry continues to change drastically with disruptive technology, evolving regulations, and a more savvy client. Despite so much innovation in the industry, ground transportation providers are still being asked questions that they were asked 17 years ago.

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How to Evaluate Event Technology

Bizzabo

Are you using the right tools to achieve event success? In this blog post we’ll review how you can evaluate your event technology stack. Odd as it may seem, there was a time when event technology didn’t exist. Individuals registered for events via mail-in services, events were advertised completely offline in print ads and magazine ads and—at the end of an event—organizers were left with very little data to make sense of.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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How architecture is matching modern business needs at the LINE Austin

Cvent: Event Marketing

Business best practice changes as quickly as one thought leads to another, but the spaces where business takes place tend to lag behind — built in the ways of times past. It’s often costly to change, or venues are unwilling. Because of this, infrastructure has long been a frustration for those working at the smart end of management. But just as offices filled with outdated and impractical beige cubicle walls are beginning to give way to open-plan, well-appointed layouts, meeting spaces are

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Upcoming Webinar: Managing Your Time with Tips from Cvent Experts

Cvent: Event Marketing

As much as we try to plan our days and manage our time, somehow the days we think we have all planned out are over before we know it. Event planners can certainly burn the midnight oil trying to put together spectacular meetings and events. Luckily, Cvent offers great time saving tips to help manage production through our end-to-end platform. Many planners don’t realize the multitude of features that Cvent tools offer to help save time, so you don’t feel aren’t left feeling like your days

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Scottsdale’s JW Marriott Camelback Inn Resort & Spa Debuts New Ballroom

Cvent: Event Marketing

Nestled on 125 acres in Paradise Valley, Arizona, the legendary JW Marriott Camelback Inn Resort & Spa is celebrating the opening of its new 15,000-square-foot Paradise Ballroom, which includes an additional 17,000-square-foot scenic outdoor terrace. This brings the award-winning resort’s total meeting and event space to 95,000 square feet, according to the announcement by General Manager Jim Rose.

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Edwardian Hotels London Launches New Collection of Event Menus

Cvent: Event Marketing

Edwardian Hotels London has launched a brand-new menu selection for its meetings and events as part of a significant investment across the business’s wider delegate offerings. Offered across 10 Radisson Blu Edwardian properties in London, the thoughtfully developed collection of menus means delegates may now choose from a different selection every day of the week.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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Meet Us in the Catskills

Cvent: Event Marketing

In early 2019, a different adventure is coming to the Catskills. The same group of innovative minds that created Aquatopia, the USA’s No. 1 indoor waterpark, brings you The Kartrite Hotel & Indoor Waterpark. This all-suite, wildly modern hotel will be unlike any destination New York has ever seen before. Built over 1,600 acres of picturesque wilderness in the Catskill Mountains, The Kartrite Hotel & Indoor Waterpark is where fun and style collide with amenities that matter — everything y

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Paradisus Resorts: Where You Want to Be Meeting

Cvent: Event Marketing

Meeting, incentive group, and conference requisites evolve constantly, but some needs remain consistent year over year: a unique venue; stellar service and coordination before, during, and after the event; a focus on environmental sustainability; and skillfully developed programming designed to pique attendees’ imaginations and ultimately result in lasting memories.