Nine conference mythodologies
Conferences that Work
MAY 14, 2018
Long ago, consultant Tom Gilb coined the term “mythodology” to describe erroneous but commonly held beliefs about how something should be done. Here are nine mythodologies about conferences. Mythodology: We know what our attendees want to learn about. Reality : No, you don’t. At least half the sessions programmed at traditional conferences are not what attendees want.
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