Thu.Feb 25, 2021

What Risk Factors Are Top of Mind for Association Event Organizers?

Velvet Chainsaw

We recently convened a roundtable of senior-level conference organizers to discuss risk tolerance and the forces that are shaping their 2021/22 event strategies and decisions.

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18 Virtual Gift Ideas Your Attendees and Partners Will Love


There are endless ways to surprise and delight your event attendees, speakers, and sponsors in a digital world. If you're planning a virtual event, this list of virtual gift ideas will help inspire you with some ideas to get you started. COVID-19 has completely altered the live events landscape.

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10 Requirements for an Interactive Hybrid Event


Joe Schwinger. While the last year has drastically shifted the way we do everything from socializing and traveling to hosting meetings and events, the meetings industry is currently experiencing another change—the shift from fully virtual to hybrid meetings and events.

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Event ROI: How B2B Marketers Measure Return on Event Spend?


Events are a powerful networking tool and are crucial to driving leads for sales. Did you know that according to Forrester Research, events are known to take up about 12% of the B2B marketing budget each year ?

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A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

Virtual Responsibility: Avoid Zoom Bombing and More


Digital safety can save you, your attendees and your clients from Zoom bombing and worse. Getting a password manager is my number one tip for meeting planners.”. Brandt Krueger. Anyone that knows me knows I’ve had a burr in my saddle for quite some time when it comes to our industry.

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More Trending

Where to Get a Wedding Cake in Toronto for Your Intimate Wedding


While the pandemic has and continues to throw a curveball in all of our lives, it’s also shown us that life is precious and it’s important to celebrate all that is good, including finding the love of your life!

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Clubhouse: What is It and How Can Event Professionals Benefit?


In a decade where content consumption is at an all-time high, it’s difficult to imagine how a new social platform could gain any traction. Enter Clubhouse – an audio-only social media platform that welcomes two-way engagement that is taking the event industry by storm.

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Camp Bestival to go ahead as planned, says organiser Rob da Bank

Event Industry News

Organisers of the Camp Bestival music festival say it is expected to go ahead as planned this summer. If Covid is under control in line with the government’s plan, limits on social contact in England could be gone by 21 June.

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The 2021 WFH Essentials List (UK)


There have been many lessons learned through this last year of quarantine, but decking out the home office is essential. What is your absolutely number one working from home item? Tech Tips Thought Leadership

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Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

TLC boss faces the future

Event Industry News

Liz Taylor, CEO of the Taylor Lynn Corporation (TLC), designs, produces and delivers events for the corporate and private sectors and has done for more than 30 years. Alongside a number of high-net-worth individuals, her clients include Manchester Utd and Coronation Street.

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5 things you need to measure at your next virtual event


We all recognize that events can be huge lead generators, but not every lead is a good lead. An attendee shows up at our booth and we scan them in exchange for a t-shirt. Are they interested in our product or do they just want the shirt?

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Smallest Businesses Move to Front of the PPP Line


Many independent planners, DMCs, and other essential meeting services can take advantage of the Paycheck Protection Program’s 14-day focus on small companies. Both large and small meetings-industry businesses have been devastated by the near-complete shutdown of in-person events due to Covid-19.

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Prolific sibling duo join forces to supercharge events industry

Event Industry News

Prolific Manchester sibling duo Neil Lofthouse and Steph Cooper have announced a new joint venture, Square Fish Events, looking to supercharge the events industry. . Square Fish Events looks to connect, engage and excite, creating unique and unforgettable experiences for clients.

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Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

Introducing ELI Event Tech Test Drives

Event Leadership Institute

Key Takeaways: Explore virtual meeting platforms from the perspective of different stakeholders such as attendees, speakers, sponsors, and planners. Learn how to identify your goals for an event tech platform and how to evaluate platforms.

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With these arguments you get (more) budget for your online events


In recent months we discovered the power of online events en masse, but many event professionals also encountered limitations and challenges. Lower budgets, new techniques and a changing need among the participants

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Hubilo raises £17m to redefine the future of events

Event Industry News

Hubilo, the global virtual and hybrid events platform, has announced a £17 million Series A investment led by Lightspeed Venture Partners and Balderton Capital, alongside several industry experts and luminaries, including John Thompson, Chairman of the Board at Microsoft, and Chris Schagen, Former CMO at Contentful.

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etc.venues receives serious enquiries worth close to £2m within 24 hours of Prime Minister’s roadmap announcement

Event Industry News

“This is the largest rush of serious new enquiries for meetings and events we’ve ever had in one day, certainly the most after any previous lifting of Covid restrictions”, says Adam Simpson, Director of Marketing for etc.venues. .

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A Masterclass in Restaurant Digital Transformation

Speaker: Jay Coldren, Alex Barrow, and Greer Kimsey, Street Sense Team

Behaviorists say it takes 21 days to solidify a habit. 365 days of quarantine later, it's safe to say that our customers will be keeping some quarantine habits. At the center of these habits is the digital world: online ordering, advertising, booking, reviewing, etc. It will become essential for restaurants to create omni-channel experiences for customers, and to market them effectively. Join Jay Coldren and his team in this masterclass to learn the tactics for dominating the digital restaurant sphere.