Fri.Mar 19, 2021

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The Marketing Step That You’re Missing: The Importance of Branding

Picatic by Eventbrite

They say you only have a matter of seconds to make a good first impression. Well, the same goes for your event, and this is where event branding comes in. When it comes to attracting your desired attendees, event marketing and branding go hand in hand. You might be using a mix of marketing methods, but if […].

Marketing 343
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Another Major Hotel Company Offering Covid Tests On Site

MeetingsNet

Accor joins Hilton and Marriott in the effort to lure back meetings and events in addition to leisure guests. Hospitality firm Accor, whose hotel brands include Fairmont, Sofitel, Orient Express, and Raffles, has announced a partnership with healthcare-technology provider x.labs to provide optional Covid-19 testing for guests at all properties in the U.S. and Canada.

Hotels 110
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One Year in Quarantine: How the Pandemic Has Shifted the Way We Gather

Picatic by Eventbrite

It’s been a year since the pandemic upended life as we knew it, creating a new normal that forced us to put space between one another. But even as lockdowns rippled across the globe and social distancing became a fact of life, people still felt a deeply human urge to congregate and connect. Eventbrite creators […].

Events 273
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Things NOT to Say to Your Friend Before They Get Married… Again

EventSource

You just got the news that your friend is tying a knot for the second (or third) time. Nowadays, second marriages are becoming increasingly common, and even though it shouldn’t be a big deal… it can be a tricky situation to navigate. Here are six things to avoid saying to your friend before their second marriage: 1. Are you doing _ this time? Trust us, while preparing for their second, or even third wedding, your friend does not want to hear you ask about how this wedding will compare to the pre

Events 108
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Event Management Companies: Is It Time to Try Something New?

Tigris Events

[…]. The post Event Management Companies: Is It Time to Try Something New? appeared first on Leading the Canadian Industry in Dynamic Event Staffing & Experiential Marketing.

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Swapcard Wins Best Technology Platform At Digital Event Awards

Event Age by Swapcard

London, U.K. - Swapcard has been named the Best Technology Platform at the Digital Event Awards, held online on March 18th.

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Global giant AEG Presents to operate Civic Halls

Event Industry News

City of Wolverhampton Council has landed one of the world’s leading venue operators and concert promoters to run the city’s iconic Civic Halls. AEG Presents – part of the AEG global sports, entertainment and venue operator family – beat off premier competition to secure the long-term deal. The Civic Halls are due to reopen in early 2022 following a major multi-million-pound refurbishment programme.

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The Roaring 20s Redux: Will the 2020s Mirror the 1920s?

Decibel Management

The similarities between the 2020s and the 1920s are impossible to ignore. So will our version of post-pandemic life be Gatsby-esque? Or will things just…go back to normal? . The 1920s. The Roaring Twenties came on the heels of the end of a war and our last major global pandemic. The timeline was bleak: WW1 was fought from 1914-1918, and the Spanish Flu ravaged the globe from 1918-1920.

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Friday Faves for Wedding & Event Planners

The Planner's Lounge

Welcome to our Friday Favorites! Every other week we share five of our favorite articles from around the web that will help you succeed in your wedding planning business and in life. Build Your Brand: 3 Smart Branding Strategies You Should Try on For Size {Marie Forleo}. Expert Advice on Embracing Competition {Aisle Planner}. The Ultimate Wedding Songs List You Need to Choose From {Wedding Wire}.

Events 72
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Event Planners: Plan for Events to Rev Back Up in 2021 by Updating Your Resume

Unique Venues

Event Planners: Plan for Events to Rev Back Up in 2021 by Updating Your Resume. The North American event planning industry received a 1-2 punch when COVID-19 hit our continent’s shores back in March 2020. With vaccine distribution, the industry hopes that in-person events will rev back up sometime in 2021. However, even before COVID-19, the event industry was saturated.

2021 69
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Digital Event Strategist Spotlight: Liza Lampi, Owner, Eventive Meetings

PCMA Convene

What do you do when the pandemic has disrupted the way you conduct business? Do you give up and wait for this to blow over and a sense of normalcy to take place? Or do you re-skill, become nimble and turn your eyes toward the future? Liza Lampi , owner of Eventive Meetings was faced with that exact scenario. Here is her story about how she took 20 years of industry experience and re-skilled with the Digital Event Strategist course.

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Off the Beaten Path

Unique Venues

Off the Beaten Path. By: Maureen Leader. People today are remarkably busy; everyone’s time is at a premium, and event planners are all competing for that time. They must be strategic in choosing event venues in order to make it worthwhile for guests to choose to give up their time – and their money, to attend. A venue with a beige ballroom box is simply not going to be appealing enough.

Venues 69
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BVEP says venue site visits for business events will be permitted from 29th March

Event Industry News

The Business Visits & Events Partnership (BVEP) have today confirmed that following representation and discussions with the Department for Digital, Culture, Media & Sport (DCMS) the Cabinet Office have now agreed that after March 29th, when the stay at home restriction is lifted, visiting a business event venue for the purpose of viewing the venue for a future booking for a work based event, even if the venue is otherwise closed, will be permitted if this cannot be reasonably done remote

Venues 59
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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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This is just the boost that the indstry needs to kickstart its recovery’ Juliet Price HBAA

Event Industry News

Juliet Price is consultant executive director of HBAA which recently highlighted how hundreds of event bookings were being delayed because of the ban on site visits until 17 May, and which contacted DCMS about this issue. Juliet Price commented; “This is terrific news and just the boost that the business events, accommodation and meetings industry needs to kickstart its recovery.

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FIGHTBACK Lager launches crowdfunding campaign inviting industry investors to co-own the start-up beer brand

Event Industry News

FIGHTBACK Lager, the official beer partner for Music Venue Trust (MVT), announces its crowdfunding campaign to early investors before going public with the funding drive. With live shows set to return, the brewing company is offering financial backers the opportunity to invest in and co-own the start-up beer brand, and share in its growth to earn multiple returns.