Fri.Jun 29, 2018

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Refactor Your Conference Archaic Planning Routines

Velvet Chainsaw

Conference organizers and their planning teams should understand, identify and quash organizational debt. Once they pinpoint and distinguish it, they need to refactor it. “Refactor it?” you say. “What does refactor mean?”. Refactor is a technology concept that meeting professionals can use as a metaphor. Software programmers refactor their code once they develop a better understanding of how and why the program works.

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10 Best Ideas of the Week: a Children's Book-Inspired Mural, MAC's Rainbow Makeup Activation, a Wine Cork Art Installation

BizBash

This week's roundup includes a children's book-inspired mural at Brooklyn Bridge Park to celebrate Maisonette's new editorial platform; MAC Cosmetics'

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How to Engage Attention — and Why It’s So Hard to Do

PCMA Convene

People spend roughly half of their waking hours — 47 percent of the time , to be exact — thinking about something other than the task they are performing, according to a Harvard University study. That means only 53 percent of people are actually paying attention at any given moment, according to Justyn Comer, cofounder of the meditation organization RWM Education, Inc.

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10 New Orlando/Central Florida Venues for Summer Entertaining and Events

BizBash

Here's a look at new Orlando/Central Florida eateries, drinking spots, hotels, conference areas, private rooms, and other spaces for all.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Event Planner Travel Tips: Use a Destination Management Company, Fight Jet Lag, Travel With Top Airlines

Endless Events

While travel might be exciting, event planners know that it can be tough at times. Thankfully, there are ways to ease the burden of travel. For one, you can offload some of the work to a destination management company. And to get the least stress from travel, make the most out of high-end lounges to fight jet lag while only traveling with the top airlines.

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ETL Replay: Live Campaigns: Make your event marketing more successful

Event Industry News

Event Tech Live is Europe’s only show dedicated to event technology. Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from last year’s event. From the Brand and Buzz Stage at Event Tech Live, 9th November 2017. Speakers: Dr. Anja Schmidt-Ott – VOK DAMS Events & Live Marketing.

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How to Build Your Team’s Trust

PCMA Convene

John Keyser. We don’t need to tell you how busy business event planners are — you experience it every day. Although you would probably like to personally handle each and every detail as an event comes to life, there are some tasks you just need to delegate — which requires a large degree of trust among your team members. In When Leadership Improves, Everyone Wins: A Discussion of the Principles of Highly Effective Leadership , John Keyser, founder of leadership consulting firm Common Sense Leade

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Exhibition Centre Liverpool appoints new senior sales manager

Event Industry News

Exhibition Centre Liverpool has expanded its sales team with the new appointment of Colm Graham who joins the waterfront venue as senior exhibition account manager. He joins from Eikon Exhibition Centre, Belfast, where he was sales and events manager for seven years. He said: “As a stunning venue in a world-class location, I’m looking forward to helping to cement Exhibition Centre Liverpool’s reputation as one of the UK’s most exciting sites in the heart of a destination which is continuously ev

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The Events Expert Interview Series #9: Corbin Ball

G2Planet

We've been interviewing some of the smartest, most interesting event professionals around--sharing their insights, advice, and unique experiences. This week we sat down with Corbin Ball , of Corbin Ball & Co. , the longest-running site about meeting planning , tradeshow and events technology. As an event and trade show technology analyst, he is an internationally renowned expert on helping clients to save time and improve productivity.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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ROE Academy opens its doors in Europe

Event Industry News

After a series of successful training events held at ROE Visual USA, ROE Visual brings the ROE Academy to Europe. The ROE Academy is initiated to support customers and users with the best and most authoritative and up-to-date knowledge on LED solutions and applications available. The ROE Academy offers a thorough training on best practices related to building a LED screen solution.Transferring knowledge to users and customers on how to use its products in the best and most effective way, is part

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Data visualization for Smart Event Professionals

SmartMeetings

There are people out there who just love to dive into event data and numbers. And then there are the rest of us who are like, “Sheets of numbers, numbers, numbers…wait, what were we talking about?” If that’s you, you’re going to love this article on event data visualization. Data visualization is a fancy term that simply means using charts and graphs to allow readers to quickly comprehend large amounts of complex data.

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Podcast: Easyfairs talk B2C expansion via pop culture events

Event Industry News

Download this episode (right click and save). This week’s Event Industry News podcast welcomes Nil Sonmez from Easyfairs to the show. Nil joined host James Dickson to talk about the development of the company’s pop culture events, a venture that allowed the company to tap into previously unexplored B2C marketplaces. During the podcast, Nil explains what led to the acquisition of their first Comic Con style event, and why their ownership of venues in Europe was a major factor in the decision to e

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Powering Cvent CONNECT: Appointments

Cvent: Event Marketing

Face-to-face interaction and one-on-one meetings are essential when it comes to attendee engagement at events. We aim to help this need. That’s why we’ll have a Cvent’s Appointments module & our application of it at Cvent CONNECT. We will utilize the module to schedule Account Team Meetings with our customers, to increase exhibitor engagement, to enhance the attendee search tools, and to assign staffing shifts.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Adobe EMEA Summit boxes clever at ExCeL

Event Industry News

“I realised there was a lot more to boxing than fighting and I dedicated myself to reading widely, to improving my education and my mind. It helps me stay sharp and focused,” Anthony Joshua, Adobe EMEA Summit 2018, ExCeL. Experience is the Summit buzzword, on a big scale. Back in East London for a sixth consecutive ExCeL turn in May, it envelopes a swathe of the sprawling event space, with the brand, and its go-to organiser Taylor Bennett, talking about taking up still more of the 100-acre site

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Wedding Guest Categories: Which One Are You In?

All Seated

Doug Quattrini, CPCE – Event Producer at Sensational Host Events & Catering , (and NACE National Vice President) has shared his expert insight with us when it comes to wedding guests! Doug breaks wedding guests down into “their categories” which is not only incredibly accurate, but helpful when determining the type of wedding guest you want to be (or don’t want to be!

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GL events UK picks up global sustainability award

Event Industry News

GL events UK picked up the highly coveted ‘Best Commitment to Sustainability’ award at the Major Events International (MEI) annual Major Events Summit and Awards, which took place on Wednesday in Liverpool as part of the Festival of Business, also taking place in the city. The award follows a number of CSR and ‘green’ related initiatives the company has been running both internally and on behalf of the wider events community.